chiefmartech

JANUARY 27, 2020

It might be the dead of winter right now, but spring is only a couple of months away — as is the next MarTech Conference , April 15-17 at the San Jose Convention Center. Oscar Castro , VP eCommerce & Digital Marketing at Harry & David. The agenda is 95% complete — a few surprise additions are in the works.

Conference 85

Conference Enterprise Management eCommerce CMO 85

Webbiquity

AUGUST 18, 2020

All types of events, including trade shows and industry conferences, can now be produced and attended remotely. Host virtual conferences, trade shows, job fairs, and more. A tool to manage and produce conferences, workshops, and other virtual events. Total reviews: 339. Average user rating: 9.53 (out of 10). Total reviews: 156.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Pam Didner

JANUARY 1, 2021

I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. Attending conferences is one a key component you should add to your annual marketing activities and events. One of the primary reasons people attend conferences is to meet like-minded people and industry peers.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Martech

MAY 15, 2024

She is also a valued contributor to MarTech and a speaker at The MarTech Conference. I was really drawn to new things, so the whole idea of websites, and online ecommerce was really starting to brew. And that led me to moving into the build side of digital marketing, building ecommerce platforms globally.

eCommerce 55

eCommerce Marketing AI Lead Ranking Work Management 55

Martech

JANUARY 10, 2024

He’s also spoken at The MarTech Conference. We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. Presenting at conferences is very different from a writing forum.

Marketing AI 102

Marketing AI eCommerce Peer-to-peer CMO 102

Convince & Convert

DECEMBER 12, 2013

Currently in beta launch, the site curates Target’s most popular and trending offerings from its website and Pinterest data into a visually stunning eCommerce experience. Target Dabbles in Curated eCommerce with “Awesome Shop” is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Curation 131

Curation eCommerce Merchandising Startups 131

Webbiquity

MAY 3, 2022

You can find the full report here , and a helpful summary from Practical Ecommerce here.) 84% of attendees and 67% of vendors want event organizers to help facilitate ecommerce transactions. More than three-quarters of respondents plan to spend the same (43%) or more (24%) on travel to conferences, conventions, and trade shows.

Marketing Report 336

Marketing Report Event Marketing Research Trends 336

ANNUITAS

JANUARY 30, 2024

Overview During the National Retail Federation’s NFR 24 conference, Salesforce and Google released a slew of AI-powered tools aimed at reducing go-to-market (GTM) friction. The tool uses generative AI-powered natural language prompts to design, build, and customize ecommerce sites and pages more quickly.

Marketing Analytics Tools 130

Marketing Analytics Tools Marketing Automation Services Google Tools 130

Convert

SEPTEMBER 13, 2021

As an eCommerce retailer, there are a number of simple and effective pricing tests that you can run no matter your industry vertical or audience. Here are my top five A/B test suggestions every eCommerce site must try. Given that price is a perception that can be influenced , what should you test with pricing? But always test!

Pricing 64

Pricing Price eCommerce Case Studies 64

BOP Design

NOVEMBER 30, 2021

Attend a Conference or Virtual Event. For B2B marketing strategies and ideas, a great place to turn to is an industry conference or a virtual event. When looking at potential conferences or events, take a close look at who is hosting the event and who is speaking or presenting at the event. Discover more: B2B marketing stats.

Marketing Agencies 2 120

Marketing Agencies 2 Advertising Agencies B2B Marketing Tips 120

Marketing Insider Group

JANUARY 6, 2020

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Biznology

DECEMBER 17, 2020

Andy Hoar , former Forrester analyst, saw a hole in the B2B events marketplace and co-founded B2BNext , a lively conference dedicated to B2B eCommerce.

B2B Marketing 197

B2B Marketing Paid Search Agency Advertising Agencies Marketing Management 197

Martech

DECEMBER 23, 2021

Rise of ecommerce and data privacy. The explosion of ecommerce brought by the COVID pandemic, which has seen record growth in new cohorts of shoppers coming online, is good news for brands,” Brooks said. More from the MarTech Conference >> Demand for personalization, but with security.

Practices 113

Practices Brand Identity Branding Privacy 113

Contently

FEBRUARY 22, 2023

Big, elaborate events such as conferences switched to a livestream model during the pandemic. On the consumer side, one of the hottest ecommerce live streaming trends is live shopping , where an influencer promotes brand products in real-time.

