Thinkers360

MARCH 8, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! Kelly Hoey J Kelly Hoey Contact J. Join Enterprise Lite to work with all of these analysts and influencers! Want to be on this list or know others who should be on this live and annual leaderboard?

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

Thinkers360

APRIL 7, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! Contact Lisa S. 4 CB Bowman Courage Consulting Contact CB Bowman Score: 82.11 5 Rashim Mogha eWOW Contact Rashim Mogha Score: 78.42 5 Rashim Mogha eWOW Contact Rashim Mogha Score: 78.42

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Thinkers360

MARCH 22, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Julie Savarino Contact Julie Savarino Score: 77.19 3 Julie Savarino Contact Julie Savarino Score: 77.19 McKenna McKenna Associates Inc Contact Patrick J. 4 Patrick J. 4 Patrick J.

B2B Thought Leadership 105

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 105

Act-On

APRIL 26, 2024

It’s the kind of company you’re going to aim for: the most likely size, industry, and location to benefit from (and buy) your product and services. They describe the individuals working at your ICP companies, and give sales and marketing teams a fictionalized human to target with messaging, content, and campaigns.

Lead Ranking 130

Lead Ranking Lead Scoring Marketing Qualified Leads Ideal Customer Profiles 130

Thinkers360

APRIL 14, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Lisa Thee (Polvi) Humaxa Contact Lisa Thee (Polvi) Score: 98.67 3 Lisa Thee (Polvi) Humaxa Contact Lisa Thee (Polvi) Score: 98.67 6 Ben Stickle Stickle Consulting Contact Ben Stickle Score: 69.39

B2B Thought Leadership 79

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 79

Thinkers360

MARCH 16, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Tom Meehan, CFI CONTROLTEK Contact Tom Meehan, CFI Score: 59.56 4 Mark Lynd Netsync Contact Mark Lynd Score: 59.49 5 Ralf Ladner Netzpalaver Contact Ralf Ladner Score: 58.91 Score: 35.33

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Zoominfo

DECEMBER 23, 2020

Who knew what surprises awaited us in 2020?). One of those strategies to add to your resolutions needs to be for your contact database. As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads.

Ideal Customer Profiles 245

Ideal Customer Profiles Zoominfo Verticals Data Hygiene 245

The Point

OCTOBER 29, 2021

It’s the rare organization that can dedicate valuable sales time to monitoring and responding to each and every trial customer, so chat is an ideal tool for responding to specific actions (or lack thereof) and engaging the user in conversation that, for example, points to other, related features that he/she might also find useful.

Account Based Marketing 350

Account Based Marketing B2B Marketing Automation Services Demand Generation Agencies 350

The Point

JULY 27, 2021

the experts told us, and, if you’re sending to the wrong people, it’s all for nought. Who are known contacts in the buying groups and are they engaged? Accounts with established contacts and demonstrated engagement may be the better choice. Does an account already use complementary technology?

Demand Generation 351

Demand Generation Ideal Customer Profiles Account Based Marketing ABM 351

Thinkers360

FEBRUARY 16, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Tom Raftery Tom Raftery Contact Tom Raftery Score: 73.56 4 Vladimer Botsvadze VladimerBotsvadze.com Contact Vladimer Botsvadze Score: 58.20 CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Martech

MARCH 11, 2024

Using the same approach to all our target audience risks alienating the remaining 95% who are not yet in-market. By pushing contacts who aren’t ready to buy through our systems, we slow down our operations and create extra work for ourselves. What problem does your company solve?) Adtech We will still need adtech.

Efficiency 99

Efficiency Marketing Automation Services Lead Ranking Branding 99

Marketing Insider Group

JUNE 26, 2023

Shortsighted companies may prematurely cut jobs due to overconfidence in AI. Why You Should Be Aware of the Disadvantages of AI Don’t get us wrong: At MIG, we’re huge fans of technology and anything that can make life easier. As a result, most companies need to invest in expensive hardware and software to get the best out of AI.

Marketing AI 274

Marketing AI Ethics Long Tail Marketing Opt-out 274

Marketing Insider Group

AUGUST 10, 2021

Is this an awareness-stage campaign that will encourage our audience to learn more about us? We can look at them by industry, buyer’s journey stage, personas, and marketing channel, or we can break down the tried-and-true CTAs that have increased lead generation for B2B companies time and time again. Here are our 4 favorites: 1.

