Webbiquity
JULY 30, 2020
To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel, it’s vital to start with a comprehensive event marketing plan. Here’s an effective eight-step approach to creating a marketing plan for your event.
KoMarketing Associates
SEPTEMBER 12, 2017
Why do marketers appear to be slow to automate data capture? From the results yielded by our recent survey, we’re seeing that the lag in automating data capture is due to a lack of tools, resourcing and capabilities, which the vast majority (89 percent) listed as the main reason for delayed follow ups.
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Marketing Insider Group
NOVEMBER 17, 2021
However, as event technology and online marketing practices have evolved, the bar for creating a successful, memorable virtual event has only risen. Fortunately, as the expectations grow, user-friendly event technology has grown along with it. Create a streamlined registration process. Coordinate your staff.
KoMarketing Associates
MAY 6, 2020
For virtual event marketing, digital marketers should use stories on social media to tease for upcoming events, link directly to registration pages or further event information, and increase overall awareness of the event with their target audience. . — KoMarketing (@KoMarketing) April 30, 2020.
markempa
NOVEMBER 16, 2006
B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I interviewed Ruth Stevens , author of Trade Show and Event Marketing , to get her views on what marketing and sales can do to increase the effectiveness of their event marketing and she gave some helpful insights.
Strategic-IC
MARCH 18, 2020
With in-person events cancelled, and business and social lives being impacted in unimaginable ways, here are 10 things you can do now, to reinvest resources and adapt to a 'new normal'. One of the most immediate and tangible ways that the outbreak of Coronavirus has impacted our marketing has been the cancellation of in-person events.
KoMarketing Associates
SEPTEMBER 22, 2021
Whether you’re using content marketing to build up SEO , increase engagement on social media, or garner brand awareness, these 15 statistics will help guide you in the right direction. Content Marketing Budgeting Statistics. What’s Working in Content Marketing 2021. 2021 B2B Marketing Mix Report.
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