Top of Funnel 198

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 198

Martech

DECEMBER 9, 2022

We took the opportunity to sit down with Rob Garf, VP and GM retail, to talk about prospects for retail and ecommerce coming off of a booming Cyber Week in late November. While ecommerce soared during the pandemic, brick-and-mortar retail faced challenges. ” Dig deeper: What is ecommerce and which trends are shaping its future?

Trends 105

Trends eCommerce Mobile Marketing Terms and Conditions 105

Martech

NOVEMBER 28, 2022

Yes, marketers are making their way back to the workplace; many conferences and expos are back in person; it’s possible to meet and greet prospects face-to-face instead of face-to-video. With it comes increased emphasis on digital content and digital experience and expansion of ecommerce across almost every vertical.

Customer Surveys 111

Customer Surveys Verticals Advertising Agencies eCommerce 111

Martech

JANUARY 11, 2023

“It all started with our objective as an organization to become a total beverages company,” said Keith Bartig, director, precision marketing technologies at the Coca-Cola Company, at The MarTech Conference. “So The CDP powers personalization for marketing campaigns, experiences and ecommerce within Adobe’s experience platform.

Enterprise Management 107

Enterprise Management Activities Advertising Agencies Work Management 107

Webbiquity

AUGUST 7, 2020

But in times of disruption, like the COVID-19 pandemic, businesses need to move more of their marketing and sales activities (conference presentations, customer meetings, trade show participation) online. It is a step toward building trust with your customers and making them familiar with your brand. Conclusion.

SEO 292

SEO Lead Scoring Lead Ranking Paid Search Agency 292

Biznology

NOVEMBER 4, 2019

The B2B marketing conference scene continues to flourish since I did my last roundup a year ago. Here’s a lineup of top-quality conferences to add to your 2020 calendar. A treasure trove of strategy, innovation, ABM, martech, data, AI, eCommerce, social media—the works. April 15-17, San Jose, Martech West.

Conference 29

Conference B2B Marketing B2B DemandBase 29

Martech

NOVEMBER 18, 2021

“The pandemic drove two years’ worth of digital transformation in the first two months,” said Sav Khetan, Head of Product Strategy at CDP platform Tealium, in his session at our MarTech conference. “It drove 10 years’ worth of ecommerce growth in the first three months. You have to help your teams evolve to this new world.”.

Peer-to-peer 134

Peer-to-peer Marketing Strategy Marketing & Strategy Privacy 134

Tony Zambito

NOVEMBER 21, 2020

From eCommerce proliferating in many consumer markets to digital commerce in complex B2B becoming more acceptable. An obvious example is how the event and conference industries were confronted early on with the sudden challenge of no in-person events. Some changes minor while others significantly altering. Now shelved until 2022.

Buyer Personas 255

Buyer Personas B2B Sales Research eCommerce 255

Optinmonster

MAY 2, 2022

Host a Virtual Conference. These companies can even ship for you, and integrate well with Shopify and other eCommerce platforms. You don’t need to fuss with coding or setting up an entire eCommerce system. Host a Virtual Conference. A virtual conference can feature workshops, speakers, resource downloads, and more.

Paid Content 94

Paid Content Adsense Merchandising Conference 94

Conversica

OCTOBER 10, 2018

LONDON — October 10, 2018 — Conversica , the leader in conversational AI for business, is inviting attendees at this year’s O’Reilly Artificial Intelligence Conference in London to hear Chief Scientist Dr. Sid J. About the AI Conference. Reddy speak on October 11 at 16:00 about deep reinforcement learning.

Marketing AI 40

Marketing AI Conference Peer-to-peer Gartner 40

Optinmonster

MAY 20, 2022

How Does a Retargeting Pixel Work for eCommerce. You can also check Partner Integrations to see if Facebook already integrates with your website or eCommerce platform. Follow the instructions for partner integration specific for your website or eCommerce platform. Ecommerce store. How to Install a Meta Retargeting Pixel.

Work Management 92

Work Management eCommerce Trigger Marketing Advertising Funnels 92

Customer Experience Matrix

MAY 22, 2018

Adobe yesterday announced its purchase of the Magento Commerce platform, a widely used ecommerce system, for a cool $1.68 The easy answer is “both”, and that’s more or less what the company said when asked that question on an analyst conference call about the deal.

Enterprise Management 120

Enterprise Management Work Management Marketing Management eCommerce 120

Martech

JUNE 6, 2023

The use cases demoed at Apple’s Worldwide Developers Conference (WWDC) show augmented reality (AR) experiences where users interface with a digital layer on top of their real-world environment. There is a logical progression from AR marketing to VR marketing,” said Darwin Liu, founder and CEO of ecommerce services company X Agency.

