SmartBug Media

APRIL 7, 2023

This is a great way to bundle complementary products to push more sales while addressing customer needs. Usually, these guides feature a range of products from a variety of categories and price points that make it easy for shoppers to find the perfect gift for friends and family. To start: Create summer-themed collections.

Email Campaigns 97

Email Campaigns Campaigns Bundling SMS 97

Zoominfo

FEBRUARY 2, 2021

Understanding when to cross-sell to your target audience goes hand in hand with a thorough knowledge of your target personas and your business’ marketing and sales funnel. The more data your marketing and sales organizations collect about your persona’s behavior, the easier it will be to get your timing and messaging right.

Cross-Selling 162

Cross-Selling Lead Ranking Top of Funnel Zoominfo 162

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Unbounce

OCTOBER 22, 2020

When you think of Black Friday, you might think of getting trampled at Walmart trying to snag a half-price TV or the latest toy phenom for your kids. This article is the perfect read for marketers who are still working on their strategy for the big weekend, or still mulling over which deal they want to promote. Geeze, math is hard.

Bundling 145

Bundling VALS Landing Pages eCommerce 145

Zoominfo

FEBRUARY 2, 2021

Persona Actions and Customer Journey Analytics Understanding when to cross-sell to your target audience goes hand in hand with a thorough knowledge of your target personas and your business’ marketing and sales funnel. CRM tools are a necessity in today’s digital-first marketing landscape.

Cross-Selling 130

Cross-Selling Lead Ranking Zoominfo Top of Funnel 130

ConvertKit

NOVEMBER 9, 2020

But discounting isn’t only about price—in fact, two other factors—urgency and status—are far more likely to drive customers to open their wallets. A carefully chosen promotional price can help push prospective customers to open their wallets—even if they’ve never bought from you before. Urgency helps drive new customers.

Bundling 93

Bundling Urgency Marketing Pricing Price 93

Optinmonster

JULY 30, 2021

Do you want to trigger a popup when a visitor scrolls the page? And with the right WordPress plugin, scroll-trigger boxes can help in the following ways: Target people at the right time and place. Now that you know what a scroll popup is capable of, let’s check out the best plugins in the market to create them.

Conversion 87

Conversion Best Practices Bundling Trigger Marketing 87

Optinmonster

JANUARY 21, 2021

Today, we’re going to compare two popular options on the market: OptinMonster vs. Leadpages. Targeting and Trigger Options. Leadpages is a website, landing page, and popup builder bundled up into one product. They market themselves as a one-stop-shop for all small businesses looking to take their business online.

Marketing Automation Services 59

Marketing Automation Services Budget Programs Top of Funnel Bundling 59

ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. A solid email marketing strategy is one of the best ways to reach those oversaturated minds. Share ecommerce marketing offers on social media. Does this sound familiar? Now think about your customers.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Customer Experience Matrix

JULY 30, 2009

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Yesterday’s post described one strategy to sell marketing automation to small businesses: provide a specific, turnkey service that requires virtually no skill or effort from the user. Hubspot has accepted this challenge.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Martech

APRIL 7, 2023

Customer indecision is now a leading reason for missing B2B marketing and sales pipeline and revenue targets. But there are things B2B marketers can do to help sales teams and their prospects overcome purchase indecision and win more customers faster. Dig deeper: Scarcity marketing: Does it still work? how to change now).

B2B Sales 115

B2B Sales B2B Marketing Marketing Analytics Tools Top of Funnel 115

Optinmonster

SEPTEMBER 14, 2021

Like we said at the start of the article, there’s no marketing tool that’s right for everyone. And one thing we KNOW about marketers is that they love options. This tool comes with a lot of powerful campaign triggers and targeting features that help to maximize conversions. Integrates with 700+ CRM and marketing tools.

Work Management 74

Work Management Best Practices Marketing Management Trigger Marketing 74

Optinmonster

DECEMBER 27, 2023

If yes, you’ll gain a lot by reading about scarcity examples in marketing. We’ll also share 34 scarcity marketing examples to help you boost conversions. In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. How Does Scarcity Marketing Work?

Examples 81

Examples Conversion Urgency Marketing Amazon 81

Optinmonster

FEBRUARY 10, 2022

Email service providers (ESP) have a bundle of tools that help you build, grow, and stay in contact with your email list. In today’s post, we’ll be doing an in-depth review of one of the most popular email service providers on the market: MailerLite. The price you pay is only based on subscriber numbers. Automation.

