The Effective Marketer

AUGUST 23, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Ghost Blogging Debate Done Right If there is a discussion that will never die is the Ghost Blogging debate. You can follow any responses to this entry through the RSS 2.0 Blog at WordPress.com.

Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget 100

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence.

Optimization 100

Optimization Marketing Analytics Tools Lead Ranking Lead Scoring 100

Hubspot

FEBRUARY 26, 2019

Braden Becker ’s journey to becoming an SEO specialist at HubSpot is a slightly unconventional one. As the Historical Optimization Lead on HubSpot's Blog Team, Braden’s main responsibility is to identify blog posts that are falling in organic traffic and optimize them for search engines to rank higher on Google.

SEO 101

SEO Marketing Analytics Tools Hubspot Lead Scoring 101

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

PureB2B

AUGUST 3, 2016

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Worst case scenario?

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Hubspot

DECEMBER 9, 2015

A few weeks ago, we deliberately unsubscribed 250,000 people from HubSpot's Marketing Blog -- people who had opted in to receive emails about new content we published on the blog. We're the same people who just recently blogged about how important growing subscribers is to increasing blog traffic. We must be crazy.

Hubspot 28

Hubspot Email Marketing CAN-SPAM Deliverability 28

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. That being said, blogging once a month won’t help you all that much.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

ClearVoice

DECEMBER 12, 2019

alternatives to content marketing conferences: Websites and blogs. Well, those same speakers almost always have websites and blogs. The content on those websites and blogs includes many of the tips, strategies, and tactics that the marketing evangelists share during their speaking engagements. HubSpot Academy. Mari Smith.

Conference 82

Conference Content Marketing Top of Funnel Planning 82

EveryoneSocial

JANUARY 4, 2021

Hubspot is a great CRM tool to track, organize, and engage with leads from social selling efforts. You can monitor conversations about your brand or industry by linking up RSS feeds, keywords, and Twitter accounts. With so many products and platforms available, how do you decide which tools to use and integrate into your sales process?

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Hubspot

APRIL 5, 2018

If you haven't already claimed your Google My Business listing, follow the simple steps in this blog post to get your listing up and running. Learn more about how to optimize your Google+ Page in this free ebook , and you can check out HubSpot's own Google+ Page here. To learn how to create Google +1 buttons, check out this post.

Google 78

Google Adsense Tools Doubleclick 78

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot.

Social Media 100

Social Media Social Marketing Allocation SEM 100

The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. You can follow any responses to this entry through the RSS 2.0 Blog at WordPress.com.

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

PureB2B

AUGUST 3, 2016

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Boost Your SEO.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Scoop.it

MARCH 18, 2021

Let’s say your target audience uses HubSpot’s sales and marketing platform, and you want to find content about HubSpot that didn’t come from HubSpot. In this search engine, you can set this up by excluding HubSpot’s domain. You can add: RSS feeds. Here’s an example. Feed reader. This is a Scoop.it Get your Scoop.it

Process 53

Process Optimization Curation RSS 53

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. For example, is January typically a strong month for your blog?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

The Effective Marketer

FEBRUARY 10, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Science of Email Marketing I just attended “The Science of Email Marketing&# online webinar, hosted by HubSpot and presented by social media scientist Dan Zarrella. Blog at WordPress.com.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ). The answer is a resounding yes.

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Hubspot

DECEMBER 8, 2017

HubSpot Sales. 6) HubSpot Sales. HubSpot Sales, Free; HubSpot Sales Start, $50/month; HubSpot Sales Pro, $400/month. HubSpot CRM user? Get HubSpot CRM -- it's free. Subscribe to your favorite blogs on Feedly and peruse them on the go via the RSS reader's mobile app. Profit Story.

Ideal Customer Profiles 101

Ideal Customer Profiles Hubspot Mobile Marketing Pricing 101

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. You know, those dedicated blog readers that keep coming back to your blog on a regular basis?

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Smashmouth Marketing

SEPTEMBER 4, 2009

I've got it all decked out with columns, tabs, subjects, friends, you name it Google Reader - still the easiest RSS reader going. Comment on a few relevant articles Hubspot Dashboard - finds daily chores for me to do around blogging, keywords, search rankings, etc. I'm in good company! Leave a comment.

Lead Generation 100

Lead Generation Social Media Lead Scoring Lead Ranking 100

BOP Design

AUGUST 14, 2018

HubSpot has been known as a marketing software solution since its inception in 2005. Well done, HubSpot! It’s essentially a news aggregator where a user can pull in RSS feeds from chosen publications and can search for news or articles by topics. The good news on these three? Salesforce. Social Scheduling + Content Curation.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Enterprise Management Work Management 85

Martech Advisor

JANUARY 24, 2020

Content Marketing Course - HubSpot. If you are a beginner, you can get yourself acquainted with content marketing by enrolling in HubSpot’s content marketing course. The course curriculum covers the basics of blogging and storytelling. Content Marketing: Blogging for Growth - Skillshare.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Hubspot

FEBRUARY 10, 2014

With real estate above, below, and to the side of your blog posts themselves, y our blog is a lot more than just the content you publish to it. This can leave blog managers in a tizzy, and the result is usually a blog littered with a ton of unnecessary bells and whistles. 13 Common Add-Ons to Consider for Your Blog.

RSS 28

RSS Work Management Marketing Management Paid Search Agency 28

The Effective Marketer

APRIL 6, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. You can leave a response , or trackback from your own site. Like Be the first to like this post.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

The Effective Marketer

DECEMBER 8, 2009

That’s why I liked when the Modern B2B Marketing blog posted a list of must-read B2B marketing ebooks. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Hubspot

JULY 20, 2011

Subscribe to these blogs and websites via email or add them to your favorite RSS reader to stay on the cutting edge of all things marketing! 11 Must-Read Marketing News Blogs/Sites. TechCrunch ( Subscribe via RSS | Subscribe via Email ): Follow TechCrunch to stay on top of new technology developments and the latest tech news.

RSS 28

RSS Marketing Websites Emarketing Forrester 28

The Effective Marketer

FEBRUARY 22, 2011

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

The Effective Marketer

OCTOBER 22, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

JANUARY 7, 2011

And, if you’re interested in looking at some different formats for creative briefs, check out this blog post on creative brief template review. You can follow any responses to this entry through the RSS 2.0 Blog at WordPress.com. You can leave a response , or trackback from your own site. United States License.

Creativity 100

Creativity Planning Work Management Marketing Management 100

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options. Blog Functionality.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

The Effective Marketer

AUGUST 2, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. This entry was posted on Monday, August 2nd, 2010 at 12:00 pm and is filed under Social Media.

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

The Effective Marketer

MAY 7, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. You can leave a response , or trackback from your own site. Like Be the first to like this post.

Social Media 100

Social Media Media Work Management Marketing Automation Services 100

Hubspot

JULY 29, 2011

Note: You can click the names in the table to read their blog articles or subscribe to them by RSS (which is, by the way, an awesome feature of the HubSpot blogging engine ). Connect with HubSpot : Arjun Moorthy. Dharmesh Shah. Lucy Orloski. Mike Volpe.

Inbound Marketing 28

Inbound Marketing Hubspot RSS Internet Marketing 28

KoMarketing Associates

JULY 19, 2016

As B2B content marketers, this “tool” is really useful for uncovering the types of queries people are searching on and identifying blog topics that we may not have initially thought to write about. How we use it : This is an invaluable tool for our content team when creating blog posts for clients. HubSpot Sidekick.

Online Marketing 120

Online Marketing Tools Campaigns Digg 120

The Effective Marketer

MARCH 24, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100