Moz

AUGUST 27, 2019

Posted by KameronJenkins Even though blogging has been around for a while, it looks a lot different today than it did in the early 2000s. In those days, people read your blog because they followed it (anyone else have a few old.blogspot blogs floating around out there?) or subscribed to your RSS feed. What are keywords?

Keywords 71

Keywords Blogger RSS Opt-out 71

Vidyard

JANUARY 17, 2017

That’s why the world of online sales tools has exploded in the past few years – industrious entrepreneurs are finally realizing the inherent struggles of being a salesperson, and responding with a plethora of tools designed to make your job easier. When it comes to social tools, it’s hard to beat Hootsuite.

Marketing Automation Services 71

Marketing Automation Services Budget Programs Tools Ideal Customer Profiles 71

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Hubspot

FEBRUARY 26, 2019

Braden Becker ’s journey to becoming an SEO specialist at HubSpot is a slightly unconventional one. As the Historical Optimization Lead on HubSpot's Blog Team, Braden’s main responsibility is to identify blog posts that are falling in organic traffic and optimize them for search engines to rank higher on Google.

SEO 101

SEO Marketing Analytics Tools Hubspot Lead Scoring 101

PureB2B

AUGUST 3, 2016

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Worst case scenario?

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. That being said, blogging once a month won’t help you all that much.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Vidyard

JANUARY 17, 2017

That’s why the world of online sales tools has exploded in the past few years – industrious entrepreneurs are finally realizing the inherent struggles of being a salesperson, and responding with a plethora of tools designed to make your job easier. When it comes to social tools, it’s hard to beat Hootsuite.

Marketing Automation Services 50

Marketing Automation Services Budget Programs Tools Ideal Customer Profiles 50

Hubspot

DECEMBER 9, 2015

A few weeks ago, we deliberately unsubscribed 250,000 people from HubSpot's Marketing Blog -- people who had opted in to receive emails about new content we published on the blog. We're the same people who just recently blogged about how important growing subscribers is to increasing blog traffic. We must be crazy.

Hubspot 28

Hubspot Email Marketing CAN-SPAM Deliverability 28

The Effective Marketer

APRIL 29, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Tools of the Trade: Webinars and Online Presentations Webinars or webcasts, as they are sometimes called, have increased in popularity and in effectiveness within the past 5 years or so.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

PureB2B

AUGUST 3, 2016

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Boost Your SEO.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. For example, is January typically a strong month for your blog?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Hubspot

DECEMBER 8, 2017

HubSpot Sales. Mind Tools. But besides company software, salespeople can also download productivity, educational, travel, sales tools , and other just plain useful apps for work to optimize their time away from their desks. 6) HubSpot Sales. HubSpot CRM user? Get HubSpot CRM -- it's free. 19) Mind Tools.

Ideal Customer Profiles 101

Ideal Customer Profiles Hubspot Mobile Marketing Pricing 101

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ). The answer is a resounding yes.

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Martech Advisor

JANUARY 24, 2020

Content Marketing Course - HubSpot. If you are a beginner, you can get yourself acquainted with content marketing by enrolling in HubSpot’s content marketing course. The course curriculum covers the basics of blogging and storytelling. Content Marketing: Blogging for Growth - Skillshare.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

The Effective Marketer

FEBRUARY 22, 2011

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. You know, those dedicated blog readers that keep coming back to your blog on a regular basis?

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Marketing Insider Group

MARCH 7, 2021

Are you looking for content marketing tools to drive your content marketing plans? Luckily there are plenty of affordable content marketing tools to help drive your content marketing plans, no matter what size your business is. And finally, I have listed out the content marketing tools I use for sharing content. Content Ideas.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

SmartBug Media

MARCH 19, 2020

When you post a video, make it easy for viewers to share via Facebook, LinkedIn, Twitter, Pinterest, email, and embed codes on their own blogs. Don't hide it in a blog post that will eventually get buried by newer posts. It also has some killer blog content. Magnet Media’s blog is a combination of written copy and actual video.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

The Effective Marketer

OCTOBER 5, 2010

Below are a few useful tools out there for this problem. Website Review and Annotation Tools ShiftSpace.org is an interesting app that gives you the ability to comment on any website using your browser, but others have to have ShiftSpace installed to see them. Any other tools I have missed? Like Be the first to like this post.

