Martech

JUNE 3, 2022

Students also get to take master classes from top faculty at Purdue and industry experts from Facebook, work on Harvard Business Publishing case studies and access Facebook Ask Me Anything sessions in this highly interactive and comprehensive program. Course highlights. Mode of Learning: Online bootcamp. Course Duration: Six months.

Course 100

Course Paid Content Marketing Analytics Tools Work Management 100

Directive Agency

FEBRUARY 22, 2019

Let’s discuss what it is, and why it is the perfect strategy to incorporate into your next B2B pay-per-click (PPC) campaign. . Strategically, in conjunction with PPC advertising platforms, this information can be analyzed and used to create a personalized experience for existing customers, as well as new prospects. Then you’re done!

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

BenchmarkONE

NOVEMBER 10, 2022

Video Funnel. The video marketing funnel is designed to convert prospects to customers through videos. To do this successfully, you have to create videos that will attract, educate, engage, and convert your leads at every stage of their journey. People love video content because it’s entertaining and simple.

Top of Funnel 74

Top of Funnel Marketing Funnels Marketing Automation Services High Quality Lead 74

Outgrow

MAY 28, 2020

Case Study: At this hour of crisis, due to the breakout of the COVID-19 , we have no choice but to stay at home. Case Study: Coca-cola wanted to send a sweet message of solidarity to the Muslims fasting during Ramadan. Case Study: In the Middle East, everyone was familiar with the brand McLaren.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Advertisements 52

Directive Agency

APRIL 15, 2022

Too often, companies can get stuck in a sort of tunnel vision, focusing only on one digital marketing solution for their business, either SEO or PPC. In addition, we will focus on integration opportunities and the advantages of combining a company’s efforts at SEO and PPC. Two Sides of the Same Digital Marketing Coin. What is SEO?

Paid Content 52

Paid Content Work Management SEO Paid Search Agency 52

SmartBug Media

MARCH 19, 2021

8 Really Cool Ways to Use Video in Email Marketing. Subscribers get how-to marketing advice for their content strategies, B2B content marketing case studies, research, and more. Resources for Online Advertising and PPC. These resources for online advertising and PPC tips and best practices can help. Google Ads.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Directive Agency

SEPTEMBER 7, 2018

Don’t miss a video! Subscribe to YouTube! Even though there is this myth that “ PPC happens quickly ” (which we try to dispel here and add clarity to) — in general, SEO and PPC take time to really impact a business. My name is Garrett Mehrguth. Search marketing has really long time frames.

Search Marketing 40

Search Marketing Paid Search Agency Video Marketing Work Management 40

QuanticMind

APRIL 9, 2020

This includes optimizing data-driven PPC campaigns to help reach target audiences through search ads. Providing AdWords certified specialists and software tools to automate and optimize PPC bidding. May also include YouTube video marketing and paid social media ads. Social Media. Public Relations.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Paid Social Agency Ad Agencies 59

Single Grain

MAY 5, 2023

Among other digital marketing mediums, PPC remains a popular method for driving traffic to a website and generating more leads. For this piece, we’ve assembled six different multi-channel PPC case studies that we hope will inform your own digital marketing strategy and help amplify your campaigns’ results.

Multi-Channel 52

Multi-Channel Case Study Case Studies PPC 52

Excelsior Research

JUNE 28, 2021

Any videos, blogs, movies, games that the user consumes comes under content creation. Case Studies: Case studies are break downs of the process a business helps customers achieve their desired results. In digital world, Content plays a vital role in connecting an organization with their end users. QUICK LINKS.

Demand Generation Agencies 52

Demand Generation Agencies Business Privacy Policies Demand Generation 52

Directive Agency

JULY 31, 2023

Embed video] These video ads are effective because they’re out of the box, scroll-stopping, shareable, and highlight why you shouldn’t choose the competitor. Gong – Everlasting Superbowl Ad Not many B2B businesses run Superbowl ads, but Gong is a great example of how to crush video marketing.

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

Directive Agency

JULY 31, 2023

These video ads are effective because they’re out of the box, scroll-stopping, shareable, and highlight why you shouldn’t choose the competitor. Gong – Everlasting Superbowl Ad Not many B2B businesses run Superbowl ads, but Gong is a great example of how to crush video marketing. This video content on YouTube has 1.3

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

Directive Agency

MAY 22, 2018

Don’t miss a video! Subscribe on YouTube! Here is the video above in blog format. Then, attach case studies, results, and specific talking points. For example, let’s say you’re PPC. The post Powerful Ways to Improve Your Internal Marketing [VIDEO] appeared first on Directive Consulting.

