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Email newsletter guide: Template design and marketing best practices (Part 2 of 3)

SmartBrief - Marketing

In part two of the series, we address strategies and tactics to grow your email newsletter subscriber base and how to design an email newsletter template that both engages recipients and facilitates communication of important company news and information. While design is important from a branding perspective, content is still king.

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31 free social media templates that will elevate your workflows

Sprout Social

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Starting with a template provides much needed direction so you can jump right into the work that matters. In this article, we’re sharing every social media marketing template we’ve ever made.

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How to Build a Market Development Strategy [Free Planning Templates]

Hubspot

Companies hoping to increase revenue can do so in a variety of ways — such as an increase in advertising budget, expanding their sales team, and investing heavily in product development. However, one of the often overlooked ways to strengthen your gross sales is a purposeful, well-researched, and expertly executed market development strategy.

Planning 101
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6 Email marketing templates that drive results

Sprout Social

And let’s not get into the level of skill and understanding required to design an appealing newsletter. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. How email templates accelerate marketing efforts.

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Understanding the Cost of Developing a New B2B Website

Hinge Marketing

A well-designed website can increase brand credibility, generate leads, and ultimately drive revenue growth. A basic website with minimal features will cost less than a complex website with advanced features such as custom integrations, custom mapping or filtering, and high-end design elements.

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How UX Design Principles Drive Sales Cloud Innovation

Salesforce Marketing Cloud

Designing and building world-class enterprise products is a delicate balance of art and business. Every day, UX designers at Salesforce do the work of closing the gap between what our customers need and what our current product can do. Product UX design principles can help you and your team, too.

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Custom Design vs. Templates: What’s Right for My B2B Tech Website?

Golden Spiral

Some B2B companies feel their marketing budgets stretched thin across all inbound initiatives and choose to scrap a custom design for a template provided by open source websites like Wordpress or Squarespace. What Design Says About Your Business. Good web design matters — probably more than you’d like.