Oktopost

MARCH 19, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary In this episode of Behind the Post, host Alina welcomes Etien Yanev , the Senior Social Media Manager at Payhawk and author of the book “Digital Marketing Compass” (currently only available in Bulgarian).

Social Media 136

Social Media Media Startups Youtube 136

ClearVoice

JULY 14, 2020

Marketers who simply view YouTube as a repository (for videos that they also publish in a multitude of other locations) are missing a huge opportunity to utilize the world’s second-largest search engine to reach audiences. Yes, optimizing for search on YouTube is important — but doing so is only half the battle. Millennials.

Youtube 130

Youtube Marketing Budget Marketing & Strategy Allocation 130

Marketing Insider Group

NOVEMBER 8, 2021

It’s not something you learn in college or read in a book. And YouTube videos can only take you so far. Tools like Semrush and Alexa provide marketers with keyword research to help them understand the different variations of people searching in Google and monthly volume numbers. I do understand though. Let me explain.

Buyer's Journey 346

Buyer's Journey PR Content Analysis 346

Marketing Insider Group

MAY 16, 2023

Existential Crisis Pending We couldn’t help but chuckle when we saw one influencer report that “AI will create an existential crisis in marketing!” Although he didn’t write a book titled “The Empathy Imperative” – Chat-GPT you are such a pretty little liar.) Be Everywhere Always Haha! We’re not joking.

SEO 243

SEO Lead Ranking Content PR 243

Marketing Insider Group

MARCH 6, 2023

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. Video Content Is A Great Way To Educate Your Audience Want to help potential customers learn about why your product is the best? Spending less on production means maximizing your ROI.

Video Marketing 294

Video Marketing Content Marketing Content Paid Search Agency 294

Contently

MAY 2, 2018

But I recently decided to dogfood Contently for a personal project—the launch of my upcoming book Dream Teams. A book launch is a near-perfect example of the kind of marketing campaign that requires accountable content. A book launch is a near-perfect example of the kind of marketing campaign that requires accountable content.

Top of Funnel 144

Top of Funnel Campaigns Optimization Planning 144

Hubspot

FEBRUARY 19, 2018

I wanted to take this seriously, so I decided to check out a couple self-help books dedicated to the idea of “living in the now.”. Self-help books aren’t meant to be mindlessly devoured and followed diligently, like a cookbook recipe for happiness. The Best Self-Help Books. And that's okay.

Positioning 77

Positioning Work Management Viral Marketing Fulfillment 77

Writing on the Web

JANUARY 30, 2014

Turning a blog into a book is nothing new. There are software programs that will help you do this. Unless you’re a fantastic writer in a sexy cutting edge topic, you’re not likely to be discovered and land a huge book deal just from your blog. Get some video of you speaking and put it on YouTube.

Case Studies 100

Case Studies Youtube Top of Funnel Case Study 100

Sprout Social

AUGUST 15, 2023

It helps an AI tool automatically categorize queries and complaints by identifying keywords (such as brand names or branch locations), so they’re queued and routed to relevant customer care teams for smoother support. For example, Sprout’s Suggested Replies helps support teams respond faster to commonly asked questions on Twitter.

Marketing AI 85

Marketing AI Brand Identity Branding Planning 85

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Want to connect with (and earn from) your YouTube following outside the platform? Making money on YouTube doesn’t happen by amassing a large following and relying on YouTube to pay you for views.

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

Engagio

APRIL 2, 2018

I’ve put together a list of my top books to help you become a better marketer. You’ll notice only a few books are “marketing” books, while many are about applied behavioral psychology. This is the book I’ve recommended most to marketing and sales professionals, and it’s one of my favorites. Author : Robert B.

Work Management 85

Work Management Marketing Management Paid Search Agency Marketing & Strategy 85

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 93

Youtube Ad Building Loyalty Communities 93

Marketing Insider Group

JANUARY 24, 2022

Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need. The Ahrefs YouTube channel has become a go-to resource for SEO professionals. Content hubs help brands in any industry to organize large libraries of content. Grow your social proof with case studies.