Video Marketing 40

Video Marketing B2B Sales Paid Search Agency Verticals 40

Outgrow

FEBRUARY 25, 2021

Ads on Facebook, Instagram, YouTube, and Google, and PPC ads are huge drivers of traffic depending on the industry you function in. You can also use paid ads to feature your press appearances, user-generated content, customer case studies, etc. Read about this entire growth hacking case study here.

Top of Funnel 72

Top of Funnel Paid Content Webinar Metrics Guerilla Marketing 72

Hubspot

AUGUST 7, 2018

But the internet can be an overwhelming and all-encompassing entity, filled with videos and recipes and news articles and e-commerce sites. Online marketing strategies include web design, SEO, email, social media, PPC, and other internet-related methods. SEO: Moz’s case study for Pipedrive, a sales CRM.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Directive Agency

JUNE 13, 2018

Don’t miss a video! Subscribe on YouTube! Click on it… You’re able to scroll through any specific point of the video that way. Here is the video abo ve in blog format. What type of asset, ebook, white paper, case study, could we give to you as a sales org to help close these accounts and drive revenue?

Paid Content 40

Paid Content Paid Search Agency Paid Social Agency B2B Marketing 40

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

by Jon Miller Online video is exploding. Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. The appeal of the play button. No problem.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

Single Grain

JANUARY 23, 2023

Enter PPC consulting. But without expert guidance, PPC can be challenging and costly. In this post, we’ll share why PPC consulting is essential, demystify pay-per-click marketing, and give you tips for hiring the best PPC consultant for your business. And you’ll make plenty of mistakes along the way.

PPC 59

PPC Paid Content Consulting Paid Search Agency 59

Valasys

MARCH 5, 2020

Also, creating evergreen content & seasonal analysis & case studies both will be important for marketers. With the video strategy proliferating the B2B marketplace, more than ever before in 2020, then you would also require to flaunt your vlogging skills to evolve your content strategy.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

accelerate agency

AUGUST 15, 2021

Look for SEO agencies that have case studies that fit with your company’s needs. . Over 70% of marketers consider SEO to be a more effective strategy than PPC advertising . Look at past performance: This requires you to look at case studies and online reviews. Why is SEO important for B2B? How do you do B2B SEO?

Paid Search Agency 98

Paid Search Agency SEO Companies Brand Identity 98

Hubspot

APRIL 9, 2020

Additionally, if you're interested in creating video content to market your product within a number of industries, you can also upload and launch optimized video ads to YouTube. According to the case study, the company was able to upsell many contacts through this process. Test out contact list retargeting.

Paid Content 100

Paid Content CMS Development Paid Search Agency Advertising Agencies 100

BenchmarkONE

NOVEMBER 21, 2019

How They Use Paid Ads: PPC Spending. While much of marketing focuses on organic growth, there’s no underestimating the continued importance of PPC ads. 64% of agencies are managing more PPC spending in 2019 than they did in 2018 , which suggests that — like it or not — paid search is still as critical as organic.

Paid Search Agency 47

Paid Search Agency Advertising Agencies Paid Content Ad Agencies 47

TrustRadius Marketing

APRIL 13, 2022

You’ll see their case studies stats quoted in many SMM articles. Their platform does have robust resources like case studies, webinars, templates, and guides. For an overview of different tools and functions in PicMonkey, see the video below. Those are pay-per-click PPC ads. VistaCreate.

Paid Content 52

Paid Content Social Media Pricing Price 52

Directive Agency

JUNE 7, 2018

Don’t miss a video! Subscribe to YouTube! Here is the video abo ve in blog format. I constantly see sales reps going into pitches with poorly designed decks, no real case studies that are designed properly, nothing’s in the proper medium, and everything’s from 10 years ago or 5 years ago.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Process 40

Valasys

JULY 31, 2023

You create insightful blog posts, engaging videos showcasing your product’s features, and host webinars addressing common industry challenges. If you’re a cybersecurity company, partnering with a renowned cybersecurity expert on YouTube can introduce your services to a wider audience concerned about online security.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

Moz

JUNE 23, 2020

Plus, at $129 per ticket (including full access to the professionally produced video bundle, a $350 value!) you'll access incredible marketing thought leadership at an unheard-of price: Nab my ticket and video bundle for $129. Phil Nottingham, Brand and Video Marketing Strategist, Phil Nottingham Ltd. That's a different story.

