Convince & Convert

JULY 20, 2010

While alterations to search algorithms are helping to bring this to fruition, social media has been the real game-changer, placing the power of relevance distinction in the hands of the consumers. All you need is a keyword research tool and access to about any social media monitoring tool to listen and improve your content creation efforts.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

PureB2B

JUNE 14, 2021

Most brands dedicate approximately 43 percent of their marketing budget to content, but only 23 percent of CFOs think the brand's message is correctly curated for their audience and produced timely. Content marketing Includes blog posts, long-form content, whitepapers, webinars, podcasts and image galleries.

Budget Programs 62

Budget Programs Paid Search Agency Optimization Advertising Agencies 62

KoMarketing Associates

OCTOBER 4, 2016

For B2B organizations, we have always believed that content marketing is an essential piece of the puzzle for supporting SEO, social media, and lead generation efforts. When considering SEO and social media as potential distribution paths, success metrics need to go beyond broad-based performance benchmarks (such as traffic and leads).

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

KoMarketing Associates

NOVEMBER 8, 2018

For instance, if a potential customer is used to consuming your useful blog content, getting your email newsletter, and seeing occasional posts on Facebook or Twitter, they will be more likely to remember you when the time comes to actually make a purchase. Sharing snippets of quotes from the company about the award on social media.

Lead Generation 123

Lead Generation B2B Marketing Lead Scoring Lead Ranking 123

Biznology

JANUARY 17, 2017

How has your education and career brought you to where you are now, a leader in social media strategy? I am the Director of Social Media for the Harvard Business School Office of Alumni Relations. It was in the graduate school office at Tufts that I started working in social media. Next I launched a blog.

Social Media 80

Social Media Media Curation Education 80

Hubspot

DECEMBER 21, 2020

To help with writer's block, we've put together 10 copywriting templates you might use for any of your marketing efforts, including blogging, social media, email marketing, and even internal memos. Blogs give copywriters a chance to dive deeper into topics in a way that isn't captured through emails, ads, or social media posts.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

Convince & Convert

JULY 27, 2010

While I was away, Convince & Convert featured 11 guest blog posts from friends, clients, and colleagues. Some of the guest writers blog on occasion at their own sites. None of them blog routinely. Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

6sense

DECEMBER 9, 2021

Unmet needs (such as job postings, reports, blog posts). The three pillars of Fortella’s technology include Plan, Track, and Forecast. Fortella builds accurate (SQL) plans from booking targets based on actual conversation rates and sales cycles. It automatically creates this pipeline plan. It reduces planning cycles, too.

Sales Management 62

Sales Management Conference Lead Ranking Ideal Customer Profiles 62

Biznology

AUGUST 27, 2013

When I am talking loopholes, I am not including tax exemptions, deductions, and credits — advantages that the IRS and the US government planned as incentives — I am only talking about the unintentional — albeit technically legal — consequences of poorly-written tax law and policy.

Google 80

Google Social Media PR CAN-SPAM 80

Convince & Convert

JUNE 29, 2010

In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more. People that make and share coming together to tackle larger initiatives I’d say we’re somewhere between steps two and three, and Cognitive Surplus provides many examples of success at each stage of the process. Who we are.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Biznology

FEBRUARY 5, 2013

I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. I can’t tell you how many of my blog posts were directly inspired by morning emails from Godin and Brogan. One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Biznology

DECEMBER 22, 2015

You might be familiar with Zemanta ‘s Editorial Assistant and Related Posts , a couple very useful WordPress plugins, but there are also some powerful services that can live between your blog and their browsers. Pop them into the comments or let me know on Facebook or Twitter. Well, you know how it is, right? Like this post?

Enterprise Management 80

Enterprise Management Online Marketing Work Management Marketing Automation Services 80

Webbiquity

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s 1) TwitterCounter. Google Review Count: 436.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Industrial Marketing Today

MAY 18, 2010

Back in 2006, David Meerman Scott had a done comprehensive analysis over a nine-month period of the large number of meaningless phrases used in corporate marketing and PR materials. The use of buzzwords or clichés in B2B marketing content is not a new trend. He called it “The Gobbledygook Manifesto.”

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

LeadSquared

OCTOBER 27, 2015

If your budget doesn’t allow for that, you can try your hand at curated content. Share on Facebook, Tweet in twitter, publish on your blog and send it in your weekly newsletter to your customers. If your budget allows for it, sign up with a PR agency to get published in more places. Does regular updates of blog help?

Webinar Metrics 52

Webinar Metrics FAQ Practices Brand Identity 52

Onalytica B2B

APRIL 20, 2016

Traditional marketing models still apply, but marketers now need a whole new set of skills, as well as up to date knowledge of digital media to create their digital marketing strategies. They love the vanity metrics of traffic, social media sharing and follower growth. Jeff Bullas – CEO at Jeffbullas.com Pty Ltd.

Paid Content 30

Paid Content Enterprise Management Lead Ranking Work Management 30

Webbiquity

APRIL 10, 2017

The explosion of blogging, social media, and online review sites has provided brands with unprecedented opportunity for exposure through authentic customer advocacy. Social media monitoring tools are an excellent first line of defense for tracking brand mentions, and in some cases brand sentiment as well, from sources across the web.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Sprout Social

MAY 3, 2017

There are many ways to use social media in your PR strategies. The purpose of PR is to have as much positive coverage on your company as possible and as often as possible. With social media being ubiquitously used among consumers, it can be a crucial component in getting your products and/or services covered in the media.

