Webbiquity

AUGUST 25, 2010

For contributing bloggers, SMI provides exposure, traffic (only content snippets are posted, not complete posts) and simplicity (no requirement to write exclusive content). The site also offers newsletter options making it easy to keep up with latest and most popular posts. Share this on Bebo. Subscribe to the comments for this post?

Social Media 100

Social Media Media B2B Thought Leadership Digg 100

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OCTOBER 18, 2010

Smart Professionals with Dumb Blogs by Writing on the Web. Patsi Krakoff presents a list of common “dumb&# mistakes made by otherwise smart bloggers (long sentences, overuse of “we,&# vague terms) along with recommendations for writing better posts. New Rule: Size doesn’t matter, the content does.&#. Share this on Bebo.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Webbiquity

DECEMBER 6, 2010

bloggers are overwhelmed with pitches and unlikely to write about the company’s press release, the company uses the press release as a hook and offers to write a (informational, non-promotional) guest post on the topic. The social media release is used for blogger outreach. Since many (most?) Share this on Bebo. Share this on Facebook.

PR 100

PR Social Media Media Blogger 100

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MAY 4, 2010

Blogging and Twittering work together synergystically; writing quality blog content, then tweeting about it, can help increase both your relevant Twitter following and blog readership. Write compelling, relevant (i.e., The best way to obtain links is to attract them naturally, by writing link-worthy content. SEO the blog.

RSS 100

RSS Digg Tagging Blogger 100

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JUNE 30, 2010

It brings life to the writing. It’s also a prerequisite for the persistence needed to keep writing, and making it interesting, long enough for the blog to really start getting traction and succeeding. What separates blogs from other forms of writing (white papers, articles, e-books, etc.) Organized thought. Social skills.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 23, 2010

How can you develop a steady stream of new topic ideas to write about on your blog? If those 58 tips in the post above weren’t enough for you, Kim Roach provides more than a hundred more suggestions for improving your blog, broken into categories like must-have plugins for WordPress, ways to monetize a blog, and writing tips.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Webbiquity

JULY 6, 2010

How to Write an Ad Agency RFP. How to Write an Effective Business Blog. As with the how-to-write-an-RFP post noted earlier, this outlines a solid, traditional process for mid-sized companies but overkill for small firms. Thank you for reading, and without further ado, below are the 10 most-viewed posts on this blog to date.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Webbiquity

JANUARY 25, 2010

But sites like Facebook, Twitter and Digg are essentially “social search engines&# that enable prospective customers to find content recommended by their friends and peers, which is both much more powerful than advertising and much lower cost (at least direct cost, though creating great content does require resources). Tweet This!

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Webbiquity

MARCH 16, 2010

Also grab the low hanging fruit- talk to current customers or clients, and see if they can link to you or write about you on their blog. Write articles, promote press releases, create content that people want to link to. You can use these to explore links to your competitors and attempt to contact them. Share this on del.icio.us.

Link Building 100

Link Building Ad Building Marketing Management Digg 100

Webbiquity

FEBRUARY 3, 2010

This allows you to write and post articles as time permits, rather than committing to a regular once, twice or more per week posting schedule. This also allows you to write fewer but more in-depth articles less suited to the blogging format. Your Website. Create an area for articles on your website. Share this on del.icio.us.

Thought Leadership 100

Thought Leadership RSS Digg Content 100

Webbiquity

FEBRUARY 25, 2011

Three strategies for improving quality score, which results in high ad positions with low cost per click (CPC), such as creating small, tightly focused ad groups (“breaking down your campaigns and ad groups into smaller ad groups…allows you to write more relevant ads for a select number of keywords in your ad group.

Search Engine Marketing 100

Search Engine Marketing Cost per Acquisition Search Marketing Cost Per Click 100

Webbiquity

AUGUST 5, 2010

Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. How to Never Run Out of Blog Topics to Write About by Internet Marketing for Business Owners. Running low on inspiration? Share this on Bebo.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

MARCH 22, 2010

The vast majority of bloggers write part-time, and there simply aren’t enough hours in the day to even respond to each pitch, much less write about each. I can only speculate on how many pitches an A-list blogger like Chris Brogan , Brian Solis or Erick Schonfeld must receive. Share this on del.icio.us. Post this on Diigo.

