Sprout Social

SEPTEMBER 2, 2022

The more team members you onboard, the more important it becomes to keep up with the best training resources out there. We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Free social media marketing training and resources. Level: Beginner.

Social Media 115

Social Media Training Course Resources 115

Valasys

JANUARY 5, 2024

Social media platforms like Twitter have become prevalent and essential for communication and marketing in the digital age. With its 280-character tweets, Twitter provides a unique platform for individuals and businesses to establish a robust online presence. However, it’s not just about posting content.

Twitter 40

Twitter Practices Best Practices Eye-Tracking 40

The Marketing Blender

DECEMBER 28, 2020

5 Marketing Trends to Dominate Your Competition in 2021. To give you a significant head-start, we decided to put together this article highlighting 5 of the biggest marketing trends that businesses – big and small – will use to make a substantial mark even in the most competitive industries in 2021. Community Marketing.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

Launch Marketing

SEPTEMBER 30, 2020

There are numerous technology tools available that will help streamline your content efforts and maximize productivity. Below is a list of resources that can help you create more effective content and cut down on the time it takes to create and promote it. Research and Discovery Tools. Content Creation Tools.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

Buffer

JANUARY 18, 2023

Behind every incredible creator is an army of tools — and even people — to support every stage of content creation. While consistency is the most important element of growing as a creator, the tools you choose can enhance or frustrate your growth journey. The following tools can help. The following tools can help.

Budget Programs 122

Budget Programs Process Tools Pricing 122

seo.co

JANUARY 10, 2022

Here are some of the must-follow digital marketing trends to look out for in 2022: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in the future. Customers want it, and brands that deliver it win.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Hubspot

MAY 7, 2020

If social media trends from 2019 taught us anything, it’s that personalized content is key for success. This is a trend we have been seeing at HubSpot. By listening to your audience, before creating anything, you foster community and learn what resonates. We also saw brands starting to listen more closely to their audience.

Social Media 98

Social Media Hubspot Trends Media 98

Webbiquity

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Sample review: The Google+ tool “I find really useful is CircleCount. 1) CircleCount.

Google 154

Google Tools Best Practices Planning 154

EveryoneSocial

JANUARY 4, 2021

For companies that want to drive efficiency for sales, investing in social selling tools is key to saving time and effort. With so many products and platforms available, how do you decide which tools to use and integrate into your sales process? Social selling is growing more useful than ever, especially for remote sales teams.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Marketing Insider Group

JANUARY 21, 2022

Facebook’s features are different from LinkedIn’s , which are different from features on Twitter. This resource, The Elite B2B Social Media Marketing Manual , breaks down everything you need to know from establishing your brand voice on social media to creating right-fit content for each platform. Focus on Delivering Value.

Social Media 316

Social Media Organization Media B2B 316

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Branding 108

Branding Brand Identity Communities Viral Marketing 108

seo.co

FEBRUARY 16, 2021

Here are some of the must-follow digital marketing trends to look out for in 2021: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in 2021. Customers want it, and brands that deliver it win.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Marketing Insider Group

JUNE 14, 2021

Whether you want to tell a powerful story, make people laugh, or show viewers you understand what they’re facing and have the tools to help, you can – with video. Make sure you have the right resources to produce quality videos for your business. One hundred eighty-seven million people use Twitter daily. Source: Wyzowl.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Litmus

AUGUST 7, 2019

Google is a powerful tool—and honestly, a skill—but a lot of the time, having a mentor or a community to talk with is much better than blindly searching online for answers. The email community is alive and well, and there are many ways you can connect with people just like you all over the world. Become an #emailgeek ?.

Communities 73

Communities Peer-to-peer Email Marketing Planning 73

Sprout Social

SEPTEMBER 23, 2021

From initial alerts and warnings to disaster assistance and community responses, Twitter played an invaluable role in keeping the public connected during this time of uncertainty. People from Texas and beyond turned to the platform to share resources, raise funds and rally around the community as they endured the worst of the storm.

Twitter 109

Twitter Communities Viral Marketing Analysis 109

Sprout Social

APRIL 18, 2022

Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. We’ve seen social trending this way for the past few years.

Verticals 101

Verticals Social Media Media Social Networks 101

chiefmartech

DECEMBER 1, 2020

Earlier this year, I collaborated with Jason Baldwin, global head of product management at WPP , on this project to describe five major trends in martech that would shape the decade ahead for agencies and brands. Within these networks, participants can connect, communicate, share content, and tap collective contributions of information.

Digital Asset Management 94

Digital Asset Management Trends Work Management Marketing Management 94

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. The first hashtag debuted on Twitter in 2007 from a product designer named Chris Messina. “I SMMs , get the tools, resources and conversations to develop their social marketing skills and grow your careers.

Effectiveness 119

Effectiveness Social Media Paid Search Agency Viral Marketing 119

Parse.ly

SEPTEMBER 26, 2022

Enter web analytics tools. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Content analytics tools. Customer analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Go Beyond SEO

MARCH 13, 2024

In today’s digital age, social media has become a powerful tool for businesses to connect with their target audience and establish a strong online presence. Social Media for Manufacturers Key Takeaways Social media is a crucial tool for manufacturers to boost their brand and connect with their target audience.