Paid Search Agency 325

Paid Search Agency Content Marketing Companies Case Study 325

Marketing Insider Group

APRIL 21, 2020

To help your performance video ads connect, be sure to: 1. On YouTube, travel company Kayak put together performance ads that invite users to “search now.” Because every user’s dream destination is somewhere different, Kayak knew it wouldn’t succeed by asking viewers to book a certain trip. Performance videos are customizable.

Planning 281

Planning Marketing Plans Video Marketing Content Marketing 281

illumin

APRIL 11, 2024

With the creation of Instagram Reels, Facebook Reels, YouTube Shorts, and other social platforms’ accommodation for short-form video, many platforms noticed the success that brands and content creators alike were finding on TikTok. This sentiment isn’t limited just to TikTok. and then generate an ad tag. Follow @illuminHQ

Barriers 127

Barriers Brand Identity Branding Content 127

Contently

JULY 22, 2021

The video was viewed millions of times, and it may have just been the first time a Fortune 500 CEO received so many overwhelmingly positive Twitter responses and YouTube comments. After people book, the site’s stories—as well as its companion print magazine—help them make the most of their trip. M Live Studio.

Storytelling 92

Storytelling Open Rate Newsletter Content 92

Ambal's Amusings

JULY 19, 2012

Content Marketers Must Read Book of the Week! Blogs, YouTube, Facebook, Twitter, and other online platforms are giving organizations an enormous opportunity to engage direc. Blogs, YouTube, Facebook, Twitter, and other online platforms are giving organizations an enormous opportunity to engage direc. Authors: Ann Handley.

Content Marketing 100

Content Marketing Content Youtube Storytelling 100

Bannerflow

MAY 18, 2021

So just how can display advertising help travel marketers who are currently scoping out plans and pulling together campaign ideas? Bannerflow Creative Studio can also help with this. Indeed, there is no use promoting holidays to the US or cruises in the Seychelles when your customers are unable to make a booking.

Display 98

Display Advertising Agencies Advertisements Advertising 98

Vidyard

JULY 28, 2021

Book a Demo.” How to Use Video CTAs on YouTube 4. Here’s an example you’ve probably seen (or heard) before on YouTube: “Subscribe and ring that bell!” How to Use Video CTAs on YouTube Video platforms like YouTube are ubiquitous, but when it comes to video calls to action, they’re relatively limited. Contents 1.

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Oktopost

NOVEMBER 9, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Social selling is not social media marketing. It’s a completely different approach. So what exactly sets social selling apart from social media marketing?

Social Media 125

Social Media Social Marketing Media Transparency 125

Oktopost

MAY 8, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary There’s so much to be said about looking at content that performs very well, trying to reverse engineer why it works and trying to put your own unique spin on it. Or subscribe on Spotify , Apple Podcasts , or YouTube

Content Marketing 118

Content Marketing Work Management Content Lead Ranking 118

Martech

JANUARY 4, 2024

Here are six must-follow experts to help you deliver the kind of ecommerce experience shoppers are looking for. She has written over 40 books, including the popular “eBay For Dummies” and “Online Marketing Made Easy” series, which have sold millions of copies. followers) TikTok: @amy.porterfield (11.4K

eCommerce 112

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 112

Convince & Convert

JULY 31, 2015

Marketing that helps is better than marketing that sells. It’s marketing that helps, not sells. I’m going to plant these seeds in honor of the anniversary of my wife’s vehicle and in honor of this being a terrific piece of marketing that breaks through the clutter because it is helpful. Bravo, Lincoln.

Examples 130

Examples Paper Youtube Paid Search Agency 130

Contently

SEPTEMBER 6, 2016

That’s why HelloDenizen was born in 2014, a YouTube channel that has racked up over 33 million views thanks to viral hits like the “ Tiny Hamster ” series. We’re finding that YouTube audiences subscribe to channels for very specific content,” Jensen said. “We Naturally, the book launch also came with a video.

