WebMarketCentral

JANUARY 28, 2009

FYIndOut is free for b2b buyers, who can read product/service reviews posted by other users, write their own review, contact multiple vendors at once, and network with other buyers. The creators of the site believe that buyers will post reviews because 1) they increasingly use social media ( Twitter , Facebook, LinkedIn, etc.)

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

APRIL 15, 2009

I was recently part of a LinkedIn discussion about what constitutes social media expertise. This was confirmed in MarketingSherpa’s Social Media Marketing and PR study where we found that the 'lack of knowledgeable staff' was the most significant barrier to social media adoption.A

Social Media 20

Social Media Web 2.0 Media PR 20

WebMarketCentral

NOVEMBER 18, 2009

Publishers no longer have a monopoly on content creation, but they can potentially create integrations with bloggers, Twitter feeds, YouTube videos, LinkedIn groups and other places where their industry is being discussed and provide a centralized portal for vendor, user and independently created material. Conversation Aggregation.

Social Media 20

Social Media Aggregators Thought Leadership Media 20

WebMarketCentral

JULY 13, 2009

How can you optimize your use of social networking tools like Twitter and LinkedIn? 5 Ways to Maximize Your LinkedIn Profile by Social Media Musings Tom Humbarger offers helpful tips for those who aren't yet experts in social networking, such as "LinkedIn lets you add up to 3 links to your profile. Social Tagging.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

DECEMBER 20, 2007

LinkedIn , Facebook and Wink ) and blogs. More than half of IT decision makers said it was extremely or very valuable to reach out to peers beyond their personal contacts when considering a technology purchase. tags: Web 2.0 tags: Web 2.0 tags: Web 2.0

Social Media 20

Social Media Web 2.0 Peer-to-peer Wiki 20

WebMarketCentral

MARCH 4, 2009

These can take the form of interaction on a social sharing site like Searchles , blog comments, Twitter replies, LinkedIn messages, writing on a Facebook wall, or other means of online dialog. Finally, sharing content with those interested in the topic leads to conversations. Social Tagging.

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

JUNE 3, 2008

show me John Smith's profiles on ZoomInfo , Facebook , LinkedIn etc. Four additional content areas, just off the top of my head, that Viewzi probably needs to incorporate rather quickly are people search (e.g. all at once); social search (what's being posted about my search topic on Digg, del.icio.us, Mixx etc.);

Digg 20

Digg Google Zoominfo Aggregators 20

WebMarketCentral

JANUARY 7, 2008

del.icio.us , Digg , Furl , Backflip ), community ( MySpace , Searchles ), networking ( LinkedIn , Facebook ), etc. Two to three leaders are likely to emerge within each segment of social media, such as tagging/bookmarking (e.g., The leaders will garner high amounts of traffic appealing to a wide market.

Social Networks 20

Social Networks Web 2.0 PageRank Digg 20

WebMarketCentral

MARCH 10, 2009

8 LinkedIn 14 11,246,726 +137.4% Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., join groups based on various common interests and traits, ask and answer questions, provide updates and engage in other online networking activities. 8 Plaxo 1,440 2,629,043 +144.7% Social Tagging.

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

DECEMBER 18, 2007

Get connected on Facebook and LinkedIn. Used properly, social media can be powerful and cost-effective way to build awareness and credibility for your organization. ** technorati tags: social media, B2B communication, Facebook, LinkedIn, discussion forums, ITtoolbox, blogs.

PR 20

PR Social Networks B2B Tagging 20

WebMarketCentral

SEPTEMBER 10, 2008

Social Networking At the least, social networking services like LinkedIn , Facebook and Konnects provide increased exposure for your company (and your "personal brand") while also providing SEO and reputation management benefits.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

JANUARY 16, 2009

Social media guru Chris Brogan has written a free ebook on Using the Social Web to Find Work that, in Chris' words, "takes you from the specifics of using LinkedIn to your benefit, into some ideas on how to grow and nurture your social networks ahead of a need for them." Here are a few resources that may help.

Resources 20

Resources PR Tagging Lead Ranking 20

WebMarketCentral

OCTOBER 27, 2008

Some rankings are surprising ( Webkinz is worth more than LinkedIn ?), some are disturbing (the Huffington Compost is worth as much as Twitter ?) and many are controversial, as indicated by the comments here. As far as I know, this author hasn't been banned by StumbleUpon (yet). tags: most popular Web 2.0

Social Media 20

Social Media Web 2.0 Optimization Media 20

WebMarketCentral

JANUARY 5, 2009

Create and maintain profile pages on social networking and directory sites like LinkedIn , Facebook , Naymz , Jigsaw , Plaxo , ZoomInfo , CrunchBase (for technology executives), and VisualCV. Social Tagging SEO Practice.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

OCTOBER 23, 2006

Her comment" "We don't use LinkedIn. Now, I know plenty of folks -- and you probably do too -- who do use LinkedIn and are anything but "losers and wannabes." Social networking will clearly be a winner once that executive recruiter joins LinkedIn. ** Terms: Web 2.0, It's for losers and wannabes."

Social Networks 20

Social Networks Web 2.0 Advertising Agencies Opinions 20

WebMarketCentral

OCTOBER 26, 2006

In fairness however, the problems noted in the last post here pertained mostly to B2B sites: of the 24 social networking sites reviewed by Kibibi Springs , only three -- LinkedIn , Ryze , and Spoke -- are B2B-oriented sites.