Work Management 76

Work Management Marketing Management Service Budget Programs 76

Convert

MAY 24, 2022

The playbook to peruse revenue over profit can be necessary in certain situations; To capitalize on a first-mover advantage or when launching into new markets. To secure a significant market share and kill off competition (think Amazon). When reinvesting heavily into your company. Increasing customer acquisition costs.

eCommerce 52

eCommerce Lead Ranking Paid Search Agency Bundling 52

Optinmonster

FEBRUARY 21, 2022

Email service providers (ESPs) are a vital piece of your marketing toolbox. They have a bundle of tools to build, grow, and connect you with your email list. ESPs help you design eye-catching emails, automate everyday marketing tasks, and create email workflows. Work with your existing marketing suite. Flexibility.

Budget Programs 76

Budget Programs Work Management Marketing Management Template 76

Optinmonster

DECEMBER 2, 2020

They have a user-friendly campaign designer, offer various campaign types, and integrate with most email marketing solutions on the market. Convert Pro also offers various triggers and targeting rules to help you capture more leads and properly segment them in your email list. Campaign options. Targeting rules. Performance.

Bandwidth 78

Bandwidth Tools Paid Search Agency Lead Generation 78

Optinmonster

MAY 28, 2021

Bloom comes bundled along with the Divi builder and themes. Since it’s included in the bundle, most Divi users tend to automatically opt for Bloom. For a further breakdown of Bloom’s features and pricing, we’d encourage you to check out this post: OptinMonster vs. Bloom: Which Is Best for Getting Conversions.

Conversion 65

Conversion Lead Scoring Lead Ranking Leads 65

Outbrain

JANUARY 27, 2020

While this automated form of media buying and selling continues to evolve, it also introduces new terminology to the marketing world. Bundles inventory from different publishers and offers them for sale. The price of 1,000 impressions (=displayed ads) on a website. The price for one video play. First Price Auction.

Advertising Agencies 46

Advertising Agencies Cost Per Thousand Advertisements Advertising 46

Customer Experience Matrix

OCTOBER 1, 2014

Since then, the company has added tools to help marketers make better use of this data, culminating in 2012 with Launchpad, which combined email and postal prospect lists, delivery services, display ads, and response analysis. Direct pricing starts at $50 per month for a bundle including 1,000 emails to V12-provided prospects.

Cost Per Thousand 120

Cost Per Thousand Marketing Automation Services Campaigns Ad Frequency 120

Optinmonster

AUGUST 5, 2021

Are you looking to increase your average order value by offering bundled products? Bundling is a smart strategy to cross-sell products to increase sales and revenue. From this tutorial, you’ll learn how to bundle products in WooCommerce and also how to target customers with these deals to maximize sales and AOV.

Bundling 70

Bundling Product Template Rules 70

Optinmonster

JULY 1, 2021

Some businesses need to assess what the customer needs before they can put a price tag on their product or service. In this post, we’ll list the best request a quote plugins for WooCommerce along with their features and pricing. In other cases, you may have structured pricing plans in place. OptinMonster.

Enterprise Management 80

Enterprise Management Best Practices Work Management eCommerce 80

ConvertKit

APRIL 27, 2021

Grow your income without raising your rates: Automating tasks frees up your time to take on more coaching students and grow your income without raising your coaching prices. Next, fill out your product details with the name of your coaching program, the price, and choose between a recurring or one-time fee. Time saved: 52 hours a year.

Automation 102

Automation Business Burn Rate Tagging 102

ClickDimensions

SEPTEMBER 28, 2018

I recommend using CRM price lists and products, so that’s my first step. In our example, I’m using a product bundle for my fictional clothing company. You will want to make one of these workflows to create an opportunity for each product line/price list you have. I also recommend adding your price list here.

Automation 60

Automation CRM Autoresponders Trigger Marketing 60

Customer Experience Matrix

FEBRUARY 14, 2011

Now that I’m more or less finished launching the B2B Marketing Automation Vendor Selection Tool (VEST) , I can start catching up on the other topics. ClickDimensions does pretty much the standard marketing automation activities: email, landing pages, Web visitor tracking, drip marketing campaigns, and lead scoring.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation CRM Work Management 120

Convert

NOVEMBER 13, 2023

So, product managers, growth marketers, developers, founders, or anyone looking to enhance user experience and boost product adoption and retention, hang on to this. Embracing the scientific process is essential for adapting to market shifts and changing user preferences in a calculated manner—as opposed to haphazardly.