Social Media 78

Social Media Media Branding Brand Identity 78

Brandpoint

AUGUST 21, 2023

In a world where social media has become an indispensable tool for manufacturing companies, navigating the optimal usage of your social media budget can be a perplexing puzzle. How do you effectively allocate your resources to achieve remarkable results? Here at Brandpoint, we understand the complexities involved.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

Webbiquity

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. Also, success depends heavily on the originality of your content and how relevant it is to current industry trends. Twitter, on the other hand, uses hashtags to measure trending topics.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Mari provides powerful advice on Facebook marketing that covers news, trends, and strategic methods.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

Twitter 96

Twitter Communities Network Marketing Tips 96

Brandpoint

OCTOBER 28, 2019

Trend pieces are starting to pop up all over — what clothes are going to be popular next year, the type of shows Netflix will release, election cycle predictions — and it’s the same in the marketing world, as well. We’ve identified four major trends that we think should be a focus in the coming year.

Top of Funnel 92

Top of Funnel Trends Content Marketing Planning 92

Contently

OCTOBER 18, 2022

Lack of resources. There are a plethora of ways to do audience research—meaning you can easily eliminate all the guesswork by finding a method that aligns with your resources, budget, and timeline. Social media and niche communities like r/SkincareAddiction or r/nutrition. Use social listening tools to your advantage.

Research 156

Research Paid Search Agency Companies Marketing Budget 156

Sprout Social

AUGUST 24, 2022

I love how personal and genuine brands can get on social media and the communities they can create. As both a user and an insider, it’s evident that awareness is grown, traffic is driven and communities are built through social media more than any other tool.”. Community management and engagement.

Social Media 101

Social Media Work Management Marketing Management Clickthrough 101

Sprout Social

MARCH 20, 2023

According to Wyzowl , 41% of marketers who used video as a marketing tool for the first time in 2022 did so because creating video in-house has gotten easier. And that, in turn, can help avoid lengthy approval times and missing trends. Using a tool streamlines this process so you can prove ROI across platforms, with one hub.

Buy 115

Buy Video Marketing Template Social Media 115

Sprout Social

APRIL 21, 2020

While it may seem like sustainability is fashion’s newest trend, a deeper look at social media shows that consumer demand for more sustainable fashion is here to stay. And while the retail industry has weathered significant change lately, sustainability is one trend that just keeps rising. View this post on Instagram. ????Research

Trends 102

Trends Ethics Planning Transparency 102

Navigate the Channel

DECEMBER 14, 2023

It’s not just about posting cat videos or vacation photos; it’s a powerful tool that, when used strategically, can boost your online presence and revenue. Whether it’s Facebook, Instagram, Twitter, or LinkedIn, these platforms have become an integral part of people’s daily lives.

Social Media 65

Social Media Allocation Social Marketing Media 65

Sprout Social

MARCH 8, 2021

When executed well, a brand that jumps on trending topics can reap the benefits of extensive press coverage and a boost in social media engagement. As tempting as it is to hop on a trend, especially one that’s gaining momentum quickly, effective newsjacking calls for a surprising amount of patience and selectivity.

Content 128

Content Trends Social Media Eye-Tracking 128

Scoop.it

APRIL 4, 2019

Private Google+ communities. The Advantage of Private Google+ Communities. In general, private Google+ communities were groups created for like-minded individuals to collaborate, discuss common interests, and share relevant links. But Google+ was incredibly valuable to many users around the world. The reason? Knowledge is power.

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

Zoominfo

FEBRUARY 22, 2021

Following the right sales influencers on social media channels can give you a lot of insight into best practices, new trends, tips and advice, and help you find ways to connect with prominent thought leaders. Though her book is a great introduction to her sales philosophy, it can’t hurt to follow her on Twitter as well. David Dulany.

Social Media 205

Social Media Cold Calling B2B Thought Leadership Media 205

Sprout Social

FEBRUARY 15, 2024

Social listening tools like Sprout help brands surface the big issues, from customer service hold-ups to product defects and more. With the right tactics and tools, you can be on your way to capturing the hearts and clicks of your target audience. Knowing your audience will also help you determine which social channels to focus on.

Webinar Metrics 103

Webinar Metrics Tips Marketing AI Social Media 103

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Social media is where everyone from casual celebrants to spellbound fanatics go to find the latest Halloween inspiration, aesthetics, trends and events.

Social Media 113

Social Media Tagging Broadcasting Communities 113

Buffer

DECEMBER 15, 2021

What resources will I be able to provide? Think about what your key needs are and what resources you have to help cover some of the other bases. Ours were: Share your Twitter account: If you don’t have a Twitter account, describe your experience on Twitter: (In 280 characters or less.)

Social Media 85

Social Media Work Management Marketing Management Process 85