Convince & Convert

JULY 19, 2011

Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers. Plus, the return visitor metric can be influenced by our social media efforts and other outreach and marketing campaigns. Are We Headed Into a Wormhole Or A Black Hole?

Marketing Websites 121

Marketing Websites Lead Ranking Lead Scoring Correlation 121

Convince & Convert

JULY 19, 2011

Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers. Plus, the return visitor metric can be influenced by our social media efforts and other outreach and marketing campaigns. Are We Headed Into a Wormhole Or A Black Hole?

Marketing Websites 116

Marketing Websites Lead Ranking Lead Scoring Correlation 116

Parse.ly

APRIL 6, 2020

It helps you analyze content to see what’s gaining buzz in your industry. BuzzSumo is useful to dig up topics in your industry, see whose content is most popular, and find targets for backlink and influencer outreach efforts. It shows what content readers respond to on social media, including what competitors are doing.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Convince & Convert

SEPTEMBER 14, 2010

Are you suggesting that any use of software or databases to help organize and scale your social outreach is invalid? There are various statistics on the failure rate of new product launches ranging from 50% to 75%. That seems short-sighted and workable only for very small companies with a minimum of online chatter about them.

Social Media 123

Social Media Work Management Marketing Management Media 123

Single Grain

MARCH 1, 2023

But is the buzz around BuzzSumo justified? Dive Deeper: * 12 Types of Interactive Content to Drive Better Engagement * 100 SEO Statistics That’ll Help You Dominate Search Rankings in 2023 * Google E-E-A-T: How to Signal That You’re an Experienced Content Creator Does BuzzSumo Have Good Customer Support?

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Keywords 52

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. I would then create a group in my database solely populated by those influencers, and I would create a whole series of outreach and engagement campaigns to trigger positive brand chatter among them. What would you do? Thanks Jay.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

AUGUST 10, 2010

JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Where I see influence mining as being a more practical application is in outreach. And companies with better reputation and buzz around them should (theoretically) do better than their competition.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Single Grain

FEBRUARY 24, 2020

Getting in front of a larger audience will statistically get more people to share your content, further increasing your online visibility. Most traditional content promotion methods give you this general audience outreach. This outreach was later the key to the success of the piece. So let your imagination run wild.

Top of Funnel 124

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 124

Optinmonster

FEBRUARY 27, 2024

Take a look at some FOMO statistics to understand why urgency is so effective. But many growth teams use LinkedIn as their go-to social media platform to research prospects and build an effective sales outreach plan. You can use this information to build your sales outreach and referral marketing program.

Marketing Automation Services 83

Marketing Automation Services Budget Programs Tools Work Management 83

Convince & Convert

FEBRUARY 23, 2010

One company I know of discovered that after two or three months of customer-retention-focused outreach answering questions and resolving issues via social media, their brand's negative sentiment was increasing in the monitoring tool. An interesting little related aside.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

MAY 25, 2010

Which Are You Providing I see 17 online marketing services that small and medium agencies (especially PR-focused firms) could credibly offer clients, if they made the effort to build competency: Search Taxonomy Analysis Search Opportunity Audits Search Engine Optimization (not super duper hard core SEO, but intermediate level) Blogger Outreach Influencer (..)

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Convince & Convert

AUGUST 18, 2010

It helps educate its members, not every person practicing “PR&# is actually a member or even knows the PRSA code of ethics, so the outreach has to go above and beyond membership to help improve the situation. I'd like to see PRSA take an even more aggressive role in educating the public about PR. One caveat though.

PR 160

PR Social Media Paid Content Media 160

Webbiquity

JULY 26, 2010

B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Why Digital Media Outreach Shouldn’t Be Ignored , April 28, 2010. Social Media Statistics for B2B Marketers , June 21, 2010. Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Statistics. , June 13, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Single Grain

FEBRUARY 24, 2020

Getting in front of a larger audience will statistically get more people to share your content, further increasing your online visibility. Most traditional content promotion methods give you this general audience outreach. This outreach was later the key to the success of the piece. So let your imagination run wild.

Top of Funnel 92

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 92

SnapApp

APRIL 4, 2018

Publishing deep content or big research and following up with outreach to content creators can drive links and mentions. Making sure that our sales reps are aware of these statistics puts them in the best position to win the sale and that is why it is given such a great deal of attention. Timing is also a factor in this metric. .

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Oktopost

JANUARY 12, 2021

It’s more effective than all the whitepapers, infographics, and statistics you can muster. Your rags-to-riches story about building your company might be gripping to the average person, but what if your buyers are more concerned about your values and community outreach? What is Brand Storytelling? Make it Shareable.

Storytelling 94

Storytelling Social Media Media Brand Identity 94

Convince & Convert

APRIL 13, 2010

You've got to take the time to tailor what to say, how to say it and when to follow-up…this works in sales, with media outreach and new business proposals. In the same vain, there is no one magic approach that will work for everyone. link] Michel Fortin Best quote I've heard in a while: "The best advice has no shelf life."

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

Albacross

AUGUST 20, 2019

If you generate a pre launch buzz, then you will already have a massive audience when the time comes to finally launch your product. Let’s have a look at how you can create a pre launch buzz around your product. Unbounce points out all the questions you need to ask before you create a buzz around your product.

Buzz 51

Buzz Marketing & Strategy Mobile Advertising Sample 51

Convince & Convert

SEPTEMBER 21, 2010

Everyone believes that good social media outreach will increase sales. Everyone believes that good social media outreach will increase sales. Everyone believes that good social media outreach will increase sales. We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going It stands to reason.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

ClearVoice

JULY 20, 2022

in your content marketing plan to ensure your articles get all the buzz they deserve. Beyond length, here are three popular thematic types of infographics: Data visualization : Big data is huge, so representing statistics in this fashion is an aesthetically pleasing way to dish out data and analysis in an easy-to-devour fashion.