Lead Generation 362

Lead Generation Marketing Qualified Leads Lead Ranking Sales Qualified Leads 362

Zoominfo

APRIL 5, 2023

As companies add and reallocate talent, enter new markets and territories, and adopt more security tools, corporate email systems are becoming increasingly complex. Some companies may have different subdomains or address formats for each department. That doesn’t mean reaching people has gotten any easier.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Deliverability Sales Qualified Leads 130

The Point

DECEMBER 5, 2023

Yahoo has yet to define their rules in detail, but Google’s are published here and summarized as follows: The new Google rules affect companies sending 5,000+ emails per day to any Google users, including Gmail accounts but also (crucially) Google Workspace domains. House lists (customers, leads, and other opted-in contacts) are not immune.

Deliverability 162

Deliverability Rules Purchase Marketing Automation Services 162

Martech

MARCH 6, 2024

Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. For companies in the gray area, the time to adjust is now. With stricter rules, the stakes are undeniably high — the risk of company-wide email blocks looms large. So what’s the key takeaway here?

Outreach 113

Outreach Effectiveness CAN-SPAM Domain 113

Thinkers360

FEBRUARY 23, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Dr. Mehmet Yildiz Digitalmehmet Contact Dr. Mehmet Yildiz Score: 56.60 4 Chris Thomason Lloyds Banking Group Contact Chris Thomason Score: 49.64 Contact Annette Franz, CCXP Score: 34.77

B2B Thought Leadership 63

B2B Thought Leadership Design Thought Leadership Lead Scoring 63

Thinkers360

MARCH 15, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! Contact Romulo Cholewa GovTech, Mental Health, Health & Wellness Cristian Cortés CEO and Founder at Exponential Healthtech Contact Cristian Cortés HealthTech, Startups, Innovation Anh T.

B2B Thought Leadership 63

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 63

Martech

MARCH 19, 2024

Google Search Ads 360 launched a closed beta for offsite retail media campaigns to help retailers and brands achieve common goals with shoppers, boost product visibility and increase sales, the search ad company told us. Dig deeper: How one tech company is doing marketing without cookies Why we care.

Paid Search Agency 107

Paid Search Agency Google Ads Media 107

SalesIntel

JUNE 21, 2023

Contact us to learn more. Contact us to learn more. What contact data credits are unlimited? All verified email addresses, direct dial numbers, mobile phone numbers, job titles, and company name contact data credits are unlimited. This includes 100m contacts with an average of 3.3 Talk to Us.

Pricing 98

Pricing Price Planning Work Management 98

Launch Marketing

MARCH 13, 2024

Company Messaging Showcases Your Brand At the highest level, company messaging gets to the heart of what customers need and how your company’s product, service or solution meets those needs. Company messaging should also include brand pillars , which are a few of the most important selling points for your offering.

B2B Marketing 117

B2B Marketing Buyer Personas Paid Search Agency B2B 117

Convince & Convert

APRIL 25, 2024

Rather, this insight should drive us to create gated content that not only captivates but also enriches our audience’s professional journey. This, however, is a datapoint for prospects who’ve actively raised their hand to contacted. Full report goes live next week. That would just be silly. I admit, I was wrong.

B2B 105

B2B Case Study Case Studies Content 105

Martech

DECEMBER 26, 2023

“A key focus for retailers and ecommerce brands in 2024 will be transforming great in-person conversations and purchase experiences into natural interactions through messaging apps — in other words, mimicking the in-store experience in our virtual world,” said Joscha Koepke, head of product at conversational marketing company Connectly.

Marketing AI 145

Marketing AI Paid Search Agency Marketing Analytics Tools CMO 145

Oktopost

SEPTEMBER 21, 2023

Expanded reach: People follow people rather than companies. This is also an entirely organic approach, as your employees post and share company content manually (no paid ads involved). This brings us to our top tip: do employee advocacy, but do it right. Then, you can target the right prospects.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

Martech

JANUARY 16, 2024

“I actually reached out to two agencies that spend $100,000 a month with Google for help, and used their resources and contacts. “I posted a job on Upwork that pays a reward of $500 for anyone that can get us access and set up Instant Reserve TV ads for our account. This project is ongoing.”

