Sprout Social

MAY 15, 2020

This data can help you level-set across your organization to be a better advocate for social, and help your marketing team focus resources where you might be falling behind the competition. Read on for our findings on social media benchmarks across industries and networks, or skip to the detailed stats for your own industry.

Advertising Benchmark 117

Advertising Benchmark Social Media Media Work Management 117

EveryoneSocial

AUGUST 18, 2020

But what is true social media management? How has it evolved over the years and what does your organization need to do to stand out on these social networks? What is Social Media Management What is Involved in Social Media Management How Social Media Management Has Evolved Best Social Media Management Tools.

Social Media 98

Social Media Work Management Marketing Management Media 98

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Twitter is Ubiquitous Like Terrell Owens, Carrie Underwood, and Coke Zero, Twitter is almost universally on the radar of Americans.

Social Media 160

Social Media Media Stats Statistics 160

Oktopost

SEPTEMBER 4, 2020

So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? In terms of sheer magnitude, Facebook is hands down the biggest social network at 2.7 In short, Facebook will hack your growth but LinkedIn will build your community.

Linkedin 150

Linkedin Facebook Cost Per Click B2B Thought Leadership 150

Brandwatch Marketing

FEBRUARY 15, 2019

Furthermore, it is one of the best platforms to advertise on – a Forrester report has shown that engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and an astonishing 84 times higher than Twitter. Social Bakers offer a free Instagram analytics tool. Simply Measured.

Analytics 79

Analytics Tools Best Practices Tagging 79

Contently

MARCH 6, 2018

The worst performing posts were the ones that began with bland stats or facts. I have had reasonable success with Twitter about a year in with 1,100 followers. I don’t know about you, but I’m friends with very few people in the content marketing community on Facebook. Then, be a good community member.

Content 167

Content Linkedin Facebook Analysis 167

Convince & Convert

SEPTEMBER 6, 2013

Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Debbie joined more willingly; as a wine blogger she was already entrenched in the social media mentality when Twitter first came out. What do you like best about social media today? These ladies prove that time and again.

Personalization 137

Personalization Social Media Skype Blogger 137

Convince & Convert

AUGUST 2, 2013

A 12-foot-by-4-foot screen shows realtime social media updates from around the world, curated by Giants staff. Bryan’s plan is to host live Twitter chats with players and continue to offer other features as the season goes on. Social Media Stat of the Week: NFL hires 32 bloggers. Four Your Information.

Social Media 123

Social Media Media Marketing Budget Communities 123

Sprout Social

JANUARY 9, 2017

Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Managing these communities takes knowledge and a fair share of hunches. Why You Should Know the Best Times to Post on Social Media. Jump to Twitter.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Use social as a teaching tool.

Brand Identity 125

Brand Identity Branding Marketing & Strategy Eye-Tracking 125

Hubspot

JULY 12, 2011

To be honest, when I first saw this news , I couldn't believe MySpace was the second-most popular social network until now. LinkedIn, the top social network for business professionals , is now the number 2 most popular social network on the web. Here are the stats: According to comScore, LinkedIn had 33.9

Social Networks 28

Social Networks Linkedin Stats Network Marketing 28

ClearVoice

JUNE 17, 2021

WhatsApp and Twitter tied at 23%. But these metrics also include very occasional users, which isn’t so helpful when you’re trying to locate your audience on social channels for content promotion, marketing, or advertising purposes. The most popular social media site in China, WeChat has 1.17 Pinterest: 31%. LinkedIn: 28%.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

EveryoneSocial

SEPTEMBER 21, 2020

Since a platform like EveryoneSocial is the central community to gather employees, it’s a great way to celebrate your team. A simple HR campaign is to include new hires and encourage others to connect or follow their social accounts. A great stat from Glassdoor , up to 79% of job applicants use social media in their job search.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Buzz Marketing for Technology

AUGUST 18, 2010

So I ran across some interesting stats last week when I picked up a tweet from Jeff Bullas on the 15 essential social media facts and figures for B2B Marketing. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

KoMarketing Associates

JANUARY 16, 2014

Other ways to keep readers intrigued is to use bold text for interesting stats or content and numbered lists or bullets for a series of thoughts. Integrate sharing within the body: As we mentioned above, it’s important to make key stats or quotes “pop” by using bold text or lists.

Promotion 120

Promotion Practices B2B Best Practices 120

EveryoneSocial

JANUARY 21, 2020

billion people) are on some type of social media. billion monthly active users as of the third quarter of 2019 ( Statista ) Twitter boasts 330 million monthly active users (as of 2019 Q1). These are only a snippet of the social media data out there, but it helps to understand the massive size of these social networks.

Social Media 126

Social Media Tips Paid Search Agency Companies 126

Webbiquity

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. By targeting their audience through their mobile devices, they amassed an entire community they can tap into to promote special events, drive sales and introduce new products.

Positioning 100

Positioning Business Mobile Marketing Stats 100

Hubspot

JUNE 29, 2012

Source: Track Social ) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. Tweet This Stat! Tweet This Stat! 3) On average, companies respond to only 30% of social media fans' feedback. Tweet This Stat! Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

EveryoneSocial

OCTOBER 20, 2020

You’re not interested in increasing social or brand reach via employees. Maybe your official brand accounts on LinkedIn and Twitter, Insta or Facebook are performing great. Say no to social spamming. Say, you only want employees spamming social networks with the same content. What could possibly go wrong.

