Optinmonster

OCTOBER 29, 2023

Over 50% of bloggers report that it has gotten harder to get traffic from Facebook over the past two years, and nearly one-fifth say it has gotten harder to get traffic from Google. Over the past year, there’s been a 93% increase in blogs using promotional techniques to drive traffic to their post including paid ads.

Statistics 93

Statistics Paid Content Stats Blogger 93

Webbiquity

APRIL 10, 2018

HubSpot ). The average conversion rate of a Facebook ad across all industries is 9.2%; for B2B ads, it’s 10.6%. Producing the right content for the right people at the right time is key to winning business. 11: 17 Stellar Stats and Facts for Facebook Fans. #12: Lead quality > lead quantity? being average.

Marketing AI 245

Marketing AI Enterprise Management Stats Marketing Management 245

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. from Velocity Partners.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

APRIL 13, 2011

Blogging is often overlooked for other flashier social media marketing options like Facebook and Twitter. However, having a successful business blog not only supports lead generation; it also provides thoughtful engaging content needed to be successful on social media. 7 Ways to Take Your Business Blog to the Next Level.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

ClearVoice

JUNE 24, 2021

A HubSpot survey on content trends supports this general trend, reporting that 54% of consumers in the U.S., Testing various AI tools such as Contentyze and Anyword, both of which can generate captions, headlines, and even full bodies of text-based content (such as blog posts). Blogging content is still effective.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. Mention Tools. You're ultimately blogging to make money, right?

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Hubspot

SEPTEMBER 7, 2011

Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. And yes, businesses are beginning to understand its potential to help them achieve their marketing goals. 30 Tips and Tricks for Mastering Facebook Marketing. Setting up a Page is simple.

Facebook 28

Facebook Work Management Marketing Management Paid Search Agency 28

Hubspot

APRIL 22, 2011

Yesterday Facebook celebrated the one year anniversary of one of its most important product launches, the Like Button. A year ago, Facebook unvieled the Like Button at their f8 conference , marking the true extention of the Facebook platform to third-party websites. 5 Facebook Like Button Usage Statistics. More than 2.5

Facebook 28

Facebook Stats Statistics Conference 28

LeadSquared

NOVEMBER 24, 2015

In case of Facebook targeting, use options like ‘FB Payments (Average Spend is more), Household Composition, Job Title and so on. Running ads on Facebook would also help. Which are the top tools for digital marketing in 2016? Take a look: 37 Digital Marketing Tools That Make Life Easier. Try using several platforms.

Paid Content 52

Paid Content FAQ Webinar Metrics Advertising Agencies 52

Webbiquity

MARCH 20, 2018

The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004. Business blogging is now commonplace. Three-quarters of B2B marketers and 61% of their B2C counterparts use blogs as part of their social media content.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. you can make your job a heck of a lot easier -- and your blog posts even better -- if you have a supplemental arsenal of tools. all these tools are totally free. 10 Free Tools Business Bloggers Should Bookmark.

Blogger 28

Blogger Top of Funnel Tools Business 28

Online Marketing Institute

DECEMBER 1, 2010

Facebook Events Facebook doesn’t have the most elegant option for managing events, but it can be effective. If your event or organization does not have a Facebook presence, just set up your event in Facebook Events and invite all your friends. It’s a year old but the information is still useful.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Hubspot

APRIL 22, 2010

Yesterday Facebook released a like button for the internet. At their annual f8 Developer Conference, Facebook announced platform updates that work to integrate their platform with sites across the web. Any individual or business will be able to add these social plugins to their site to connect it with Facebook.

Facebook 28

Facebook Social Marketing Planning Inbound Marketing 28

ClearVoice

MAY 26, 2022

Content creation for your business provides you with a way to give your leads and customers valuable information. According to a HubSpot study of 1,531 small- and medium-sized businesses, companies that blog have: 55% more website visitors. Your business blog can: Position you as a thought leader in your industry.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. Both tools are exceptional. His posts on the blog are outstanding.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

DECEMBER 20, 2011

The links below will give you access to the best HubSpot ebooks of the last 18 months -- and they're organized in a way that makes it clear how they fit into the core inbound marketing methodology. See Also: HubSpot SEO Tools. 13 Business Blogging Mistakes & Their Easy Fixes. How to Use Google+ for Business.

Inbound Marketing 28

Inbound Marketing Landing Pages Marketing Automation Services Hubspot 28

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Webbiquity

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Sprout Social

OCTOBER 10, 2019

Have you noticed your Facebook engagement has been on a downward spiral lately? Although the recent changes to the Facebook algorithm have many marketers sweating, the update isn’t as scary as it seems. Facebook is asking brands to rethink how they earn likes, comments and shares on their posts. There’s no need to panic.