Paid Search Agency 117

Paid Search Agency Work Management Marketing Management Advertising Agencies 117

Martech

FEBRUARY 5, 2024

8 reasons why brands send surveys and review requests Marketers are probably more curious to learn what other people are thinking than anybody else in your company. Since we can’t personally ask everybody who buys our products or uses our services, surveys are the most versatile and least expensive way to get the info we need.

Ideal Customer Profiles 130

Ideal Customer Profiles Trigger Marketing Customer Surveys Allocation 130

Thinkers360

JANUARY 19, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Gerry Christensen Mind Commerce Contact Gerry Christensen Score: 73.94 4 Stephanie Atkinson Compass Intelligence, LLC Contact Stephanie Atkinson Score: 64.22 Contact Aarron Spinley Score: 33.89

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

FEBRUARY 9, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! Contact Prof M Nazri Muhd Score: 100 2 Dr Djamila Amimer Mind Senses Global Contact Dr Djamila Amimer Score: 37.09 4 Neil Raden Hired Brains Research LLC Contact Neil Raden Score: 33.21

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Thinkers360

JANUARY 26, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! Westover, PhD Human Capital Innovations, LLC Contact Jonathan H. Salih, DBA Khatib & Alami PTE, Singapore / Heriot-Watt University Contact Ahmad M. Contact Yvette Bethel Score: 42.17

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

FEBRUARY 2, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! Join us today ! 3 Mark Lynd Netsync Contact Mark Lynd Score: 52.51 3 Mark Lynd Netsync Contact Mark Lynd Score: 52.51 Jackson GC GlobalNet Contact Kevin L. Lockheed Martin Contact Jeff Daniels, Ph.D.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Martech

NOVEMBER 13, 2023

“At a technology company, you don’t usually see this focus on what it means to be human first and adaptable and trusted. A technology company really has to earn that trust and it doesn’t come easily.” We’re behind the scenes, a B2B company; we don’t directly serve their customers.

User-Generated Content 93

User-Generated Content Paid Search Agency Advertising Agencies Generation 93

Tiecas

FEBRUARY 5, 2024

Let’s look at this problem from the perspective of an owner of a small to mid-sized manufacturing company, the Sales Manager, or the VP of Business Development, and finally, from the point of view of the Marketing Manager to understand why s/he needs outsourced help to improve their industrial marketing ROI.

Top of Funnel 104

Top of Funnel Lead Generation Advertising Agencies Lead Scoring 104

Martech

APRIL 19, 2024

New regulations and growing public concerns over data collection practices have forced companies to rethink their strategies. This shift toward a privacy-first environment has led to significant organizational restructuring for over 80% of companies. Consumer privacy has become a major focus in the digital advertising industry.

Paid Search Agency 110

Paid Search Agency Privacy Advertising Agencies Multi-Touch Attribution 110

Inbox Insight

APRIL 18, 2024

Our insight-powered services help companies identify their best prospects, enrich leads with actionable insights, and engage key stakeholders to drive revenue growth. The services leverage AI to verify and enrich leads with essential contact and company data to focus sales efforts on qualified prospects.

Lead Generation 52

Lead Generation Demand Generation Agencies Lead Scoring Lead Ranking 52

Lead Liaison

DECEMBER 1, 2022

Best Practices for Transcribing Business Cards and Contact Information. Companies struggle finding easy and fast ways to transcribe contact information from documents such as business cards, trade show badges, resumes, and handwritten notes. We’re super excited to introduce our newest method, which we call Pure AI.”.

Marketing AI 94

Marketing AI Lead Liaison Contacts Practices 94

Martech

DECEMBER 5, 2023

You have to show quickly that you know enough about your contact to have a reason for emailing them out of the blue and that engaging with you would drive a specific benefit. Simply initiate a chat with us at Holistic Email Marketing Exclusive Pitch Deck Chat. This is what my company, Holistic Email Marketing, does.

Marketing AI 113

Marketing AI Marketing Automation Services CAN-SPAM Paid Search Agency 113

Lead Forensics

APRIL 11, 2024

With the use of IP tracking software, you can shed light on your unknown website visitors. The truth is, that only 2% of your website visitors will make contact with you, meaning that 98% of website visitors have subsequently left your site, seemingly lost forever. IP tracking is a very effective way of improving your business efforts.

Work Management 52

Work Management Marketing Management Software Sales Qualified Leads 52