Webbiquity

NOVEMBER 21, 2021

The events of 2021 have forced marketers and entrepreneurs to be agile. Have the tools in your marketing technology matrix kept up? Email Marketing Software. OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. In the UK or Ireland?

Budget Programs 330

Budget Programs Marketing Management Software Webinar Metrics 330

Onalytica B2B

DECEMBER 13, 2017

Mari Smith – Facebook Marketing Expert | Social Media Influencer | Speaker | Author. Key Topics: Facebook Marketing & Advertising, Social Media Marketing, Influencer Marketing. Facebook hired Mari to go on tour with the company and teach SMBs at the Boost Your Business 2015 series of events.

Webcast 146

Webcast Marketing Automation Services Social Media Facebook 146

Sharpspring

APRIL 29, 2020

If you’re in the business of marketing, you understand the importance of creating great content. Instagram might be a great place to share photos of the massive ice cream sundae that you had during the weekend, but unless it pertains to your business, industry, or marketing strategy, it may not be the best type of content for LinkedIn.

Linkedin 86

Linkedin Distribution Practices Webcast 86

Attendify

MARCH 9, 2020

So even prior to the public health crisis caused by the Coronavirus (COVID-19), virtual events had already taken their place as powerful tools for meeting and event planners. One common question: Can virtual events live up to live events’ ability to foster invaluable face-to-face interactions and peer networking opportunities?

Tips 38

Tips Peer-to-peer Barriers Webcast 38

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Only B2B

FEBRUARY 28, 2018

The job of any marketer is to get as many leads as possible for the business. More and more companies are adopting live videos, especially webinars and webcasts, to attract their customer base. Did you know that 32% of B2B marketers believe webinars and webcasts are critical to the success of their content marketing strategy?

Paid Content 88

Paid Content Demand Generation Agencies Webcast Demand Generation 88

Webbiquity

JUNE 16, 2015

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Only about half of marketers try to connect content to sales.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Everything Technology Marketing

FEBRUARY 19, 2011

One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads.

Social Media 100

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 23, 2009

There is no such thing as the average web surfer #sherpab2b09 Thought provoking: MarketingSherpa : Audience poll #sherpab2b09 : Majority of marketers using lead scoring can’t quantify the value they’re getting from it. SO leverage content, and find inexpensive ways to produce. sherpab2b09 [link].

Lead Scoring 100

Lead Scoring Lead Ranking Webcast Lead Gen 100

Adobe Experience Cloud Blog

MAY 27, 2011

by Andrew Spoeth You’ve just wrapped up your online event and are relieved that everything in your webinar went smoothly. Post-event follow up with attendees – and good timing – is critical to keeping momentum and turning your B2B marketing investment into qualified sales leads. Activate follow-up email campaign.

Marketing Management 48

Marketing Management Webinar Metrics Marketing Automation Services Webcast 48

Marketing Insider Group

JULY 15, 2010

The webcast was one of the best I’ve seen in a long time based on attendance and amount of participation. People respect their peers first and foremost and the results of the event exemplified this point: high conversion rates from our email promotions, 55% attendee rate, and people stayed for the entire event — very little drop-off.

Lead Generation 100

Lead Generation Budget Programs Work Management Lead Scoring 100

KoMarketing Associates

MARCH 24, 2014

As a matter of fact, an estimated 310 million active users per month have propelled Twitter to number two on the list of most popular social networks, behind Facebook. While Facebook may be king of the social networks among the general public, Twitter’s business benefits for B2B companies far outweigh those of Facebook.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Work Management Twitter 120

LeadSquared

OCTOBER 23, 2016

Aditi is the Director of Ops and Strategy at Emporio Marketing Pvt Ltd. Emporio is a boutique marketing agency, which specializes in Social Media Marketing, Influencer marketing and Online Reputation Management. Social Media Marketing Strategy FAQ: 1. You can also try Facebook depending on your audience.

Webinar Metrics 52

Webinar Metrics Paid Content FAQ Social Media 52

The Lead Agency

FEBRUARY 28, 2018

There are a number of niche social media platforms that, if implemented into your overall digital marketing strategy, could act as excellent communication and promotional channels for your company. For small business marketing, niche social media sites provide an interesting opportunity to connect with a highly targeted audience.

Small Business Marketing 48

Small Business Marketing Social Media Media Ad brokers 48

markempa

AUGUST 29, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. But I’ve heard the audience demographic of the Facebook is now moving from being focused on college kids to becoming a place for adults.

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. Is content marketing required for professional services companies?

Work Management 142

Work Management Marketing Management Marketing Automation Services Service 142

Hubspot

MARCH 6, 2019

And marketers need to adapt. How do inbound marketers leverage the power of the mobile device to provide a personalized experience for the user while not intruding in their day-to-day lives? Here's a comprehensive list of tips and tricks every marketer should know to master mobile marketing. What is mobile marketing?

