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Why You Should Invest In Content Curation

Visually

One good answer is curated content. Though producing original content should be an integral part of any content strategy, there are plenty of occasions when curated content can save you time and resources, engage your audience, (and when done right) drive traffic on an ongoing basis. What is curated content? The pros and cons of curated content. The Pros: 1. Save time.

Why Content Curation Is Not The Answer

Digital B2B Marketing

Enter curation, the glittering solution for today’s content marketers. On the surface curation sounds perfect. By consistently and carefully curating over time, become the source your audience looks to for the news and information that matters to them. But before you jump on the curation bandwagon, ask yourself “do I want to be the curator, or the curated?”

“Curation” versus Fair Use: How to keep your content safe

grow - Practical Marketing Solutions

Content curation” is a powerful tool for marketing. But when does “curation” turn into copyright infringement? find that difficult to believe, but let’s assume that some people genuinely don’t understand curation, copyright, or fair use. In our litigious society, you MUST understand the difference between helpful curation and using content in a way that breaks the law.

Social media content discovery and curation for the win

Biznology

SOCi does an amazing job automagically service up content into predefined categories that you can sort through and then collect into a library to be used later or by someone else in your group, share it immediately across the social media platforms you’ve linked up to all your respective  Google +, Facebook , LinkedIn , and Twitter profiles. You’re kind of screwed. Buffer.

B2B Marketing Trends for 2016

and Twitter followers. marketing topics on the Webbiquity blog. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year. Tom also writes the Webbiquity blog, covering B2B lead generation, web presence optimization, social media, social PR, SEO and search engine marketing. B2B Marketing. Look for.

The 30 Best Content Curation Resources for Marketers and Business Pros

B2B Marketing Insider

Today, there are so many options available and we each have to find a way to find, filter, consume and share the information that is relevant for us. I use email alerts from RSS feeds, Twitter lists and a few key websites I visit every day to make sure I can stay on top of the latest trends and news in business and marketing. ” Mashable  (@ Mashable ) – social media news blog.

4 Steps to Content Curation for Inside Sales Reps

Sales Prospecting Perspectives

For these reasons, it is important that you master some basic content curation skills to ensure you always have an ample amount of information to share with your community of prospective buyers. Search for content sources by entering in your topics/keywords one by one along with words like “Blog,” “RSS,” “Newsletter” and “Feed” behind them. Step 1: Create a List. Step 2: Find Content.

11 Content Curation Tools Every Marketer Needs

Hubspot

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. successful content curator is no different than a successful wedding DJ. Using Social Media for Content Curation. love Twitter.

7 Quick Ways to Curate Industry Content for Your Blog

Hubspot

Blogging for your business is an important part of establishing your company as an industry thought leader, bringing in new site traffic, and converting that traffic into leads and customers. But for marketers to pull back, assess current industry events, and provide a unique, helpful, practical take, it requires a certain amount of content curation. Blogging

Are Content Curators the power behind social media influence?

grow - Practical Marketing Solutions

Of course, we’re all curators to some extent, consuming content and, on occasion, sharing what we find interesting or entertaining. comb through blogs and articles on an almost daily basis, and share what I consider to be the best and most relevant mobile, social media, and online marketing news to my followers on Twitter. Curators specialize. Let’s find out.

Content Curation in Practice

Avitage

opened and read email, a few blogs and checked out Twitter streams. We call this content curation when content originates from a third party source (this link is an example of one use of curation). Content Marketing Create Like a Publisher PowerPoint and Video Management Think Like a Publisher Content assets content curation digital asset management visual assetsMy day started like most days. An article about recent research results on content marketing spend caught my eye. So, what did I do? ” We all do this, don’t we? We all do this occasionally.

B2B Marketing Trends for 2016

and Twitter followers. marketing topics on the Webbiquity blog. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year. Tom also writes the Webbiquity blog, covering B2B lead generation, web presence optimization, social media, social PR, SEO and search engine marketing. B2B Marketing. Look for.

10 People You Should Follow on Twitter if You’re in Marketing

Act-On

Twitter’s official company mission is “to give everyone the power to create and share ideas and information instantly, without barriers.” However, with over 320 million active users, Twitter can sometimes feel a bit … overwhelming. In order to help you cut through the craziness, we’ve compiled a list of 10 marketing leaders (in no particular order) who are killing it on Twitter. 1.

How to Make B2B Content Curation a Win-Win [Podcast]

Webbiquity

What role should content aggregation play in your B2B blogging strategy? discuss how content curation has helped B2B companies I’ve worked with generate business results, as well as some of the personal value I’ve received from content aggregation and blogging, such as connecting with expert WordPress designers like Alice Elliott (a.k.a.