Blogger 100

Blogger PR Outreach B2B Thought Leadership 100

Webbiquity

JUNE 21, 2010

I write about my stuff, you read it. This leads to coverage and quotes in a broader array of media, further enhancing the reputation of your blog and the image of your company as an industry leader. Create a dialogue. Websites are one-way communication, a broadcast medium. Share this on Bebo. Subscribe to the comments for this post?

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

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SEPTEMBER 21, 2010

David Koretz offered one vision recently on MediaPost, writing: The news organizations of tomorrow will no longer be loud-mouthed pundits espousing a barely informed worldview. Meanwhile, the blogosphere continues to expand and pundits like Joe Pulizzi have declared that we are all publishers now. Share this on Bebo. Share this on Facebook.

Aggregators 100

Aggregators Blogger Media Curation 100

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SEPTEMBER 1, 2010

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more. .&#

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Webbiquity

JANUARY 19, 2010

Jonathan Hochman writes that “Flash gets a bad rap&# for optimization, and explains in detail how to SEO a Flash website. Find the answers to these questions and many others here in more of the best SEO articles and blog posts from 2009. How to SEO Flash by Hochman Consultants. 10 Ways to Be a Great SEO by Search Engine Journal.

Tactics 100

Tactics SEO Long Tail Marketing Best Practices 100

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JANUARY 10, 2010

Among the tips they provide: keep keywords in mind for blog posts and titles, write timely blog posts, and have your own domain. by Writing on the Web. I have yet to see someone who writes insightful, thoughtful stuff 1-2 times a week fail at it.&#. 10 ways to boost the value of your corporate blog by iMedia Connection.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Webbiquity

FEBRUARY 10, 2010

not just your marketing materials), retweeting content they post, and engaging in dialog is a great way to get these people talking, and writing, about your company. Tweeting content of your own that will interest them (i.e. It’s less formal, more “social&# and usually more effective than “cold&# outreach. Tweet This!

Twitter 100

Twitter Business Digg Thought Leadership 100

Webbiquity

NOVEMBER 29, 2010

Yes, these should be written in a factual and objective tone, not flowery marketing prose rife with glowing adjectives, but properly written such descriptions should be left intact by the self-appointed guardians of Wikipedia unless they can add or improve something. I’d really like to contribute, both in terms of content and money.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Webbiquity

JANUARY 10, 2010

As Amber writes, “This post is dedicated to all the PPC search advertisers out there who think they have done everything to their PPC account and still can’t get the results they need to meet their goals. .&# Never Get Bored With My PPC Tasks Checklist by PPC People. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

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NOVEMBER 23, 2010

Social media also provides a variety of near real-time methods for measuring audience response, so marketers know more quickly what works and what doesn’t. You can’t get that from a print ad. Got your own reasons to be thankful? Leave a comment to share. Share this on Bebo. Subscribe to the comments for this post? Share this on Facebook.

Social Media 100

Social Media Media Peer-to-peer B2B Thought Leadership 100

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JULY 28, 2010

One risk of writing a book like this is the speed at which the social media landscape is changing; though Social Media Marketing came out less than two years ago, at the time of publication the now long-dead social bookmarking site Ma.gnolia was still active, and MySpace still drew five times as much traffic as Facebook. Share this on Bebo.

Social Media 100

Social Media Social Marketing Planning Media 100

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FEBRUARY 9, 2010

It’s critical to get key influencers and customers talking about your products and services, and if you’re not currently writing a blog or optimizing your use of Twitter, you need to. Again, you can purchase the full report or download the free executive summary of this social media benchmarking report from MarketingSherpa here.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

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FEBRUARY 2, 2011

Lead nurturing content expert Ardath Albee writes that “Designing content for 1X use is wasteful. While social media, mobile and online video are increasing in importance, traditional email newsletters remain among the most popular delivery vehicles. 7 “Rs&# for B2B Marketing Content Planning by Customer Think. Share this on Bebo.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

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JANUARY 4, 2010

Brian Clark uses a series of one-liners from the inimitable comedian Steven Wright to illustrate his thesis that copy matters when writing blog posts, white papers, web copy or anything else you hope will be read and acted upon. The Steven Wright Guide to Content Marketing by Copyblogger. Share this on del.icio.us. Post this on Diigo.

