Webbiquity

DECEMBER 16, 2010

Well, SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers by Jill Konrath is that kind of book… Social Media Marketing – An Hour a Day by Dave Evans. Without a solid content strategy to support movement through the marketing and sales cycle, marketing automation software is just a nice email system.

Social Media 100

Social Media Social Marketing Emarketing Media 100

Writing on the Web

DECEMBER 16, 2010

Is your sales copy effective? Is your sales transaction process easy and smooth? Here’s my plan for next year: Use more video and webinars to increase my visibility. Create more offers and packages of information to increase sales; create more JV partnerships. Is it easy to download free offers? What about you?

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Buzz Marketing for Technology

APRIL 6, 2010

It involves seeing from the front end of the sale all the way to the consummation of the sale and I believe Facebook has or is planning to have some of the most critical elements all on their platform (and all for free!). Even conduct the sale with payment options like PayPal in the future. Tweet This!

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Webbiquity

NOVEMBER 2, 2010

That is why social media marketing is not a quick process—it takes time to nurture relationships into conversations and create those solid, trusted connections…these real conversations lead to real relationships,and those trusted relationships lead to referrals and sales. Social Networking (Facebook, MySpace, LinkedIn, etc.).

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

JUNE 25, 2010

They are also the first words that come to mind for many consultants (along with images of the overly aggressive, overly slick, walking sales cliché) when they are told they need to sell. While being salesy is ill-advised for almost any sales rep, it is particularly bad for consultants. There is Nothing Wrong with Selling.

Consulting 100

Consulting Allocation Digg Cold Calling 100

Webbiquity

FEBRUARY 9, 2010

Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. In computer hardware and software, 55% of firms plan budget increases while 5% say they will cut budgets. Share this on del.icio.us. Post this on Diigo.

Social Media 100

Social Media Social Marketing Marketing & Strategy Marketing Strategy 100

Anything Goes Marketing

MARCH 8, 2009

Tripit: Maximize Your Travel #2 Tripit is a great application that allows you to post your travel plans so other people in your network can see them. Now, when I update my travel plans to Tripit, it will display my travel plans to all of my LinkedIn followers. StubleUpon , Digg , Facebook , Blogger , web 2.0

Social Media 100

Social Media Web 2.0 Media Blogger 100

Writing on the Web

AUGUST 25, 2010

Content marketing, even with a strategy and a plan , has a lot of decision points along the way. And you already know how important it is to get in the shoes of readers when you’re composing a sales or landing page. It’s easier with a map and a system, but there’s still a million choices that need to be made.

Digg 100

Digg Content Buzz Landing Pages 100

Webbiquity

APRIL 27, 2010

Metrics related to ROI, such as leads generated and direct sales, were mentioned by only about half of the survey respondents as key benefits of social media marketing. B2B marketers were slightly more likely to report increased sales than than their B2C counterparts. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Convert

NOVEMBER 13, 2023

If you deny it, I’ll refer you to Blockbuster and Digg. Instead of planning a roadmap for an entire year, experimentation allows for a flexible roadmap as it offers insights, validates assumptions, and drives quick iterations and innovation. For most businesses today, SaaS companies especially, product experimentation is a must-have.

Product 52

Product Lead Ranking A/B testing Sample 52

Convince & Convert

MARCH 4, 2016

Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Customer survey data, statistics from sales reports, and information about industry trends can all be used as sources to corroborate your infographic. For industry-specific content, LinkedIn Pulse is also worth checking out.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Hubspot

APRIL 23, 2024

fire your sales team and rehire better ones), while others need only a quick solution (e.g., have sales staff include a scheduler link in their signature). For example, a product team plans to launch a new product in their pipeline over the next six months. Some issues might require a lot of money and effort (e.g.,

Consulting 53

Consulting Marketing AI Conversion Deliverability 53

Biznology

FEBRUARY 5, 2013

This can be useful; however, it suggests to visitors that they’re soon to receive an aggressive sales call from a sociopathic salesman. And, if you have no activation plan and are just collecting name, company, email, and phone number, then you have a block to your marketing plan. ” you ask?

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Webbiquity

FEBRUARY 7, 2010

Your goals—how many leads or sales are you planning to drive from search marketing? Ultimately, the goal of SEM is to produce either leads or sales, not just clicks, so conversion tracking is a critical component of your search marketing campaigns. Higher goals require a larger budget. Cool” leads (e.g., Post this on Diigo.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Buzz Marketing for Technology

JUNE 27, 2008

Succession Planning. Join CIO Executive Council members and participate in the following live teleconferences: * Planning for Succession: Models for IT Leadership Development, June 23. We could tell he wasnt planning to use the tool. Comments Digg This. How to Get Real About Strategic Planning. Time Management.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

readwrite

DECEMBER 14, 2010

“Selling trending topics is like gaming Digg,” Falls said. ReadWriteWeb first broke the news of the EarlyBird plan in July , but by September the effort was shut down. Scaling its sales force to call the crush of people who fill out this form. Remember when Trending Topics was launched? Just 6 months ago!

Twitter 40

Twitter Buy Paid Search Agency Trends 40

Buzz Marketing for Technology

JULY 24, 2008

My Bookmarks Digg Del.icio.us Anthem Blue Cross Introducing Solution PPO Plans. Three new innovative plans to keep your small business running healthy. billion in sales. Biz Plans 101 Start yours here. All leadership comes down to this: changing peoples behavior. Why is that so damn hard? Click to See Why.