Viral Marketing 60

Viral Marketing Paid Search Agency Youtube Ad Agencies 60

Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book.

Social Media 100

Social Media Social Marketing Media Planning 100

Oktopost

AUGUST 12, 2021

His book ‘The Creative Curve’, came out in June 2018 from Currency, a division of Penguin Random House. The book has been featured on CNBC, Forbes, numerous top podcasts, and has been translated into eight other languages. Help us get the word out! Watch the recording: Want to hear more from renowned marketing leaders?

B2B Thought Leadership 118

B2B Thought Leadership Transparency Thought Leadership Click Rate 118

Oktopost

JULY 13, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She even reveals the questions she asks her team to help get them out of their comfort zone and into their “Genius Zone” (originally coined by Gay Hendricks in his book, The Big Leap) in order to unlock their highest potential. Help us get the word out!

Transparency 131

Transparency Advertising Agencies Paid Search Agency Click Rate 131

Vidyard

JANUARY 8, 2015

Sure, we’ve all been getting lost in that YouTube black hole for a number of years now, but it’s only quite recently that marketers have started to rein in this beast and take advantage of video’s potential. Or you can download these 10 awesome books onto one of your many devices … I guess.) .’

Advertising Agencies 92

Advertising Agencies Video Marketing Paid Search Agency Work Management 92

Vidyard

MAY 21, 2021

Do I want the viewer to book a meeting with me? Decision Stage (Bottom of Funnel) Videos The nature of your content: Videos in the decision stage help your buyer take the final leap and make a purchase. Think demo requests, links to pricing information, or CTAs that allow them to book a meeting with an expert on your team.

Top of Funnel 132

Top of Funnel Video Marketing Examples Webinar Metrics 132

Outgrow

NOVEMBER 30, 2022

In this article, we discuss how to devise a well-planned video marketing strategy to help you get the ball rolling. Creating fun and exciting videos that help business owners achieve their dreams and goals enables them to get attention from these types of customers. But before we begin, let’s define what “video marketing” means.

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Heinz Marketing

OCTOBER 22, 2021

Of course there are books available on every topic imaginable, and maybe you have a stack sitting unread on your shelf like I do—but books can take a lot of time and focus to read. Are you more of a reader, but don’t have the time to dive into a whole book? It doesn’t need to be hard or take up a lot of time. Attend an Event.

Planning 119

Planning Work Management Marketing Management Marketing Automation Services 119

Martech

FEBRUARY 15, 2023

I recently completed Max Fisher’s book, “The Chaos Machine: The Inside Story of How Social Media Rewired Our Minds and Our World.” Fisher’s book focuses on how social media companies — inadvertently or not — have had a profound effect on global society. The more people watch, the more ads YouTube can serve them.

Ethics 105

Ethics Marketing AI Multivariate analysis Paid Search Agency 105

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? Even Facebook asks for her help.” Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Valasys

JULY 5, 2023

Especially for the students interested in conducting research, technology can be a great source in helping students. The increased level of student engagement and learning process Books are just the start of knowledge for learning and teaching. Books are just the start of knowledge: The book is the start of knowledge.

Education 52

Education Class Youtube Communities 52

Oktopost

JUNE 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She is a contributor to the nonfiction anthology “What Future: The Year’s Best Ideas to Reclaim, Reanimate & Reinvent Our Future” (Unnamed Press), named one of the 10 best science books of 2017. Help us get the word out!

Twitter 125

Twitter Product Planning Transparency 125

ClearVoice

DECEMBER 2, 2021

Here are 20 incredible content marketing examples that’ll help your marketing team to “pivot” and “deep dive” into this “unprecedented” opportunity (sorry, buzzwords). The purpose of the book is to help parents know how to talk with their children before, during, and after a move.

Examples 115

Examples Content Marketing Paid Search Agency Content 115

Convince & Convert

SEPTEMBER 7, 2010

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. UNstructured Like Gary Vaynerchuk’s Crush It , Stratten dictated some of the book, and it reads very conversationally.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115