Remove customer

Digital B2B Marketing

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B2B Email List Guide: Buy, Rent or Build Your List

Digital B2B Marketing

So should you rent, buy or build an email list? Buying a B2B List. For more information on purchasing lists, see Buying B2B Email Marketing Data: Challenges and Recommendations. For a relatively broad custom built list that is telemarketing verified, expect to pay at least $5 per name. This guide will get you started.

Buy 100
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Buying B2B Email Marketing Lists: Challenges and Recommendations

Digital B2B Marketing

Buying email marketing lists. The challenge with buying email marketing lists is you don’t know if you are getting something worthwhile until it is too late and few marketers understand the email list market. The business sees a huge repository of customer and prospect data it believes is valuable for email marketing.

Buy 100
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Can’t Buy Me (Social Media) Love!

Digital B2B Marketing

In social media, marketers buy attention with promotions or discounts. The problem is, buying attention is an old school mindset, plopped into a new communication paradigm. Or, as Jay Baer said much more sucintly on Twitter last week, “You can only buy love for so long&#. Not every great experience will be shared.

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Your Customer Service Sucks, But I’m Still A Customer

Digital B2B Marketing

Over two days, we had an awful customer experience. But today, I am drafting this post on the train, living proof not every aspect of the customer experience matters. Why do customers buy from you? What situations do you win customers in, and when do you lose? The first time, we felt disregarded.

Service 100
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Your Customer Service Sucks, But I’m Still A Customer

Digital B2B Marketing

Over two days, we had an awful customer experience. But today, I am drafting this post on the train, living proof not every aspect of the customer experience matters. Why do customers buy from you? What situations do you win customers in, and when do you lose? The first time, we felt disregarded.

Service 100
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QuinStreet Buys Ziff Davis Enterprise: Is B2B Just Lead Gen Now?

Digital B2B Marketing

Here is how QuinStreet introduces themselves on their website: From QuinStreet’s Who We Are page: “Our reputation is built on results after consistently delivering to our clients the right inquires from qualified customer prospects at the right volumes.” ” In other words, QuinStreet is a lead generation company.

Lead Gen 100
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Is Social Media Just Winning Price Sensitive Customers?

Digital B2B Marketing

In social media, marketers buy attention with promotions or discounts. The problem is, buying attention is an old school mindset, plopped into a new communication paradigm. And research shows consumers expect this from marketers. 44% connect with brands on Twitter for discounts (source).