15 Key Facts about Content Curation

Writtent

For many content marketers, curation is something of a silver bullet. For many companies, it’s no longer enough to blog three times a week and release a white paper once a quarter. The average B2B marketer is using 12 different  content marketing tactics , and a curation strategy can boost the volume of information shared without dramatically increasing the workload.

11 Must-Have Content Curation Best Practices [Free Webinar]

WindMill Networking

Several years later, content curation is poised to do the same thing for thought leaders: Those who are able to curate the “best of the best” of content in their niche […]. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog. Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. 11 Must-Have Content Curation Best Practices [Free Webinar] by Neal Schaffer - Maximize Social Business.

B2B Marketing Trends for 2016

and Twitter followers. marketing topics on the Webbiquity blog. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year. Tom also writes the Webbiquity blog, covering B2B lead generation, web presence optimization, social media, social PR, SEO and search engine marketing. B2B Marketing. Look for.

10 reasons why Twitter is content marketing’s best friend

grow - Practical Marketing Solutions

Twitter is much more than “what I had for breakfast.” ” But seriously, Twitter is an essential component of any content marketing strategy, which might seem surprising since we are pretty limited with what we can accomplish in 140 characters, right? Let’s expand our view of Twitter as an essential component of a content marketing strategy. As you.

29 (of the) Best Twitter Guides, Tips and Infographics of 2013

Webbiquity

Twitter became a publicly traded company on November 7 and saw the price of its shares climb 73% on the first day of trading. Does anyone still thing Twitter is for the birds? What are the best ways to drive website or blog traffic with Twitter? To grow your company’s Twitter following? Utilize Twitter advertising? Get the most out of Twitter search?

Marketing via Aggregation, Filtering and Curation – Tools and Resources

Aggregage

And talks to where they perceive to be the real opportunity: The real opportunity here, in my opinion, is to create – and curate – the best content focused on one specific area frequently enough that you become the one brand that consumers look to for this information. Curation. How Marketing Might Want to Aggregate, Filter, Curate, Publish and Distribute. Am I curating yet?

11 Best Practices for More Effective Content Curation

Hubspot

Our content curation objectives focus on keeping our broader prospect/customer/partner/pipeline network engaged with value-added content. These best practices are based primarily on what we do at Heinz Marketing, plus what we’ve seen scale well in the curation efforts of our clients and partners. We also hope it helps drive increased, pass-along awareness for other brands.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

#BWENY Session: The Future of Content Curation

Ad Your Comment Here

Panel session with Francine Hardaway (Moderator), Steve Rossenbaum (Curation Nation), Eric Hippeau (Huffington Post), Ed Lambert (Paper.li). FH: Steve, how do you feel about Content Curation and why? There’s no overwhelming narrowness to curation. EL: Curation is the ability to create content and share it with others. If you have this curation effort done by humans, this is totally different, we all need guidance. We did Paper.li as a content platform so everyone can become a curator. All the value of human-based curation.

Are You a Content Curator? 5 Great Tools for Content Curation and Sharing

Marketri

Lately, I have noticed a number of articles and blog posts with headlines referencing the concept of content curation. have to admit, before reading these posts, I wasn’t quite sure what exactly it was. I am familiar with content marketing and have found it to be an excellent marketing tool both for Marketri and our clients, so I figured content curation was worth investigating.

5 Great ideas to unleash business benefits from Twitter Lists

grow - Practical Marketing Solutions

One of the most important and powerful social media network building tools is the humble Twitter list. Twitter Lists allow you to organize the Twitter stream so you can make sense of what might seem like chaos. For the basics of creating a list and finding other relevant lists, here is a nice Twitter List tutorial from Mashable). Twitter best practices They make.

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Top 50 B2B Marketing Influencers On Twitter

B2B Marketing Insider

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Author, Rainmaking Conversations, Blogger RAIN Selling blog.

Association Curation

Aggregage

What surprised me though was that the article does not bring up the opportunities for curation and aggregation by trade associations and professional societies.  If you look at the “most pressing issue” above, clearly a big part of the challenge/opportunity is handling the information overload.  Curation – how do you select the best content. Curation

An Easy Method for Content Curation

Sazbean

Curating content for your network is one great way to provide useful information. For that very reason, content curation is pretty valuable, but can also take a bit of time to do properly. Here’s the method that I use every day which makes it easy to curate great content. Take a look at Technorati or Google Blog search to find influencer blogs in your industry.

A New Way To Connect Twitter To Lead Generation

Digital B2B Marketing

B2B marketers are so anxious to generate leads from social media they are turning Twitter into a list for cold calls and mass email blasts. In the last couple weeks, two companies have emailed or called me because I follow influential sales and marketing accounts on Twitter. Sample Social Retargeting Results Bizo shared the results from their own tests in a recent blog post.