Social Networks 20

Social Networks iProspect Network Marketing Search Engine Marketing 20

WebMarketCentral

DECEMBER 11, 2008

referral visits to your site from Facebook, LinkedIn, StumbleUpon etc.); tags: search advertising, CTR, SEM, search-optimized press releases, social media participation icerocket tags: search advertising, CTR, SEM, search-optimized press releases, social media participation Contact Tom Pick: tomATwebmarketcentralDOTcom.

SEM 20

SEM CTR Paid Search Agency Press 20

WebMarketCentral

DECEMBER 8, 2008

While the specifics of each service vary, all of them essentially: automate the process of extracting visitor IP information from your log files; match the IP address to an organization; filter out ISPs; and map the company name to one or more external databases to provide additional information (company size, industry, key contacts etc.).

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20

WebMarketCentral

SEPTEMBER 23, 2008

A Small Business Year-End Web Site Checklist by Search Engine Land Search marketer Matt McGee provides an outstanding 10-point checklist of items that site owners should check (at least) annually, including domain registration, contact form operation, autoresponders and outbound links.

Design 20

Design Marketing Websites CMS Development Best Practices 20

WebMarketCentral

NOVEMBER 24, 2008

version, now incorporating elements such as LinkedIn profiles, blog links, Twitter pages, Facebook, StumbleUpon, even Second Life IDs. . #3: The Social Media Email Signature , September 18, 2008 A look at how traditional email signatures have evolved into their Web 2.0

Web 2.0 20

Web 2.0 SEM CTR Adwords 20

WebMarketCentral

MAY 10, 2007

Sort of a scaled-down, free version of LinkedIn. Their terms of use also explicitly states, "You may not use Wink to sell a product or service, or to increase traffic to your Web site for commercial reasons." Segnalo Looks interesting, nice design -- but the site is completely in Italian. Previous articles in this series: Web 2.0

Web 2.0 20

Web 2.0 Tagging Peer-to-peer RSS 20

WebMarketCentral

DECEMBER 9, 2009

While most of the sites on the list are hardly surprising (Facebook, Twitter, LinkedIn), there are a few unexpected results, like Tagged at #6 and Yuku at #16. Top 25 Social Networks by Navel Marketing Brian Critchfield reports on the top social networks ranked by traffic. Social Tagging.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

WebMarketCentral

JUNE 17, 2009

WiseStamp lets you control the look of the email signature as well as adding RSS feeds and social networking links like LinkedIn and Facebook. WiseStamp This is a slick tool that enables you to easily create a graphical HTML social media email signature for use with most common webmail services (Gmail, Yahoo mail, AOL, Hotmail etc.).

Tools 20

Tools Best Practices RSS Adwords 20

WebMarketCentral

NOVEMBER 5, 2008

sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). Most Web 2.0 Twitter, however, stands alone. Okay, there's also Pownce , but Twitter is better.)

Twitter 20

Twitter Web 2.0 Digg Tagging 20

WebMarketCentral

DECEMBER 31, 2009

by Dave Fleet In this short but useful post, Dave Fleet outlines the set of social media tools he finds most useful on a daily basis, such as Google Reader for keeping up with blogs, Twitter for real-time communications, Radian6 for social media monitoring, and LinkedIn for social networking. Social Tagging.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

WebMarketCentral

JULY 30, 2009

Publishing this content in a blog, podcast, video or online slideshow and promoting it through Twitter, Facebook, LinkedIn, Digg and other tools enables you to show the world how smart and helpful your people are, rather than trying to convince them through paid (and often ignored) media. Social Tagging.

Social Media 20

Social Media Paid Content ROI Media 20

WebMarketCentral

NOVEMBER 30, 2009

There's no need to follow everyone on Twitter, friend everyone on Facebook or connect with everyone on LinkedIn who reaches out to you. And if the company addresses your issues, give them credit, in the same venue where you complained. Be careful who you connect with. Social Tagging Random.

Social Media 20

Social Media Web 2.0 Eye-Tracking Media 20

WebMarketCentral

NOVEMBER 9, 2009

Today, there are far more options: specific segments can be reached through SEO, SEM, industry-specific blogs, LinkedIn groups, Twitter and other venues. As noted above, trade publications were once the only way to reach niche audiences.

Marketing Management 20

Marketing Management B2B Thought Leadership Microsite Planning 20

WebMarketCentral

SEPTEMBER 10, 2009

I even have our website on my vehicle," and Mark Alves : " Participate in Yahoo Answers and LinkedIn Answers where you can demonstrate your expertise, get associated with relevant keywords and put your URL out there." Content Marketing: How do you write to entertain readers?

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

APRIL 6, 2009

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? Why is online reputation management so important? How can you maximize your results through social bookmarking sites like Digg? How does social media relate to SEO? Social Tagging.

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

SEPTEMBER 4, 2008

MySpace and Facebook hold the top two spots) while other findings are more suprising (such as that LinkedIn is only #9, and Twitter—which I use but have never really understood the appeal of—grew more than 4,000% last year). Some of the information here is expected (e.g.

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

MARCH 31, 2008

While clearly not a statistical sampling, LinkedIn and Facebook were mentioned prominently by nearly all respondents. Harry Hoover at the THINKing blog recently asked his readers this question and posted some of the responses. StumbleUpon and del.icio.us were common second choices.

Social Networks 20

Social Networks Traffic Digg Wikipedia 20

WebMarketCentral

JANUARY 20, 2009

as some refer to it—provide outstanding guidance on using social media tools like LinkedIn, Twitter, Facebook, blogs and social media newsrooms to maximize the impact and SEO benefits of online PR activities, as well as measuring your success. Brave New World of Media Pitching: LinkedIn by PR Meets Marketing PR 2.0 tags: PR 2.0,

PR 20

PR Best Practices Press Blogger 20