article thumbnail

What you need to know about social media copyright

Sprout Social

Navigating social media copyright can be like sailing in uncharted waters. In this guide, we outline the specific practices your company should follow when posting to help avoid social media copyright infringement and protect your brand. With every new wave of social trends come unanticipated legal consequences.

Copyright 106
article thumbnail

9 best practices for AI tools in content creation

Martech

Artificial intelligence continues to take the marketing world by storm. For example, Verified Market Research estimates the AI content writing market will grow eightfold over the decade and be worth nearly $6.5 Learn more about the best practices you should follow to create high-level content with the help of AI.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Legal Versus Ethical: Web Scraping Edition

Webbiquity

However, there are other laws and legislations that guide web scraping, such as breach of contract, illegal access and use of data, trespass to chattels, and copyright infringement. Copyrighted material. Also, it is not possible to copyright ideas, only the representation or specific form of those ideas. Is the data copyrighted?

Ethics 278
article thumbnail

A Practical Guide to Using AI in Email Marketing (For the Conscientious Marketer)

Litmus

So, what’s the “right” way to use AI in email marketing ? In this blog post, we’ll examine the ways email marketers can incorporate generative AI into their email programs while adhering to some guiding principles that address the most significant concerns surrounding AI. After all, we email marketers sure could use the help.

article thumbnail

Use But Don’t Abuse: 5 Tips for Content Creators

Marketing Insider Group

However, it’s vital for them to start establishing some best practices when it comes to current—and future—content use and monitoring. Best Practices for Content Creators. Being able to automatically receive reports on copyright infringement protects content creators. For example, one person may own the Instagram market.

article thumbnail

Top 5 XR and AI marketing trends in 2023

Martech

Think social media management, marketing briefs, email campaigns and, of course, content. I’ve been writing about these tools in my monthly XR/AI Marketing Brief. Moingeon discussed Doppl and his recently launched and wildly successful Hugo Boss metaverse quest during the XR Pub Crawl for marketing and communications.

article thumbnail

Data Masking? 4 Best Practices to Get Started

Salesforce Marketing Cloud

Financial information , such as credit card details, bank account information, and passwords Intellectual property, which includes patents, copyrighted materials, designs, and specifications. Data masking best practices Data masking is an ongoing process that requires careful planning, analysis, and refining.