Peer-to-peer 80

Peer-to-peer Advertising Agencies Thought Leadership CTR 80

Moz

JUNE 23, 2020

Plus, at $129 per ticket (including full access to the professionally produced video bundle, a $350 value!) you'll access incredible marketing thought leadership at an unheard-of price: Nab my ticket and video bundle for $129. Phil Nottingham, Brand and Video Marketing Strategist, Phil Nottingham Ltd. That's a different story.

Peer-to-peer 74

Peer-to-peer Advertising Agencies Thought Leadership CTR 74

Marketing Insider Group

JANUARY 6, 2020

This one-day European SEO and PPC marketing conference is intended to help digital marketers stay up to date with the latest developments in the industry and learn new ideas from how other companies use SEO and SEM. The conference consists of over 100 sessions from leading B2B executives including case studies, labs, workshops, and panels.

Conference 54

Conference Marketing AI Work Management Marketing Management 54

SnapApp

NOVEMBER 1, 2016

Search Engine PPC. Companies like Buzzfeed have seen success with this platform, as seen in the case study below. Related reading: Case Study: CEB's 54% Increase in LinkedIn Click-Throughs. Forrester data shows that more than one-third of all time spent online is devoted to consuming video content.

Paid Content 48

Paid Content Marketing Budget Advertising Channels Practices 48

Envy

SEPTEMBER 24, 2020

When used correctly, PPC has the potential to accelerate up business growth by turning on the MQL tap. In the wrong hands, PPC can be a money pit that leads to despair and wasted marketing budgets. We’ve all heard the complaints that PPC is disruptive outbound marketing, but we believe it’s just misunderstood.

PPC 118

PPC Top of Funnel B2B Marketing Paid Search Agency 118

Biznology

MARCH 20, 2018

“If you have enough budget to do PPC campaigns, spend money on inbound links, or are willing to pay bloggers for their reviews, then you have enough budget to take the bloggers and social media influencers out for a drink. ” Mizuno running long tail outreach marketing case study.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Outgrow

OCTOBER 16, 2019

Apart from regular posts and guides laced with vanilla yet peppy images, they house some fantastic video tutorials that hit right with the learners because they go beyond their own products. They publish from long form posts to statistics to case studies to guides. They also run a vlog on YouTube named ‘ The Pep Show’.

Outgrow 45

Outgrow Paid Search Agency Mobile Advertising Planning 45

Single Grain

JUNE 5, 2023

In this article, we will dive into the world of online advertising, including general online advertising, video advertising, social media advertising, and more. WebFX ) Augmented reality is becoming more common in PPC advertising. PPC Expo ) The top three PPC ads receive 46% of page clicks. billion internet users.

Paid Content 52

Paid Content Statistics PPC Privacy 52

Single Grain

MAY 4, 2023

Advertising case studies are an excellent way to demonstrate your best work to prospective clients to generate more consultation requests. Case studies not only demonstrate your expertise as an agency, but also provide potential clients with helpful details about what they can expect from working with your company.

Advertising Agencies 52

Advertising Agencies Case Study Case Studies Paid Search Agency 52

Moz

JANUARY 22, 2019

We’ll have some blog posts around PPC, SEO, and content marketing, and we will make sure to categorize these, either in the URL itself or on specific pages, in order to more easily segment our audiences. PPC and landing pages You can easily increase conversions with email opt-ins that only appear to your PPC visitors.

Top of Funnel 56

Top of Funnel Optimization Conversion Lead Ranking 56

Webbiquity

JANUARY 2, 2013

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?) eMarketer ). eMarketer ). 92% of U.S.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Single Grain

JUNE 14, 2023

A successful ad campaign starts with a well-planned PPC strategy. In this guide, you will learn how to implement the top PPC strategies in your business. Whether you’re new to marketing or an experienced business owner looking to improve your advertising campaigns, these PPC marketing strategies will help you. Let’s get started!

ROAS 52

ROAS Paid Content PPC Cost Per Click 52