Facebook 111

Facebook Paid Search Agency Curation Stats 111

Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Share Regularly.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. Write great blog post headlines? Optimize blog content for search? Emulate the best corporate blogs? are easy to find.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Hubspot

JANUARY 20, 2021

But then, vlogging evolved into what we know it as today: a sustainable income source for influencers and an effective content marketing tool for brands. Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. So, how do you start vlogging? Create an intro.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

NOVEMBER 18, 2011

This a huge missed opportunity for businesses, especially given that because many businesses aren't leveraging features likes company updates, the clutter on LinkedIn is significantly less dense than on other social networks like Facebook or Twitter. and company (HubSpot, LinkedIn, etc.).

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Online Marketing Institute

NOVEMBER 18, 2010

The truth is that if you are in the business of providing great value to your customers, or you are solving certain problems remarkably well, blogging will enable you to communicate this to your prospects in an effective, cheap and efficient way (if youre not providing great value then you shouldnt be in business at all).

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Hubspot

MAY 24, 2012

As you know, we at HubSpot are crazy about data-driven marketing. In addition to information on inbound marketing, SEO, blogging, and social media, the 2012 edition of this presentation also includes data on email, Pinterest , Google+ and mobile marketing. This piece of data comes from HubSpot's 2012 State of Inbound Marketing Report.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Hubspot

MAY 19, 2011

Dan Zarrella , social media scientist, author, and speaker, joins us for another exciting episode of Inbound Now, HubSpot's Social Media and Inbound Marketing Podcast ! He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison. We have a giant blog.

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Hubspot

APRIL 6, 2012

If you take a look at the ebooks HubSpot has launched in the past 6 months, for example, you'll notice that they all have very consistent branding and design elements throughout. HubSpot, for example, has an ebook template created in InDesign to ensure our ebooks have a consistent look no matter who created them. 2) A Visual Cover.

Design 28

Design Top of Funnel Work Management Marketing Management 28

Hubspot

MARCH 1, 2012

#InboundWisdom is a weekly amalgamation of tips from Twitter users based on a question posed by HubSpot. On February 10, HubSpot asked for tips marketers wish they could have given Super Bowl advertisers , and on February 27, we asked for tips to give event marketers to keep their efforts inbound. Create Calls-to-Action. Bling it up.

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Hubspot

DECEMBER 23, 2012

Instagram Updates Privacy Policy, Begins Sharing Data With Facebook, From Marketing Land. This week, Instagram updated its privacy policy, officially allowing Facebook to share information with Instagram, and vice versa. Facebook Now Includes Business Pages in Local Mobile Search Results. Interested in learning more?

Privacy Policies 28

Privacy Policies Paid Content Privacy Mobile Advertising 28

Hubspot

APRIL 12, 2011

Check out her posts on the StudentAdvisor Blog for the latest in college news. When it comes to business blogging, lists are an excellent accessory to have in your content generation toolbox. Finding out how many Twitter followers or Facebook likes a school had was a quick Google search away. Connect with HubSpot :

Tips 28

Tips FAQ RSS Social Media 28

PureB2B

AUGUST 3, 2016

That is, with an actual human being behind the keyboard crafting their ideas into a blog post, and publishing it after (several rounds of) editing. Blogs are also widely recognized as an excellent way to generate leads , and a huge help when it comes to achieving a robust bottom line. Try Marketing Tools Like a Slide-in CTA.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Webbiquity

NOVEMBER 21, 2011

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. Why are so many companies now embracing blogging? Why are so many companies now embracing blogging?

Business Blogging 100

Business Blogging CMS Development Work Management Marketing Management 100

Hubspot

JANUARY 13, 2011

questions and arm you with business reasons for making these tools part of your 2011 marketing strategy. SEO involves making the best use of keywords on your website pages and in your blog articles, as well as using some HTML behind the scenes to help search engines identify images and easily read your site. What is SEO?

Work Management 28

Work Management Marketing Management Paid Search Agency Salesforce.com 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. Instead, it is your job to understand how the costs, results and data surrounding online marketing impact the overall health and performance of your business. View more presentations from HubSpot Internet Marketing. Additional Resources.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Hubspot

JANUARY 2, 2013

Now, depending on what software you're using to measure all of these things, they may be bucketed slightly differently, but these definitions are pretty common across most tools you'll encounter. Depending on the software or tool you're using to track the sources of traffic to your site, what's included under this might vary.

Traffic 28

Traffic Marketing Websites Work Management PPC 28