Practices 52

Practices Best Practices Paid Search Agency Advertising Agencies 52

Webbiquity

JANUARY 10, 2010

Noting some statistics on the explosive growth of online video, David L. It’s pretty rare to include a press release in a best of list here—actually, this is probably the first time ever—but this one includes key statistics on how b2b buyers use social media on the job. 20 Totally Free Buzz Pocket Mining Tools by aimClear.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Valasys

JULY 20, 2023

Imagine your website buzzing with eager shoppers, organic traffic pouring in, and your brand standing tall among fierce competitors. They visually present data, statistics, research, and findings in a captivating way. Pitchbox: Influencer Outreach and Beyond Pitchbox is not your average email marketing platform.

Link Building 40

Link Building eCommerce Ad Building Lead Scoring 40

Webbiquity

OCTOBER 5, 2010

New Data on Twitter Usage Can Strengthen Your Twitter Outreach by Search Engine Guide. Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. The Ultimate List: 100+ Twitter Statistics by HubSpot. ** 5 Stars.

Twitter 100

Twitter Stats Tools Tips 100

seo.co

FEBRUARY 8, 2023

” These statistics will more often than not beat out sites with a larger web presence, more valuable content, and more backlinks because their user experience and referral traffic are lower despite their size. Engage our outreach link building services for your next SEO campaign! Free exposure and traffic.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content Ad Building 98

Convince & Convert

JULY 22, 2010

To raise funding, they developed a variety of programs to expand their outreach, including The Team in Training Program , which offers group training to those interesting in running a marathon to raise money for the cause.

Social Media 128

Social Media Media Paid Search Agency Webinar Metrics 128

Heinz Marketing

MARCH 12, 2018

It was a terrible movie, but it got such a high amount of buzz and the media value of the buzz that it got was just unbelievable. He is the CEO of Outreach , a sales engagement sales acceleration firm. They are on demand, this episode will be there in a couple of days. Can you trust your sales team with technology?

Top of Funnel 64

Top of Funnel B2B Thought Leadership Work Management Word of Mouth 64

Hubspot

OCTOBER 31, 2016

For example, type in phrases like: “best (my topic) articles," “(my topic) statistics,” “(my topic) quotes,” “(my topic) blogs,” and “(my topic) infographics.”. After you’ve got a decent list of websites who you think will be willing to share your infographic, it’s time for some email outreach. Ask if they want to see it.

Viral Marketing 28

Viral Marketing Outreach Blogger Design 28

Convince & Convert

JULY 13, 2010

Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. Don’t cheat them of that opportunity. (Oh, It’s a big world out there.) Limits the Opportunity for Our Industry: In case you missed it, we’re not the only group chasing this particular “golden goose.”

Social Media 138

Social Media Media PR Webinar Metrics 138

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. One of the best sources of information is industry statistics. Social Media Statistics. Will Traditional, Social Media Blend?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Vidyard

SEPTEMBER 14, 2021

Video for Sales Statistics 1.1 Video Marketing Statistics 2.1 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4 Video Analytics Statistics 2.6 Online Video Statistics 2.7 Mobile Video Statistics 2.8 Video Email Statistics 2.9 Video SEO Statistics 2.10

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Vidyard

FEBRUARY 2, 2021

Video for Sales Statistics 1.1 Video Marketing Statistics 2.1 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.3.1 Video Analytics Statistics 2.5.1 Online Video Statistics 2.7 Mobile Video Statistics 2.8 Video Email Statistics 2.9 Video SEO Statistics 2.10

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Convince & Convert

APRIL 22, 2010

Social PR & Influencer Outreach Using social connectivity to introduce your company or products to influencers. Of all the conversations that I’m reading/listening to, a consistent voice seems to whisper over all the buzz: Social Media is a new tool – it’s not new concept. In some cases these are members of the media. Thanks, Jay!

Social Media 128

Social Media Paid Content Media Advertising Agencies 128

Convince & Convert

AUGUST 4, 2010

In my world, marketing and customer service go hand in hand – the moving industry gets a pretty bad rap, so a lot of my social media outreach is directed around advice and customer service issues.

Social Media 130

Social Media Media Webinar Metrics Marketing & Strategy 130

Adobe Experience Cloud Blog

AUGUST 14, 2018

There are many articles with best practices, proven strategies, and statistics. When the Game of Thrones series was in full swing, it generated huge buzz online. Their smart outreach made the piece successful. But there’s one thing that can beat them all: Clear, actionable, real-life examples.

Case Studies 118

Case Studies Case Study Studies Content Marketing 118

Hubspot

SEPTEMBER 13, 2019

Offering traffic and key metrics for any website, SimilarWeb is a popular extension that allows users to see statistics and strategy for any website while searching the internet with one click. BuzzStream allows marketers to organize and perform outreach that’s specialized to your business. SimilarWeb. Price: Free. Chrome Extension.

SEO 100

SEO Google Best Practices SERP 100

Webbiquity

SEPTEMBER 8, 2010

Social Media Statistics. Jennifer Mattern rips the statistical methodology behind this reporting to shreds and reminds us all of why it’s important to be skeptical of social media statistics that don’t sound quite right. Erik Qualman updates some statistics from 2009, showing how rapidly this landscape is changing.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Lake One

APRIL 30, 2019

Update any statistics. Guest blogging may take a little time as you’ll need to create your outreach targets, pitch to those people, and the write the accompanying articles should you get a bite on your pitch. You’ll need to make sure it is relevant and valuable, including accurate and up-to-date statistics.

SEO 40

SEO Lead Ranking Lead Scoring Outreach 40