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity

Company blogs have become virtually essential, and very powerful, component of digital marketing. In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. Which blog post promotion tactics are most effective? Is it still worthwhile to get listed in blog directories, and if so, which ones?

The Nifty 50 Top Women of Twitter for 2011

Webbiquity

One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog.  Diana writes for BitRebels.com and InkRebels.com, and as noted above, her post on Twitter’s Top 75 Badass Women was one source of inspiration for this #Nifty50 list. What is it? Jennifer Aaker. aaker.

#BWENY Session: The Future of Content Curation

Ad Your Comment Here

Panel session with Francine Hardaway (Moderator), Steve Rossenbaum (Curation Nation), Eric Hippeau (Huffington Post), Ed Lambert (Paper.li). FH: Steve, how do you feel about Content Curation and why? There’s no overwhelming narrowness to curation. EL: Curation is the ability to create content and share it with others. If you have this curation effort done by humans, this is totally different, we all need guidance. We did Paper.li as a content platform so everyone can become a curator. All the value of human-based curation.

6 Ways to Use Curation for B2B Social Media

Social Media B2B

One of the continuing trends in B2B social media is curating content from other sources and presenting it to your followers and subscribers. Depending on the medium you use to present it, this may include your own comments about the curated articles. Curation is all about compiling and reviewing content and only sharing the best of it. Another way to curate content is to present content that is all about a single theme. The following are six ways you can use content curation in your B2B social media. 1. Create a Blog Post of Favorite Articles from the Week.

9 Top Twitter Tips You Should Start Using Today!

B2B Marketing Insider

Yesterday was my 3-year twitter anniversary. To celebrate, I sent one small “ humble brag ” as one of my twitter friends called it. Twitter Tip # 2 : Share Great Content. Twitter is an amazing mechanism for distributing news, tips, blogs and other types of information. I am somewhat voracious about my desire to scan, filter and share great content.

50 Tweetable Twitter Tips You Wish You Knew Years Ago

Hubspot

Want to get more followers and increase engagement on Twitter? just want to make sure people don''t think you''re a space case on Twitter? Either way, here''s a massive list of 50 Twitter tips that will make you a more effective Twitter user, and that you wish you knew years ago. Plus, you can look like a Twitter pro, too! Increasing Twitter Engagement.

Someone’s making money off your copyrighted content (But it isn’t you)

grow - Practical Marketing Solutions

And that is exactly what is happening in a questionable method of monetizing blog content involving sites like  Business2Community  and  NewsCred. Business2Community is a website of curated content from across the web that was founded by Brian Rice , senior director integrated marketing for SAP, and others. Copyright in a world of curation. Find Kerry on  Twitter.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.

28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity

Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. 62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. Twitter Tips for Newbies. How to Grow Your Twitter Following.

Eqentia content curation gives control to information consumer.

Marketing to Business Executives Blog

However, many platforms assume that the curator’s interests and the interests of the information consumer are perfectly aligned when, in fact, that may not be the case.  Eqentia doesn’t make that assumption perhaps because it was built for business professionals.  Eqentia Eqentia has recently extended its enterprise product line to include free offerings for personal use. 

Twitter SEO? Think Twylah.

WindMill Networking

Many businesses, through proactive content curation and a social media strategy that guides them into becoming the resource for their industry by sharing a lot of content, send out a lot of tweets on a daily basis.  Is there a way that these tweets can somehow be used in a way to not only better brand their Twitter presence but also receive some SEO benefits? Yes, there is.

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“Curation” gets six tweets per hour…right now!

Marketing to Business Executives Blog

Marketing to Business Executives Blog From Insight to Action in B2B Home About Home > Buyer behavior , Content curation , Content marketing , Customer knowledge , Thought leadership > “Curation&# gets six tweets per hour…right now! “Curation&# gets six tweets per hour…right now! No trackbacks yet. Theme: INove by NeoEase

Top 20 Content Marketing Blogs You Should Read Every Day

B2B Marketing Insider

What are the top content marketing blogs you read every day? And while there is a long list of blogs and media sites I browse , a bunch of great B2B Marketing blog sites , and many, many more sites I could mention, this is my go-to list of top content marketing blogs I read every day. The Top 20 Content Marketing Blogs I Read Every Day. For real. Check it out.

How to Build Your Twitter Following (for Free)

Marketing Action

Twitter is great, but you need followers to make it pay off. While you can just head over to Twitter Ads and create a Followers campaign, that will cost you up to $3 per follower. Buying cheap followers is even worse. I’m sure you already know not to give in to the temptation of the “buy 100,000 Twitter followers for $39” deals you see everywhere on Twitter. Tweet often.

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