Peer-to-peer 103

Peer-to-peer Buy Word of Mouth CAN-SPAM 103

Convince & Convert

NOVEMBER 15, 2013

And when it comes to measuring success, it’s not as simple as looking at how many cars they’ve sold through Twitter (hint: it’s probably not very many). Erich gives his executives credit because they “all understand we’re not going to be selling a whole lot of cars through social media.”

Paid Search Agency 138

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 138

Huptech Web

MARCH 2, 2023

Their social commerce efforts are also supported by influencer marketing, allowing them to reach a broader audience, hence increasing sales. Improved Customer Engagement Social media platforms are designed to foster community and engagement, and social commerce is no exception.

Paid Content 52

Paid Content eCommerce Social Media Paid Social Agency 52

Convince & Convert

FEBRUARY 22, 2013

Andy was the engineer behind the world’s most successful Twitter campaign , which was centered around the hashtag #WantAnR8. The hashtag was actually originated by a consumer on Twitter, and Audi actually gave her the car for a weekend and filmed it, then ran a promotion on the hashtag. I recommend checking those two guys out.

Brand Identity 136

Brand Identity Branding Paid Search Agency Social Media 136

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. One thing that did surprise me was that fewer people were viewing live videos on Twitter. Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Sprout Social

MAY 19, 2021

Median benchmark for Twitter engagement: 0.045%. These stats are crucial to understanding the effectiveness of your social media customer engagement strategy. Reporting on your achievements in the context of industry and platform standards helps you tell a richer story when proving the value of social to other stakeholders.

Ideal Customer Profiles 130

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 130

ClickZ

JANUARY 20, 2020

More stats, tips, tools and their combinations that can benefit Instagram marketing for ecommerce. Remember that Instagram is a social network. It provides an opportunity to engage with your audience with two-way communication. He can be found on Twitter @mpochwat. Going live.

eCommerce 141

eCommerce Marketing & Strategy Marketing Strategy Planning 141

EveryoneSocial

OCTOBER 1, 2019

While there are plenty of social networks your company might be focused and active on, LinkedIn is probably the most important fuel for your branding and social media reach. And besides that, here are some stats about the social platform that are interesting : 94% of B2B marketers on social media use LinkedIn to publish content.

Social Media 63

Social Media Linkedin Paid Search Agency Companies 63

KoMarketing Associates

DECEMBER 19, 2013

After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. 50 Awesome Content Marketing Stats – Amanda Nelson, ExactTarget. Who doesn’t love stats? Mike Pickowicz (PPC/SEM Analyst). Connect with Mike on Google+ and LinkedIn.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Mailmunch

APRIL 22, 2021

As you’re getting more leads and social media followers, you can build a more loyal brand community. Consider these stats : 70% of teenagers think influencers are more credible than traditional celebrities, and 60% make purchases that influencers recommend. 74% of people base their purchase decisions on social network advice.

Product 52

Product Classified Ads Paid Search Agency Marketing Agencies 1 52

Hubspot

DECEMBER 9, 2012

So take a breather from the crowds of frantic, moody holiday shoppers and looming shipping deadlines, and get caught up with some great marketing stories you might have missed this week, including a social networking soap opera (that image starting to make a little more sense now?), Google+ Now Lets Users Create and Join 'Communities'.

Twitter 28

Twitter Planning Marketing Management Template 28

SWZD

AUGUST 3, 2017

Social CRM means different things to different organizations and people. Social networks are constantly growing, and so is the need for social CRM. Let us look at how traditional CRM has evolved into Social CRM (SCRM), and what other factors have led to this burgeoning growth. Key Takeaways.

CRM 63

CRM Marketing Management Customer Satisfaction PR 63

Sprout Social

MAY 20, 2016

Use keyword search tools and quantitative measurements on social to see who your customers are considering alongside your product or service. Make private lists on Twitter or Facebook to easily reference what type of product updates and content your competitors are posting. Don’t Invest in Every Network Your Competitor Is On.

Bandwidth 41

Bandwidth Stats Social Networks Network Marketing 41

TrustRadius Marketing

APRIL 13, 2022

We’re going to explore some of the most asked questions about social media marketing and its costs. What is Social Media Marketing? Social Media Marketing (SMM) is a multi-step practice of communicating with consumers, posting branded content, and advertising on social networks.

Paid Content 52

Paid Content Social Media Pricing Price 52

EveryoneSocial

APRIL 8, 2020

For example, one of our customers has activated almost 1,000 employees and they have a combined social reach of almost 800,000! That is 3x the size of their company profile following on LinkedIn and Twitter added together. . Most of your company’s employees have social networks and half of them already share on behalf of the brand.

Social Media 107

Social Media Media Paid Search Agency Case Study 107

Buzz Marketing for Technology

JUNE 27, 2008

5 Things You Can Do to Begin Developing Your Personal Learning Network. If youre new to this world, personal learning networks are created by an individual learner, specific to the learner’s needs extending relevant learning connections to like-interested people around the globe. 1-Join a professional social network.

Education 100

Education Personalization Wiki Social Networks 100

Convince & Convert

JULY 20, 2012

This is Episode 25 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). I mean the community is voting.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Convince & Convert

AUGUST 24, 2012

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.).

Social Media 115

Social Media Media API Twitter 115

EveryoneSocial

APRIL 2, 2019

But that has shifted over the years and social media continues to gain more momentum. This is why your company should be paying close attention to building the employer brand through social networks. Here are a few reasons why employer branding on social matters. 79% of job applicants use social media in their job search.

Social Media 88

Social Media Ad Building Brand Identity Branding 88