article thumbnail

REVENUE: The Golden Opportunity with Big Data and Content Marketing

ViewPoint

Say you have a promotion based on a statistical test of two types of content. Don’t worry about buzz words, like “Big Data.” Christopher Hosford is former East Coast Bureau Chief of Crain''s "BtoB" magazine, and former editor-in-chief of Nielsen''s "Sales & Marketing Management" magazine. Test it, and prove it!

article thumbnail

The Beginner's Guide to Customer Targeting

Hubspot

A keyword tracking tool can help you come up with a list of words or phrases that carry buzz among your segmented customers. Using statistics to catch the attention of potential customers on Instagram is a good way to show the credibility of a business. Identifying keywords can help you look for trends related to your audience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016. Frequent speaker, writer, columnist for Entrepreneur magazine, American Express OPEN Forum. The stats also show that the growth rate of Google Plus shares was approximately 18.5% Co-founder, ClickZ.

article thumbnail

Marketer of The Month Podcast- EPISODE 092: Integrating PR Into Your Marketing Strategy for a Successful 2023

Outgrow

And then finally, I found some marketing groups and they explained that you have to have enough results to be statistically relevant. And they also got some, local newspaper mentions and magazine mentions as well. And they also ended up getting local newspapers as well as New Jersey magazines picking them up as well.

PR 52
article thumbnail

Google’s Latest Algorithm Update Raises the Bar for Content Quality

Industrial Marketing Today

This is a major change and there is plenty of buzz on the Internet about the dramatic drop in ranking of some well-known sites. According to statistics compiled by Danny Sullivan over at SearchEngineLand, eHow actually gained in ranking. Would it be okay if this was in a magazine? com, ezinearticles.com and articlesbase.com.

Content 60
article thumbnail

27 Awesome Newsletter Ideas That Will Keep Subscribers Engaged

Optinmonster

A newsletter announcing your new product will create a buzz and your subscribers will line up on launch day to purchase it. In fact, social proof statistics show that 92% of people will trust a recommendation from a peer and 70% of people will trust a recommendation from someone they don’t even know. Coupons and Promotions.

article thumbnail

B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

B2B Marketers Less Engaged than B2C The results of “B2B Marketing Goes Social&# indicate that while some B2B marketers’ social media engagement statistics are similar to those of B2C marketers, overall B2B marketers are less engaged in social media than their B2C counterparts.