Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Provide value first.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Webbiquity

JANUARY 22, 2014

There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.). Those reasons existed way before Google and they’ll continue into the future. And there are absolutely some fantastic, high-quality guest bloggers out there.I In short, guest blogging is not dead.

PageRank 100

PageRank Link Building Lead Scoring Lead Ranking 100

Webbiquity

JUNE 16, 2015

Just 55% use Google+. Brand awareness was the second-most-popular goal with 88% adding it to their top five, while 21% ranked lead generation as their No. The top metrics used by B2C marketers to measure content marketing success are website traffic (62%), sales (54%), higher conversion rates (39%), and SEO ranking (39%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Hubspot

JUNE 16, 2020

Blogging does way more than populate your website with content. Did you know that B2B marketers obtain over 70% of their leads from blogging ? Or that businesses that prioritize blogging are 13x more likely to see a positive ROI ? When you blog for customers, you're not only providing useful content.

Enterprise Management 95

Enterprise Management CMS Development Marketing Automation Services Marketing Management 95

Webbiquity

FEBRUARY 25, 2016

His blog’s search engine ranking improves by 15%. Think about it: if the above paragraph did not mention anything about Ned’s search engine ranking and ROI, would you still feel “compelled” to read it? As a freelancer, your blog may contain the most useful tips. The purpose of case studies is to generate qualified leads.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Valasys

MAY 7, 2020

Many of us have heard the hoax “Guest Blogging is dead” so many times. While this concept was prophesized back in the year 2014 by Matt Cutt, Former Head of Web Spam at Google, the fact remains far from today’s reality.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Single Grain

DECEMBER 29, 2020

Education can come in a number of different ways, but if you want to stay on top of the latest technology, growth hacks and business management strategies, the best place to look is: the leading SaaS blogs. Why Follow SaaS Bloggers? Top 16 SaaS Bloggers to Follow. You’ll Outgrow Your Company’s Core Values.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. A blog gives you endless opportunities to get found online.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

Hubspot

AUGUST 13, 2013

For instance, business blogging. What''s the difference between regular blogging and business blogging? What Is Business Blogging? Business blogging is a marketing tactic that uses blogging to get your business more online visibility. I still don''t know what blogging is!

Business Blogging 28

Business Blogging FAQ Business Lead Scoring 28

Webbiquity

FEBRUARY 9, 2021

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? If blogging will be part of your strategy, get started now! It takes time to build an audience and credibility with Google, but once you’ve built that it produces results over the long term.

Paid Content 297

Paid Content Traffic Lead Ranking Blogger 297

Webbiquity

DECEMBER 5, 2011

But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence. Social media.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Atomic Reach

JANUARY 3, 2019

You do not feel any connection with a mere ask, but you probably feel differently when the ask includes a story that adds value or makes the company relatable to you. It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

EMagine B2B Blog

NOVEMBER 9, 2010

We’ve blogged numerous times about the many benefits of business blogging (see this post, for example) …benefits that include thought leadership, traffic, search-engine rank, inbound links, etc. Now, posting on Industrial Marketing Today, Achinta Mitra adds yet one more claim: blogging will [.].

Sales Qualified Leads 40

Sales Qualified Leads Lead Scoring Lead Ranking Blogger 40

Webbiquity

JANUARY 28, 2016

What role should content aggregation play in your B2B blogging strategy? What value does content syndication provide to B2B bloggers? The Fairy Blog Mother) and Mykl Roventine , who’ve helped improve the look and functionality of Webbiquity. And what exactly is web presence optimization ?

Aggregage 100

Aggregage Curation Aggregators B2B 100

ConvertKit

OCTOBER 30, 2018

It’s one of the easiest and most natural ways to monetize your blog. Most beginning bloggers start with affiliate marketing and using the Amazon Associates program is one of the best places to start. I recommend using this method only occasionally as doing it too much could lead to a poor user experience. Use Google Analytics.

Amazon 71

Amazon Blogger Marketing Analytics Tools Intent 71

Hubspot

DECEMBER 20, 2012

Furthermore, according to our 2012 Marketing Benchmarks report , companies that increase blogging from 3-5X/month to 6-8X/month almost double their leads. So how do you turn your company blog into a thought leadership-building, lead generating machine so you can achieve this kind of success? target readers!

