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How to Maximize ROI with Email Marketing for B2B

Webbiquity

A high ROI in email marketing indicates that your campaign is working; the right people are seeing it and being compelled to take the intended action, which could be downloading a resource, making a purchase, or subscribing to a newsletter. Personalization in subject lines increased open rates by 23.6%.

ROI 177
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Top 4 takeaways from Deliverability Defined season 2

ConvertKit

Whether you’re a musician or an author, a blogger or an artist, email is the secret sauce to owning your audience and making a passion project your full-time hustle. 04:00] Stop focusing so much on open rates and prioritize other metrics such as clicks and purchases. Last season, we defined the ABCs of deliverability.

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5 Email Copywriting Tips for Creating Engaging Content

SendX

Everyone does email marketing nowadays, but does it still have the capability to engage subscribers with so many newsletters arriving in everyone’s inboxes? Are you crafting up an informative newsletter to add value to their lives? When to Write a Newsletter Aren’t email newsletters a bit outdated? Photo by Miguel Á.

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The power of a niche: How Monica Lent built a thriving paid community for developers

ConvertKit

She built Blogging for Devs —a niche newsletter and a thriving paid online community. Before launching Blogging for Devs, Monica already ran Affilimate , an affiliate dashboard and analytics tool for professional bloggers and affiliate marketers. Build a loyal community with newsletters. Create your free newsletter.

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How to Make Sure Your Emails Land in Gmail’s Primary Inbox

Convince & Convert

If you have been looking for answers in how to get around this and you’re wanting to see your open rates increase, take a look at some of these tricks from fellow bloggers and marketers. I have also put together some examples of perfect newsletters here. This definitely affects his open rates.

RSS 167
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Stop losing your hard-earned leads

Ontraport

For example, food bloggers might segment their email lists based on whether the person originally showed interest in their vegetarian recipes or their high-protein options. In the end, his average email open rate grew to 43% — nearly double what it was before. So where do you begin? Here’s how you benefit from lead segmentation.

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6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

We’ve tested, experimented, and optimized our way to a 59% open rate and a 99.08% deliverability rate for our own email campaigns. AWeber boasts a helpful Link Preview feature that is particularly useful for bloggers and other content creators.