PR 101

PR Social Media Creativity Media 101

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Biznology

APRIL 17, 2017

On social media. I look at social media for business from a holistic viewpoint. Crafting an effective social media strategy starts with your employees. Too many companies work backward, trying to fit employee advocacy into a pre-existing social media program. How can you tell if employees are happy? That’s why they fail.

Social Media 143

Social Media Paid Search Agency Companies Media 143

Webbiquity

MARCH 23, 2017

” What is clear however is that with two million blog posts written every day, you need more than great content to stand out. You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. Some of the most popular blogs online do the same. 2 ) Medium.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Biznology

JUNE 29, 2010

Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. MM: How would you describe the concept of curating content?

Curation 80

Curation Microsite Merchandising Paid Search Agency 80

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Webbiquity

MARCH 21, 2017

Showcase reviews: AppStorm, StoreYa Blog. ” — B2B PR Sense Blog. Showcase reviews: B2B PR Sense Blog, StoreYa Blog. ” — StoreYa Blog. Showcase reviews: StoreYa Blog. ” — B2B PR Sense Blog. Showcase reviews: B2B PR Sense Blog. B2B PR Sense Blog.

Marketing Automation Services 181

Marketing Automation Services Small Business Marketing Enterprise Management Marketing Management 181

Webbiquity

MAY 11, 2017

Sample review: “Google Docs…can be used for everything from content planning and creating, to data storage and mining. ” — StoreYa Blog. Showcase reviews: StoreYa Blog. ” — Orbit Media Studios. Showcase reviews: B2B PR Sense Blog, Orbit Media Studios, RazorSocial. B2B PR Sense Blog.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Marketing Management Software 214

Only B2B

FEBRUARY 28, 2020

Sure, you execute all activities like religiously posting on social media handles, sending out an email campaign or a Whatsapp blast. It’s how you provide your content to your audience members for their consumption through various channels and media formats. Twitter users send 456,000 tweets per minute.

Distribution 118

Distribution Traffic Effectiveness Marketing & Strategy 118

Single Grain

AUGUST 15, 2023

We’ve curated the top 10 Web3 marketing agencies and offer guidance on selecting the best one for your blockchain-based business. specialization includes SEO, content marketing, community marketing, paid ads, infuencer marketing, and social media marketing.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 52

ClearVoice

DECEMBER 19, 2018

Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. The lifespan of social media posts is fleeting. RSS feeds for blog content distribution. Curated content solutions.

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. Key functionalities include automatically generating meta tags, sitemaps, and social media integration, which help enhance the website’s SEO.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Single Grain

JULY 22, 2022

We’ve curated the top 10 Web3 marketing agencies and offer guidance on selecting the best one for your blockchain-based business. Get My Free Web3 Marketing Plan . PR strategy and marketing. specialization includes SEO, content marketing, community marketing, paid ads, infuencer marketing, and social media marketing.

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 64

Scoop.it

MARCH 11, 2021

To gain this control, you need to get intentional about the content you publish and curate. Check out part 2 on content organization and curation, and part 3 all about content distribution. Your content hub isn’t a blog page, a YouTube channel, or a podcast. Native social media content. The bad news? Infographics.

Curation 66

Curation Advertising Agencies Press Content 66

Webbiquity

JANUARY 6, 2015

In few professions has the emergence of social media been such a double-edged sword as public relations. On one hand, the “citizen journalism,” blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications.

PR 100

PR Tips Best Practices Press 100

Optinmonster

APRIL 27, 2020

Pre-sell pages are interesting because they’re a combination of two different types of content: a blog post and a sales page (which we’ll cover next). Social Media. Let’s start with the most obvious: leveraging the power of social media. That’s the only way to fine-tune your social media marketing plan.

Paid Content 91

Paid Content Promotion Webinar Metrics Product 91

Scoop.it

NOVEMBER 12, 2020

Social media posts and comments. Blog posts. According to Nielsen , 83% of customers who shop online say they trust the recommendations of friends and family—this is where social media plays a massive role. 35% of businesses plan to allot more time and money to online reputation management. Review websites.

Work Management 88

Work Management Marketing Management Business Paid Search Agency 88

Buffer

JULY 8, 2020

I’m Jot’s Director of Community, where I oversee the strategic direction of our social media, develop content, engage with and grow our community , manage influencer partnerships, and work closely with PR, performance marketing and customer service. Where do you find inspiration for Jot’s social media content?

Social Media 98

Social Media Media Paid Search Agency Marketing & Strategy 98

accelerate agency

AUGUST 10, 2021

Having a well-curated toolbox to cover life’s essentials is just one of the many “fun” aspects of being an adult. As we’ll cover in this article, there are SaaS tools for project management, sales, email marketing, media marketing, digital marketing , customer support…and on and on. . Social Media Management Tools.

Marketing Automation Services 52

Marketing Automation Services Work Management Enterprise Management Tools 52