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How to Use Subheading Tags to Improve SEO

seo.co

One of the most overlooked aspects of blogging is actually one of the most important for ranking in search engines: sub heading tags. Many bloggers spend a lot of time on their content, but neglect to use any type of heading tags and sub header tags. Header (H1 tag) and sub header tags are a significant ranking factor.

Tagging 105
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9 Content Writing Tricks to Win SERPs in 2023

Scoop.it

The dwell time and bounce rate of your page help Google understand if it meets search intent: If a user clicks and spends a relatively long time on your page, interacting with its content, algorithms will see it valuable and worth ranking higher. A primary example is Brian Dean’s Skyscraper Technique.

SERP 81
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SEO For Attorneys: Why is it So Important?

Go Beyond SEO

For example, print advertisements and billboards have a limited reach and are often only seen by people in a specific geographic area. This includes optimizing page titles and meta descriptions, using header tags to structure content, incorporating keywords into content, and ensuring that the website is mobile-friendly and loads quickly.

SEO 78
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E-Commerce: Build the Perfect Category Page

Brightedge

Consider how consumers shop in-store at a grocery store, for example. H1 tag – tells both the consumer and the search engine what the page is about. The dominance of category pages in search clicks reflects a traditional search and compare shopping behavior, which differs from targeted buying behavior.

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15 Quick Ways to Boost Your SERP Results

accelerate agency

Bounce rate and dwell time are two of the ranking factors that try to ensure this. As well as delivering more links, long-form content is great for dwell time. Long-form content only improves dwell time if a user sticks around and reads it. Lists and bullet points are a good example. Optimise headings tags.

SERP 52
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How Google Ads Can Boost Your SEO Results (Really!)

The Lead Agency

For example, you may choose keywords for SEO that you think are relevant and spend significant amounts of time and money to rank for them, only to discover months down the line that the traffic those particular keywords brings in does not convert.

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Know Your Influence: Success Signals to Watch in 2019

BuzzSumo

Website traffic is an obvious example. You might not always get tagged, so use a brand-listening tool and compare numbers month-over-month to see if your influence continues to grow. A statistic, example, or even just an idea sounds much better when the reader understands it’s coming from an authority.