Paid Search Agency 130

Paid Search Agency Merchandising Advertising Agencies Pricing 130

Martech

DECEMBER 13, 2023

Maybe some of you in ecommerce and retail are pushing the “send” button feverishly and trying not to lose your minds with all of the last-minute requests and pressure this time of year brings. Well, friends, we have reached the end of 2023. If you’re on the B2B side, you’re trying to get in every sale you can to achieve your goals.

Enterprise Management 120

Enterprise Management Work Management Marketing Management SMB 120

Martech

FEBRUARY 3, 2023

The conference will house the latest and greatest immersive technology advancements from the big players with big budgets. The conference now attracts professionals from the film, music, and interactive industries. From Metaverse to Matterverse, How to Do it Right. Who are the New Consumers in Web 3.0.

Marketing AI 83

Marketing AI Advertising Agencies Planning Broadcasting 83

Martech

FEBRUARY 3, 2023

The conference will house the latest and greatest immersive technology advancements from the big players with big budgets. The conference now attracts professionals from the film, music, and interactive industries. From Metaverse to Matterverse, How to Do it Right. Who are the New Consumers in Web 3.0.

Marketing AI 77

Marketing AI Advertising Agencies Planning Broadcasting 77

Martech

MARCH 7, 2023

and North America social intelligence lead for Haleon, at The MarTech Conference. For Haleon, knowing if customers are talking about buying Advil at a Costco or through an online retailer helps the company develop an ecommerce strategy. Register for The MarTech Conference here. Get MarTech! In your inbox.

Social Media 75

Social Media Media Marketing Management Conference 75

Top Rank Marketing

AUGUST 14, 2023

trillion in 2023 through ecommerce alone? Workshops are October 4th with the main conference happening October 5th and 6th. When you think of B2B Marketing do you think “blandscape”? Maybe “boring to boring”? Or do think of an exciting opportunity to impact an industry projected to reach $1.8 Statista ).

B2B 98

B2B Advertising Agencies Paid Search Agency Co-Registration 98

Martech

JULY 14, 2022

“Some of you are trying to sell to giant multinationals that have hundreds of thousands of people and billions of dollars of revenue, and some of you are small and are selling to smaller companies,” Canare said, speaking at The MarTech Conference earlier this year (scroll down to watch the session). You have to sell to them differently.

Account Based Marketing 110

Account Based Marketing ABM Enterprise Management Cross-Selling 110

DotDigital

APRIL 19, 2021

dotdigital was one of the first partners to be implemented directly into Magento’s core code base (as a vendor bundled extension) in December 2017 and has since been a premier choice for merchants and partners, thanks to the integrated and seamless user experience it creates for ecommerce and marketing teams. ?.

Touchpoints 52

Touchpoints Advertising Agencies Marketing Automation Services SMS 52

Conductor

MARCH 8, 2022

She is the founder of Orainti—a highly specialized boutique SEO agency—and has been a featured speaker at over 100 marketing conferences across 20 different countries, including Women in Tech SEO. Another client—Skin Regimen—saw a 308% increase in traffic to their eCommerce site after partnering with Andrea and Socratik.

SEO 105

SEO Organization Demand Generation Agencies Paid Search Agency 105

Adobe Experience Cloud Blog

APRIL 27, 2020

For example, eCommerce is on the up as people are now at home a lot more and cannot buy from regular stores, so it is understandable why more businesses are taking this route. FaceTime and Skype have regularly been used for conference calling for many years, with Google Hangouts also proving popular.

Work Management 163

Work Management Product Phishing Skype 163

Convert

OCTOBER 18, 2022

Ecommerce folks, here’s a once-a-week experimentation newsletter to add to your inbox. Let’s talk about this: Access to all the sessions of the Experiment Nation conference. If you know about the Experiment Nation conference, you know this is no joke. If you’re in the ecommerce or DTC industry, this one is specifically for you.

Newsletter 98

Newsletter Curation Best Practices Case Studies 98

Directive Agency

OCTOBER 21, 2016

It’s ideal for ecommerce companies, but can be used for B2B companies as well, especially if you’ve built up a good list of emails through prospecting. Most of the time we see B2B lists have a lower match rate than ecommerce because most people don’t use their work email for Facebook.

Tactics 70

Tactics Facebook Brand Identity Branding 70