Hubspot

JULY 23, 2010

Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses. Anything relevant and useful, interesting, thought-provoking, controversial, and entertaining. A good interactive video can help your blog go viral.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

MAY 29, 2013

Your goal should be to engage blog readers with the highest quality content you can muster, with absolutely no fluff. Good business blogs – the ones that have large readership – are like good restaurants. 4 Common Blog Writing Stumbling Blocks. You go there for a good meal and leave pleasantly satisfied.

Content 100

Content RSS Opinions Business Blogging 100

Hubspot

DECEMBER 2, 2011

A clear, lead-focused blog design will help turbo-charge the results of your inbound marketing content. So what does a great business blog look like? However great business blog designs share common traits of success. 10 Traits of Perfectly Designed Business Blogs.

Business Blogging 28

Business Blogging Design Business RSS 28

Writing on the Web

SEPTEMBER 26, 2012

(See Patsi’s post about a nifty way to get guest authors to participate in an exchange program for your blog.). People love to express their opinions, and one easy way to let them do that is to conduct surveys on any topics relevant to your blog. Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic.

Traffic 100

Traffic Blogger RSS Opinions 100

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? Adding your city and state will give you local search results to review, plus some great ideas for blog posts that fit what people are looking for.

SEO 161

SEO Keywords RSS Adwords 161

Webbiquity

MARCH 13, 2019

Social Media Marketing Supports Blogging by Driving Traffic to the Blog. I frequently answer questions on LinkedIn and leave a link to relevant blog posts I’ve written. Blogging Supports Social Media Marketing. Our blog has about 4,000 RSS and email subscribers. It works the other way too.

Social Media 206

Social Media Search Marketing Social Marketing Optimization 206

Hubspot

APRIL 5, 2018

The app provides keyword suggestions based on relevancy, monthly search volume, and difficulty. Once set up, you'll receive either email alerts or results via RSS whenever these phrases have been mentioned online. HubSpot customers can get RSS feeds (as well as email subscription features) for their blogs right out of the box.

Google 78

Google Adsense Tools Doubleclick 78

Webbiquity

DECEMBER 5, 2011

But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence. Social media.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. The final piece of the content curation puzzle was an article by Lee Odden of TopRank Online Marketing blog. David Brazeal´s last blog. Heck, even MS Word kept flagging curation as a misspelled word.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

AUGUST 17, 2010

BtoB marketers need to create and deliver content that is relevant to those searching for their solution while mapping it to the prospect’s buying cycle. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

Industrial Marketing Today

MAY 26, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card? Sounds simple, right?

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Anything Goes Marketing

DECEMBER 3, 2006

I'll admit that I don't regularly download podcasts via an RSS feed but I do listen to them the odd time. Like blogs, podcasts can help you in the search rankings if the content provided contains relevant keywords. If you're doing a real podcast in which you have an RSS feed, new content increases your web traffic.

Web 2.0 100

Web 2.0 RSS Webcast Business 100

Industrial Marketing Today

MAY 5, 2010

The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

MAY 18, 2010

The campaign against B2B marketing clichés Please share with your friends and followers: Related posts that may interest you: Creating Relevant B2B Marketing Content: Walk the Talk Focus on Content in B2B Marketing Is Content Curation an Easy Way for Content Marketers to Do More With Less?

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Industrial Marketing Today

APRIL 30, 2010

Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. For example, if you reference research conducted a year ago, is there a new source that will increase relevance? Designing content for 1X use is wasteful.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

JUNE 24, 2010

Industrial Marketing Today -- Topsy.com Previous post: Creating Relevant B2B Marketing Content: Walk the Talk Next post: How Relevant Marketing Content Helps B2B Branding FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. At the same time, prospects are increasingly spending more time searching for relevant content. it to ensure that it is relevant to the customer.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Industrial Marketing Today

MAY 11, 2010

IMO, content is still the king in B2B lead generation, sales and marketing need to agree on a unified lead definition and figure out how best to use relevant content in driving sales. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

Industrial Marketing Today

APRIL 26, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Hubspot

OCTOBER 19, 2012

In this post, we'll walk you through all the various lead gen opportunities you can take advantage of on your blog, and even give you some great tips for optimizing those opportunities to make sure you're squeezing every last lead out of your business blog. 8 Lead Gen Opportunities for Your Business Blog.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Marketing Insider Group

OCTOBER 11, 2021

Because your blogs have killer headlines (duh) that tell people you’re an expert whether they read the whole article or not. They show that your brand is covering timely, relevant content that matters to your customers. You’ve got awesome content and more strategies in place on your blog to help convert them into leads.

Paid Search Agency 289

Paid Search Agency Companies RSS Ad Frequency 289

Industrial Marketing Today

MAY 21, 2010

This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. A B2B blog is the perfect online tool to accomplish that. Without passion and expertise, you will have a hard time sustaining your business blog over the long haul.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Offering a subscription service gives your visitors an easy way to sign-in to receive regular blog updates through email and RSS feeds. Business Blogging Tips. Worst case scenario?

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Industrial Marketing Today

SEPTEMBER 3, 2010

This is where you’ll begin to identify redundant and missing content in order to be relevant throughout the industrial buy cycle. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Read The Anatomy of a Great Web Persona by Brian Massey.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

JUNE 15, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card? This white paper aims to change that perception of them.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

JULY 9, 2010

They forgot to first set a strategy that carefully targets prospects with relevant messaging. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

NOVEMBER 16, 2009

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

JULY 23, 2010

Today, technical buyers and engineers expect suppliers to have a substantial online presence with a website packed with relevant content in a variety of formats and easily searchable. The key here is to serve up relevant content that matches the prospect’s state or stage on the decision making process.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

AUGUST 3, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card? This white paper aims to change that perception of them.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

JUNE 12, 2010

Source: CMP (now United Business Media ) Electronics Group’s Global Media Usage Study, 2006) 74% industrial buyers went looking for prices but only 23% of manufacturers published them on their website. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

JULY 6, 2010

He has spent over 20 years consulting, coaching and delivering practical and relevant advice to construction businesses. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. and a former US construction company owner.

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

JUNE 8, 2010

In one word content – marketing content that is relevant and tailored to the prospect’s stage on the buy cycle. Don’t just rely on analysis, refine your list based on relevance to your business, products and services. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

JANUARY 26, 2010

Provide multiple ways to access relevant information with minimal clicks. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

JULY 29, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60

Industrial Marketing Today

MAY 14, 2010

4 comments… read them below or add one } Eric Goldman May 17, 2010 at 5:16 pm Achinta; This is a great article with much relevant information in it. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Thanks for sharing!

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Industrial Marketing Today

SEPTEMBER 27, 2010

Solution: You have two primary responsibilities; a) make sure your website is easily found so your company can get on the shortlist early if you hope to be considered in the decision making stage and b) serve up content in different formats and be relevant to various stakeholders. I appreciate you sharing your personal experiences.

Social Media 60

Social Media Social Marketing Media Planning 60

Industrial Marketing Today

JULY 20, 2010

Opportunity Development: Research, understand and distill the relevant industry-specific information, key issues and business needs in order to educate the company, especially the sales force, on the specific business requirements of a given market. According to Tim Riesterer of CMM Forum LLC (now part of Corporate Visions, Inc.),

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60