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Leveraging User-Generated Content in Your Curation Strategy

ClearVoice

Want to use content created by users (UGC) in your curation strategy? We’ll also discuss the value of UGC in content curation. Also, you need to know how to get permission from the customer, and how to incorporate it into a curation strategy. You might wonder, “Is a curation strategy the same as a content strategy ?”

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How to Measure If Your Content Curation Is Successful

Scoop.it

Do you want to know if your content curation strategy is successful? Content marketing is a general term for any article, video, email, or social media post made to attract leads and keep existing customers engaged. We will start by defining content curation and sharing a few examples so you can see how it works.

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Improve Your Email Campaigns With 5 Simple Email Marketing Tips

Walker Sands

On average, marketers can expect an ROI of $42 for every dollar spent on email marketing. But ensuring your email campaign pays off is easier said than done. There are many factors that can affect the success of your email campaign, including the copy and design of your emails.

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Customer Segmentation: How to Woo Leads with the Right Content

Zoominfo

When you get customer segmentation right, you not only show leads content that makes sense to them, but you get your audiences excited about buying from you. The groupings allow marketing teams to nurture leads with personalized content and convert them to customers. Imagine this: You build a product launch email campaign.

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B2B email marketing: 3 strategies for advanced personalization

Martech

The curator greets you, recalling your love for impressionist art and leads you to an unseen Monet. It should feel like that curated gallery where every email is crafted just for you, echoing your business needs. 72% of consumers only respond to email messages directed toward them – that is personalization.

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Customer Segmentation: How to Woo Leads with the Right Content

Zoominfo

When you get customer segmentation right, you show leads content that gets them excited about buying from you. The groupings allow marketing teams to nurture leads with personalized content and convert them to customers. Marketers then use this information to guide their lead nurturing campaigns and GTM strategies.

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The Power of Cohesion: Building the Ideal B2B Customer Experience

Heinz Marketing

A fragmented approach to customer experience can lead to frustration, churn, and – worst of all – missed opportunities. The ideal outcome extends into the advocacy stage, where satisfied customers become brand champions, spreading positive word-of-mouth and potentially leading to upsell or cross-sell opportunities.