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Google lets advertisers opt out of Search Partner Network amid Adalytics claims

Martech

Google is providing advertisers with the option to opt out of the Search Partner Network (SPN). Media buyers reportedly have until 1 March 2023 to opt out PMax campaigns. Such websites included Breitbart.com –- a site the company had specifically added to its account-level domain exclusion list (i.e. Get MarTech!

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Five Uncommon Digital Marketing Tactics for Your Small Business

Webbiquity

Five little-used digital marketing techniques for your business. As shown in this screenshot, the article generated over 6,000 backlinks from 860 domains, including sites like Forbes and Entrepreneur. So, do some research to figure out what will make them take notice. Right from the start, it figures out the audience.

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Five ways clear ‘opt-outs’ encourage subscribers to opt-in

Integrated B2B

The turbulence that accompanied the full implementation of GDPR has prompted some less-than-ethical marketers to devise creative ways to prevent users from opting out or unsubscribing. Here’s why it’s advantageous to include a clear way to opt out or unsubscribe: 1. Make your customer-focus clear.

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How to Make a Small Business Website

Optinmonster

Are you struggling with how to make a website for a small business? It’s easy to feel overwhelmed by all the decisions and tasks involved in building a small business website. That’s all in addition to the everyday challenges of being a small business owner. A professional website belongs to your business.

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Adopting consent-based analytics for long-term marketing success

Martech

Canada, UK, Australia and other regions require notifying users about using cookies at least in your privacy policy or through an opt-out banner if any personal information is being collected. From WordPress to Shopify, there’s a solution out there for you. Business email address Sign up now Processing.

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Navigating new spam policies: A guide to effective cold email outreach

Martech

Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. Here’s what you need to know The updates primarily impact those blasting out a large volume of emails, including newsletters, particularly over 5,000 emails a day to Gmail addresses.

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COM vs.NET vs.ORG: How to Choose Your Domain Name Extension

seo.co

How to Choose A Domain Name Extension. What is a Domain Extension? + Why Does the Domain Extension Matter? + 6 Tips for Choosing the Best Domain Extension. When building a website for your business , you have hundreds of decisions to make. Yes, the domain name matters, but so does the domain extension.

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