Product 52

Product Lead Ranking A/B testing Sample 52

Moz

SEPTEMBER 7, 2020

This next example is from our own beloved en.ryte.com subdomain, which aims to drive leads to our services and is home to our vast online marketing wiki and magazine, so it naturally earns traffic for many informational-intent queries. Of course, we also witness these classic “Top 10 Tests” outside of Google’s Core Updates!

Lead Ranking 69

Lead Ranking CTR Lead Scoring SERP 69

Convert

APRIL 4, 2022

In the context of A/B testing functionality, design, reliability, durability, and price, it’s all about meeting the customers’ wants and expectations. After a few weeks, you might even check your results and discover that your primary action isn’t triggering correctly or at all on some browsers! What Is Quality? Interactions.

Terms and Conditions 52

Terms and Conditions Marketing Analytics Tools Sample Paid Search Agency 52

Optinmonster

NOVEMBER 3, 2022

Downselling is showing an abandoning customer a lower-priced option to try and save the sale. Integration with other Shopify marketing apps : While most Shopify apps will work with each other, dedicated integrations with review apps or email marketing apps can make all of your marketing efforts more effective.

Cross-Selling 84

Cross-Selling Bundling Best Practices Top of Funnel 84

Optinmonster

FEBRUARY 12, 2024

Using scarcity in your marketing not only helps you skyrocket your conversion rate. The simplest way to leverage the scarcity principle is to use urgency words in your marketing content. In this post, I’m going to show how you can use urgency words in your marketing so that you can boost website traffic, conversions, and sales.

Urgency Marketing 76

Urgency Marketing Conversion Lock-In Conversion Rate 76

PureB2B

JUNE 10, 2022

Predictive analytics is the closest marketers will get to having a crystal ball to peer into the minds of their potential and existing customers. This data can vastly improve your marketing flows—including nurturing—and reduce your overall risk. The next step in the sequence would be for them to check out pricing models and options.

Analytics 62

Analytics CRM Work Management Cross-Selling 62

Hubspot

MARCH 20, 2019

Popup plugins offer a multitude of features -- from customization to screen display locations and built-in analytics -- but the most important features to watch out for are targeting and trigger options. Triggers are actions that a user needs to take for the popup to appear. All the features in this tool are free. Elementor Popups.

Best Practices 97

Best Practices Trigger Marketing Opt-out Bundling 97

Optinmonster

MARCH 11, 2024

Adding social proof to your marketing campaigns can help you establish trust among your potential customers and increase sales. All these stats show that social proof is a must-have factor in your marketing strategy to help you position your business as a trustworthy brand. Do you want to improve your brand’s credibility?

Tools 67

Tools Work Management Marketing Management Best Practices 67

Optinmonster

JUNE 23, 2021

A B2B WooCommerce store faces unique challenges like bulk purchases, tiered pricing, and shipping & taxes. It lets you create marketing campaigns to encourage users to take action on your site, like sign up, subscribe, register, buy, and more! You can also create tiered pricing based on the quantity purchased. OptinMonster.

B2B Sales 65

B2B Sales B2B Work Management Best Practices 65

SendX

SEPTEMBER 8, 2020

SendX is an Email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Turn your social media into social marketing. Deal - Free Digital Marketing Consultation ?

Marketing Automation Services 195

Marketing Automation Services Work Management Marketing Management Paid Search Agency 195

Hubspot

MAY 29, 2015

Then one day, his marketing director found inspiration in a pile of sawdust left behind by one of Dickson's "blender durability experiments," and proposed an idea that would soon propel Blendtec to fame. Triggers: Triggers remind people to talk about your product or service. Highly public ideas market themselves.

PR 28

PR Trigger Marketing Viral Marketing Storytelling 28

Optinmonster

NOVEMBER 19, 2021

After all, when it comes to almost any business, email marketing is vital in driving online sales and keeping an open line of communication with customers. That’s why, in today’s post, we’re going to review one of the most popular email service providers on the market: GetResponse. Automation. Lead Generation.

Marketing Automation Services 59

Marketing Automation Services Service Best Practices Trigger Marketing 59