Creativity 100

Creativity Paid Search Agency Web 2.0 Best Practices 100

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MARCH 1, 2010

Interestingly, on the topic of PR and SEO, Rebecca writes that “Although many PR professionals still don’t know about or understand the concept of SEO PR, a handful of SEO-savvy boutique PR agencies have sprung up recently. She also defends the insidious nofollow tag , though acknowledging it is “an imperfect tool.&#

Optimization 100

Optimization Paid Search Agency PR Advertising Agencies 100

Webbiquity

JANUARY 10, 2010

Advising b2b bloggers on the use of Twitter, Doug writes “Twitter is already playing a role in content marketing campaigns — for finding topics, inviting input and promoting the finished pieces. Twitter in B2B – a Velocity Slideshare by The B2B Marketing Blog. It’s all about the engagement.&#. Share this on del.icio.us. Tweet This!

Twitter 100

Twitter Tactics Tools Tips 100

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APRIL 27, 2010

Content development is one of the most time-consuming aspects of social media marketing, but other than blogging, it isn’t clear if writing is included in these figures. The one question missing here was what gets included in social media time. Exposure vs. ROI. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

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JANUARY 12, 2011

deep vertical industry knowledge, writing, relationship-building) also make them natural link builders for SEO. Why PRs can be better link builders than SEOs by Econsultancy. Kelvin Newman contends that the skills which make PR pros successful (e.g., Related Post. Best Social PR Guides and Tips of 2010 (So Far). Share this on Bebo.

PR 100

PR Tools Tips Blogger 100

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MARCH 29, 2010

Writing and mailing a letter to a company to complain about or praise their products or services is a lot of work. Social media doesn’t change the fact that you do this, but it does do two key things: it makes it easier for people to talk about your business, and it gives you new tools for listening to your market. Post this on Diigo.

Social Media 100

Social Media Media Social Networks Network Marketing 100

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FEBRUARY 7, 2010

Write your ads. Write at least two different ads that point to the same landing page, then in Google AdWords and Yahoo Sponsored Search, turn on ad optimization so that your more effective ads are being shown more frequently. Both Google and Yahoo frown on the use of shorthand (such as “GR8” for “great”), excessive punctuation (FREE!!!)

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

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MAY 17, 2010

Hayes writes that “Many marketing experts…concur that a brand should not even contemplate national advertising without a $20 million war chest for television and $10 million in print. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Television marketing Work Management 100

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APRIL 10, 2017

Digg Reader is a tool for keeping up with sites and blogs. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” 6: The 24 Best Online Writing Tools and Apps. #7: Google Review Count: 183. Enter a site or blog you like or browse categories to discover relevant content. ” — PR Daily.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Webbiquity

FEBRUARY 16, 2011

Writing that “If you provide B2B consulting, services or products, your options for social media are fairly limited, let’s be honest you probably won’t find many fans for your Facebook Legal Incorporation Services page. How To Use Linkedin To Generate Business by Search Engine Land. Share this on Bebo. Share this on del.icio.us.

Linkedin 100

Linkedin Tactics Tips Work Management 100

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FEBRUARY 1, 2010

Every social media consultant , corporate marketer and PR professional was challenged to keep up with the latest writing on the topic. Social media marketing activity exploded in 2009, and so did coverage of these practices. Stephen Debruyn. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good?

Social Media 100

Social Media Social Marketing Budget Programs Media 100

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AUGUST 23, 2010

In this follow-up post to Conversations that Aren’t about Mel Gibson: the B2B Social Media Case Study, Part 1 , Eric Anderson writes that “today you can’t throw a virtual rock without hitting five blog posts about how we all need to simmer down about ROI,&# and places himself firmly in the “simmer down&# camp. Share this on Bebo.

Social Media 100

Social Media ROI Media Emarketing 100