Marketing Websites 100

Marketing Websites Marketing Automation Services Work Management Marketing Budget Creation 100

The Effective Marketer

MAY 10, 2010

brand mascots are a common tool to promote your product or service. You can follow any responses to this entry through the RSS 2.0 They are one of the most powerful marketing tools a company can use to build a strong brand, if they are designed and deployed the right way. Blog at WordPress.com. United States License.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

The Effective Marketer

JUNE 21, 2009

While corporate blogging, for instance, is a broad topic, the presentation focused on only certain aspects of corporate blogging, leaving a lot of stuff untold. From a corporate blogging perspective, I like that they brought up what I consider the two main issues in corporate blogging: Do you have the time?

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

The Effective Marketer

SEPTEMBER 27, 2010

The answer may lie in a tool most people already have… MS PowerPoint! Instead of waiting for the designer to come up with a Photoshop or HTML mockup of something that doesn’t resemble what I asked for, the PowerPoint slide can serve as a guideline and visual discussion tool for everyone involved. Start prototyping today!

Planning 100

Planning Work Management Effectiveness Marketing Budget Creation 100

The Effective Marketer

AUGUST 25, 2009

Why is it that such a poweful tool can be so deadly? You can follow any responses to this entry through the RSS 2.0 Much has been said on how PowerPoint is a bad tool and should be abolished, but who’s really at fault? Blog at WordPress.com. No need to raise your hand, we all have been there. Happy 25th birthday!

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Hubspot

AUGUST 21, 2013

Back in 2012, we were able to more than double our blog email subscribers in just 3 months'' time -- from 28,538 at the beginning of July to 65,036 by the end of September. All we did was add a new check box field to all our landing page forms so people could subscribe to our blog with just one click. Seems unreal, right?

Opt-out 28

Opt-out Opt-in Landing Pages Ad Frequency 28

The Effective Marketer

JANUARY 13, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Hubspot

MARCH 23, 2020

With my love of content and travel, I often find myself pouring through travel blogs looking for the best way to plan a trip and the best activities to do in a country. For me, I use a specific content aggregation site dedicated to travel blogs to find the best information. Blog Aggregators. Travel Blogger Community.

Aggregators 92

Aggregators Planning Curation Content 92

The Effective Marketer

AUGUST 30, 2010

David Meerman Scott , in his book The New Rules of Marketing and PR points out that creating quality content is the new imperative: “The tools of the marketing and PR trade have changed. You can follow any responses to this entry through the RSS 2.0 But why the focus on content? Like Be the first to like this post.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Customer Experience Matrix

DECEMBER 8, 2011

. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Hubspot

JANUARY 2, 2012

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. You probably have a hefty mix of blogs and websites in your RSS, some of which might talk about blogging every once in a while.

Blogger 28

Blogger Thought Leadership RSS CAN-SPAM 28

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. you can make your job a heck of a lot easier -- and your blog posts even better -- if you have a supplemental arsenal of tools. all these tools are totally free. 10 Free Tools Business Bloggers Should Bookmark.

Blogger 28

Blogger Top of Funnel Tools Business 28

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

The Effective Marketer

MAY 3, 2011

New tools on the block (social media monitoring and others are the likely candidates) may have a tough time showing solid ROI, therefore their purchases being delayed. You can follow any responses to this entry through the RSS 2.0 Blog at WordPress.com. You can leave a response , or trackback from your own site.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

Hubspot

JULY 23, 2010

People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28