Mobile Marketing 77

Mobile Marketing SMS Work Management Paid Search Agency 77

Valasys

NOVEMBER 16, 2018

This is a problem every webinar creator and marketer faces. Webcasts or webinars are a burgeoning powerhouse for any digital marketing strategy. But these marketers are missing out on a wide range of brand-building benefits. Social ad campaigns for webinars can begin comfortably on LinkedIn and Facebook.

Webinar Metrics 40

Webinar Metrics Landing Pages Opt-out Opt-in 40

Hubspot

JULY 28, 2010

Are you taking advantage of best practices when it comes to promoting news about your business on Facebook? Now you can check with Facebook's new Facebook + Media page , which launched Monday. To determine the best practices compiled on the page, Facebook analyzed 100 top media sites that use Facebook's social plugins.

Facebook 28

Facebook Webcast Click Rate User-Generated Content 28

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. Is content marketing required for professional services companies?

Work Management 130

Work Management Marketing Management Marketing Automation Services Service 130

Adobe Experience Cloud Blog

NOVEMBER 2, 2011

FUNNEL is organized around the four disciplines of revenue marketing: attract, engage, nurture and convert. Five hundred plus marketers streamed in and out of the presentations featuring practitioner sessions and short vendor chalk-talks covering the entire revenue funnel.

Trade Show 48

Trade Show Top of Funnel Marketing Automation Services Work Management 48

Content Standard

DECEMBER 9, 2014

Big players like Facebook , with its new autoplay addition, and Condé Nast , which recently hired YouTube stars for its own original video push, are also pulling out all the stops and taking advantage of the growth and effectiveness of video. .” Register for the Content Standard Newsletter for more content marketing news and insights.

Demand 40

Demand Video Marketing Webcast Paid Search Agency 40

Online Marketing Institute

DECEMBER 23, 2010

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Webbiquity

NOVEMBER 20, 2023

AI taking marketing jobs ( or not )…it’s been another “interesting” year for marketers. Have the tools in your marketing technology matrix kept up? Here are some of the best Cyber Week deals, across SEO, social media, email marketing, and other task areas. Tight budgets, inflation, recession(?),

Enterprise Management 197

Enterprise Management Marketing Management Budget Programs Software 197

ActiveDEMAND

JANUARY 2, 2020

Tight integration with marketing and sales platforms helps automate more processes and better align companies so we connected with a ton of platforms that our customers love. We’ve got a direct connection with Facebook Lead Ads now. We can add Calendar events so you can template event reminders and milestone dates.

Features 12

Features Paid Search Agency Webcast Marketing Automation Services 12

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business Finding The Right Calls-To-Action For Your B2B Website Nov 17, 2010 at 12:23pm ET by Shellie Foriska Marketers continue to search for ways to convert more website visitors into actual leads. Using the power of website analytics can help make that search a little easier.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Consider what is taking the place of the blog: social sites like Facebook and Twitter.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Adobe Experience Cloud Blog

MARCH 8, 2010

Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracle, and Clara Shih of Hearsay Labs and author of The Facebook Era have all filled a room to discuss Sales 2.0. jepc : "If you have used Facebook, you know how to use Chatter".

Salesforce.com 48

Salesforce.com Marketing Automation Services InsideView Demand Generation Agencies 48

markempa

APRIL 29, 2012

Tweet What’s a marketer to do when leadership dismisses marketing and insists that a superior product will sell itself? Follow the lead of Jeremy Scully and take a high-stakes gamble: Put your reputation on the line to prove marketing’s value. In industries like automotive, chemical manufacturing or medical devices.

Lead Generation 120

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 120

Online Marketing Institute

DECEMBER 23, 2010

This can provide both the sales person and the marketing team with information that can improve communications with prospects and customers. Buyer Hubs: Cheaper – Often hubs can provide a cheaper Cost/Lead than other marketing channels. TODAY ON SEARCH ENGINE LAND TOP STORIES Google’s 2010 Holiday Logo: From St.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

DECEMBER 6, 2011

Our Sites: Content Marketing Institute. Content Marketing World. Content Marketing Stats. B2B Content Marketing Assessment. « Must-See Content Marketing Examples From 2011. How to Climb the Engagement Pyramid with Public Sector Content » « Must-See Content Marketing Examples From 2011. |

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Online Marketing Institute

APRIL 4, 2011

Here are four ideas and supporting examples for B2B corporate blog writing, designed to target specific audiences, help achieve Internet marketing goals, and build links for search engine optimization campaigns. Provide insight and perspective into key industry events, announcements, and important news.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Promoting a brand through social media is no longer unique or novel — it’s simply the norm.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Network Applications. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. Newsletters. This Week in Print. White Papers. Executive Guides. Special Reports. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions. Get information about your IP. Add new comment. Email this page. Cell Phone Scan.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business 6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC Jun 8, 2010 at 9:05am ET by Andy Komack For anyone involved in marketing their B2B companies via paid search, it’s painfully obvious that the cost of clicks can be prohibitively high. for B2C lead generators.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Heinz Marketing

MARCH 30, 2020

By Matt Heinz , President of Heinz Marketing. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

Top of Funnel 78

Top of Funnel Webinar Metrics Training Work Management 78