Template 28

Template Business Blogging Planning Buyer Personas 28

Hubspot

MARCH 13, 2012

That being said, getting your guest posts accepted by and published on the blogs of others is no easy feat. As a guest blogger, you need to have the skill sets of an SEO expert, a public relations professional, and obviously, a blogger , in order to be successful. Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

Webbiquity

JANUARY 30, 2012

WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. How did WordPress emerge as the leading blog platform? Web Traffic Tracking Alternatives to Google Analytics by uber.la.

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Biznology

JANUARY 28, 2015

Are your business blogging efforts actually working against you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see… Are your business blogging efforts actually working against you?

Copywriting 80

Copywriting SEO Blogger Case Study 80

Content Marketing Institute

FEBRUARY 1, 2019

Google wasn’t. Cite a statistic like that to support an argument in an unrelated industry and you’re broadcasting, “We picked the first thing we saw on Google because it confirmed our pre-existing notion.” But that transparency leads to trust. How to Get Ranked and Read With the Topic Cluster Content Model. Be objective.

Marketing Analytics Tools 100

Marketing Analytics Tools Course Paid Search Agency Brand Identity 100

Hubspot

MARCH 4, 2019

Google Docs. Google Analytics. Google Optimize. Social proof can sometimes lead us astray, but in this case, it turns out that WordPress is a pretty powerful tool, both at the beginning stages and as your grow your content marketing program ( it’s used by sites like The New Yorker and The Next Web ). Google Docs.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Webbiquity

JUNE 21, 2010

Following from the first benefit, establishing a position of expertise makes you a resource for industry influencers such as the media and other bloggers. This leads to coverage and quotes in a broader array of media, further enhancing the reputation of your blog and the image of your company as an industry leader. Tweet This!

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Webbiquity

FEBRUARY 2, 2015

Google Plus, 540 million active users. In order for social media marketing to reach its full potential, it has to be tied in with a business’s website, blog, product pages, and other digital platforms—the essence of the web presence optimization (WPO) framework. or Google can help you track the number of click-backs.

Social Media 100

Social Media Social Marketing Media Business 100

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. Consider using a dynamic page if you’re a blogger who prefers having your newest content appear at the top of your pages.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Industrial Marketing Today

DECEMBER 22, 2010

December is also a popular time for bands and musicians to release their “Best of” compilations, bloggers like to summarize their best posts and publishers publish their own “Top XX” lists. In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. Marketing Automation vs. Inbound Marketing.

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 SEO Tips To Get Your WordPress Blog Ranking Highly In The Search Engines by SEOheap. 8 Effective SEO Techniques Every WordPress Blogger Should Use by BloggingPro. Tweet This!

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. The first step in that process of course is knowing why it is that you’re blogging. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Hubspot

JUNE 10, 2011

As a popular blogger and PR firm Edelman's EVP of digital strategy, if Steve does something radical on the web, people will take notice. And that's exactly what happened when he decided to trade the two blogs he'd maintained over several years for a new Tumblr blog , deleting the hundreds of his blog posts he'd created along the way.

Lead Scoring 28

Lead Scoring Lead Ranking Blogger Hubspot 28

Hubspot

JANUARY 27, 2011

How To Use Twitter To Boost Your Google Rankings - Does your business use Twitter? If so, learn from Search Engine Land how to use your account to help improve your Google rankings. How To Create A [Good] Blogger Pitch - Bloggers can be a hard group of people to influence.

Planning 28

Planning Blogger Lead Scoring Lead Ranking 28

Hubspot

AUGUST 11, 2011

In this episode of Inbound Now , we discuss how to find guest blogging opportunities to grow the number of inbound links pointing to your website. Inbound links are by far the leading factor in how well your website will rank organically in search engines. You're probably already aware of other blogs in your particular industry.

Blogger 28

Blogger Lead Scoring Lead Ranking Keywords 28

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. So I Googled “content curation&# and lo and behold, it returned 77,600 results.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Hubspot

DECEMBER 23, 2012

So Come All Ye Bloggers ! Facebook Now Includes Business Pages in Local Mobile Search Results. It seems like Google might have some new competition when it comes to local search! Result rankings will default to the general Facebook community’s engagement with that business or place overall.

Privacy Policies 28

Privacy Policies Paid Content Privacy Mobile Advertising 28

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. We need both…and curation doesn’t work without creation (much like Google trying to save the newspapers because they need great news to survive, but that is for another story).

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40