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How to Score Double-Digit Conversion Rates—A Marketing Hero’s Journey

Unbounce

As the digital marketing strategist for CD Baby , he regularly sees double-digit conversion rates in his landing page campaigns. We’re talking about conversion rates upwards of 37%, lasting months at a time. In marketing terms, that conversion rate is a pretty epic feat. Kinda—ahem— heroic.

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Five Ways to Use Colors to Create Effective Landing Pages

Webbiquity

One is that the colors you choose for your landing pages can have a profound effect on your conversion rates. For example, In Flow uses muted shades incredibly well on their B2B portal software page. Image credit: depositphotos.com. However, there are certain aspects of it that are generally established.

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5 Ways to Revolutionize Your CX Strategy with AI

Marketing Insider Group

This means it covers what many know as “on-page marketing” — the recommendations your website and e-commerce portal serve users as they navigate. Their high-quality outputs grease the sales funnel and, it bears repeating, increase conversion rates.

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How to Capture Buyer Intent in B2B Marketing

Marketing Insider Group

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. It will also help your sales team increase customer conversion rates and minimize the cost of acquiring new customers. This should help you streamline your SEO efforts and increase your sales conversion rates.

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Driving Success Through Metrics

SmartBug Media

Upsell conversion rate: Measure the percentage of customers who purchase additional products or services when presented with an upsell opportunity. Plus, with the help of HubSpot’s AI and content assistant, your customer support teams can view AI-generated summaries of customer conversations and quickly draft responses.

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Regout’s B2B Commerce Success: Insights from an E-Commerce Manager’s Perspective

Sana Commerce

“My Account” Portal: A preferred feature among customers, the “My Account” portal served as a centralized hub and played a pivotal role in unburdening the sales team and streamlining the customer experience. Join us for our workshop on boosting B2B web store adoption rates.

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Content Marketing KPIs for Your Content Strategy

ClearVoice

For example, you wouldn’t want to lump revenue generated by sales staff with money you get from an e-commerce portal. Metrics such as time on site, bounce rate, pages per session, and social shares can provide insights into how users are engaging with your content.