Companies 100

Companies Work Management Advertorials RSS 100

readwrite

APRIL 9, 2008

Along with that announcement the company is starting to talk about its plans to monetize a platform that many have said will be impossible to profit from. The plan is very marketing 2.0. The response has been unsurprising – users say they don’t want impersonal sales messages broadcast at them. Is the ad world ready?

Paid Search Agency 40

Paid Search Agency Advertising Agencies Banner Ads Digg 40

Online Marketing Institute

NOVEMBER 1, 2010

2) Email, search marketing, and inside sales worked best for awareness and demand generation. Email, search marketing, and inside sales were the only tactics to show steady upward trends for both branding and demand generation since 2007. But remember, these statistics are about popular use, not about what works and what doesn't.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

WebMarketCentral

JANUARY 16, 2008

Social media (blogs, podcasts, forums) and social networking sites ( Digg , del.icio.us , StumbleUpon , Searchles , etc.) How you handle the next step is crucial: immediately launching into a sales pitch is likely to alienate the group. Social Networking Goes Professional by The Wall Street Journal Journal writer Jessica E.

Social Media 20

Social Media Web 2.0 Digg Social Marketing 20

WebMarketCentral

APRIL 6, 2009

How can you maximize your results through social bookmarking sites like Digg? How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users. Why is online reputation management so important?

Social Media 20

Social Media Optimization Digg Web 2.0 20

Hubspot

JULY 13, 2011

"The most successful B2B pages often combine demonstrations of expertise with humor and personality, sounding more like a real conversation than stilted marketing and sales speak." - Karlie Justus, Social Media B2B. Offer Variety. Mix it up a little between videos, photos, questions, information, etc. Don’t have your own videos?

Facebook 28

Facebook Tips Planning Work Management 28

Hubspot

JUNE 23, 2010

Digg - Digg is a social news website that allows members to submit and vote for articles. in contrast to outbound marketing where they used to have to "buy, beg, or bug their way in" (via paid advertisements, issuing press releases in the hope they get picked up by the trade press, or paying commissioned sales people, respectively).

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

SEPTEMBER 21, 2010

If you fall in love with tools, you’ll constantly be changing directions, with no real plan to guide your way. Awareness, Sales, or Loyalty? link to post] – Posted using Chat Catcher [link] rlseymann (Rebecca Seymann) Twitter Comment Really enjoyed this presentation: 7 steps to creating a social media strategic plan.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Online Marketing Institute

JUNE 30, 2009

This, theoretically, delivers customer contacts on targeted topics-leading to increased sales, as well as insight into future opportunities (technologies, developments, etc.). So, I break it down to this: products and technology generate content (meaningful information) which generates (customer) contact which generates profitable sales.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. “The efforts have resulted in huge increases to traffic on our website (142%) and blog (308%) resulting in over 1,400 leads coming in to our sales team.&# 3 Tips for Maximizing Engagement With.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convert

MAY 23, 2023

Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. Case in point: Digg. 5 on G2 Pricing: The plans that include full-stack features start at $199/mo! Source Ratings: 9.0/10

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

WebMarketCentral

SEPTEMBER 22, 2009

If you are planning to use these for SEO, check for do-follow status first. Unfortunately, several of the largest sites including Digg, delicious, Reddit, Mixx and Mister Wong now partially or completely use insidious no follow links. As Jacob writes, "Shocker huh? You know what else is funny?

Social Media 20

Social Media Optimization Media Web 2.0 20

Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. I’m sure I forgot a few.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

AUGUST 17, 2009

StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. Among his findings: organic search is the source of both the highest volume and best quality of traffic. Social traffic (e.g. There's lots more red meat for web analytics data junkies as well.

SEO 20

SEO Best Practices Adwords Copywriting 20

Convince & Convert

MARCH 4, 2010

You're almost to the point of sale. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Webbiquity

SEPTEMBER 30, 2010

Even without any formal plan to use social media, every organization with more than a handful of employees (and many under that benchmark) is present in social media because people are talking about them. Digg, StumbleUpon, Reddit, etc.). Are you aiming to increase sales and/or leads? Twitter, identi.ca, Jaiku, etc.).

Social Media 100

Social Media Media Guidelines Digg 100

Convince & Convert

SEPTEMBER 21, 2010

Can those results be tied back directly to sales, and therefore ROI? I’d add: 1)Social media can increase sales. I’d add: 1)Social media can increase sales. I’d add: 1)Social media can increase sales. I don’t concur that “social media can increase sales&# is always false.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Webbiquity

NOVEMBER 22, 2010

If it is truly resistance to needed change, give them a chance to get on board with the new flight plan. Product value lasts only as long as product lifecycles. • &# Don’t be surprised if the sales reps are selling to a subset of what you believe are current market opportunities. Share this on Bebo. Share this on del.icio.us.

Allocation 100

Allocation Terms and Conditions Digg Paid Search Agency 100

Webbiquity

FEBRUARY 21, 2011

According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. It’s direct, cost-efficient, and, done properly, still an effective channel for lead generation, nurturing and sales. Email Marketing Tips and Tactics.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Buzz Marketing for Technology

JULY 7, 2010

Conversely at Starbucks, $6 Billion of their sales comes from approximately 11,000,000 customers. Right now the “hot thing” is social media, and as powerful as social media is, it still needs to be balanced and integrated into the overall marketing plan. And yes, you’ve just generated a qualified lead for your sales organization.

Allocation 100

Allocation Budget Programs Peer-to-peer Marketing Budget 100

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Follow the Lead ( Gatekeeper Cold Calling Sales Social ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100