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The Psychology of Curated Content: Understanding User Behaviour To Create More Engaging Content

Scoop.it

The psychology of curated content can massively impact how effective your content is, how authoritative your brand seems in its niche or industry, and more. Read on to learn more about how to understand user behaviour and leverage user psychology to create and deliver more engaging, curated content. What Is Curated Content?

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The Foolproof Guide to Hiring Direct Response Copywriters Who’ll Make the Cash Registers Ring for Your DTC Brand (+ Our Curated List of Copywriters)

Convert

And while good copy starts with hiring good direct response copywriters, it’s also the biggest stumbling block. There’s no universally recognized board that certifies copywriters or a singular path to greatness. What is Direct Response Copywriting? Direct response copywriting compels the reader to take action now.

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Copywriting Skills You Need To Master To Level Up Your Content and Conversion

Scoop.it

What could go wrong if you were not an effective copywriter? It’s not to say that only copywriters are responsible for those business results. It’s not to say that only copywriters are responsible for those business results. If you plan to take the copywriting job path seriously, you must be ready.

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10 Common Copywriting Templates to Use in Marketing

Hubspot

Ask any marketer who's responsible for copywriting about their writing process, and you'll quickly find out that there's no specific process to follow. Additionally, copywriting varies depending on your audience, purpose, and format — copywriting for an Instagram post, for instance, is entirely different than copywriting for a press release.

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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

Image Source: WordStream This means that curating your digital presence to appeal prospects is key to generating revenue. Web design services will help your company curate a site that actively attracts and engages new visitors. Perfecting your website should always be your first step towards improving your digital marketing strategy.

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6 Copywriting Tips for Creating Persuasive Landing Pages (and Converting More Visitors)

Unbounce

So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. You may be wondering what he can teach you about landing page copywriting. “Multiple hats … love ‘em!” In reality, though, it’s a pretty tough gig. Surprisingly, a lot.

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The Ultimate Guide to SEO Copywriting How to Write Content Google Will Like

Scoop.it

Copywriting is the craft and sometimes art of writing words to achieve a specific purpose, usually to sell something. SEO copywriting is writing content for the specific purpose of better ranking the content, or the page that contains it, in search engine query results. SEO copywriting is also about people. Before You Start.