Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

BenchmarkONE

APRIL 8, 2020

Doing: Blog posts that are being written. They are also in a good position to document your content creation processes. As your team grows, they should be able to make additions or changes to your process documents and answer questions from new members. The columns I use are: General: Onboarding information for the staff member.

Content Marketing 137

Content Marketing Ad Building Planning Paid Search Agency 137

Optinmonster

FEBRUARY 15, 2024

It involves copywriters to create the content, designers to make the deliverable look great, and developers to automate delivery. Beacon’s Blog Post Recycle will convert your best blog posts into lead magnets in just a few clicks. But creating and delivering lead magnets can be a complex process.

Small Business Marketing 96

Small Business Marketing Leads Lead Marketing Qualified Leads 96

WriteSpark

DECEMBER 7, 2010

Consider your favorite writer not only for new projects, but also recurring projects such as case studies, blog posts, and email newsletters that always seem to be “lost in the shuffle” of more immediate tasks and deadlines. Once you have found the right freelance writer, here are some of the ways you can cultivate a sustained relationship.

Copywriting 120

Copywriting Case Study Case Studies PR 120

WriteSpark

DECEMBER 7, 2010

Consider your favorite writer not only for new projects, but also recurring projects such as case studies, blog posts, and email newsletters that always seem to be “lost in the shuffle” of more immediate tasks and deadlines. Once you have found the right freelance writer, here are some of the ways you can cultivate a sustained relationship.

Copywriting 120

Copywriting Case Study Case Studies PR 120

Anyword

MAY 8, 2024

Hannah runs our content calendar, filling her days with crafting engaging social media posts, blog entries, and newsletters. “As any content writer knows, managing multiple documents for different pieces of content can be overwhelming. Our Chrome Extension has also become essential in Cortney’s workflow.

Work Management 74

Work Management Planning Copywriting Advertising Agencies 74

Marketing Insider Group

JANUARY 11, 2023

For example, see this requirements and best practices document from Amazon. In this document, Etsy helps you learn all the best practices and requirements for adding images to your product listing pages. In this document, Etsy helps you learn all the best practices and requirements for adding images to your product listing pages.

Multi-Channel 214

Multi-Channel Advertising Channels Work Management Marketing Management 214

Jackie Walts

NOVEMBER 20, 2019

I write emails, whitepapers, webinar decks, presentations and blogs all the time – there are days where it’s all I do. Document punctuation styles, how the company and product names are spelled and anything else you hear from the approval team like “too much marketing speak” or “we want lots of humor”. Do the hardest thing last.

Copywriting 68

Copywriting Tips Landing Pages Webinar Metrics 68

WriteSpark

AUGUST 19, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. When the Draft has "Problems" » Technical Writer or Technical Copywriter? Documentation or product development groups.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120

ClearVoice

FEBRUARY 13, 2023

Let’s explore this question in our comparison of the AI copywriting assistants, Jasper and Copy.ai This includes millions of blog posts, articles, forum threads, online newspapers, and other types of content. Here’s an example of a blog post recipe. is an AI copywriting tool built on OpenAI’s GPT-3 platform.

Marketing AI 52

Marketing AI Copywriting AIDA Template 52

ClearVoice

MAY 14, 2024

But, only 40% of them have it well documented. The Solution The ClearVoice team conducted website audits and comprehensive keyword portfolio research, implemented PPC campaigns, and produced 350 pieces of content, including blogs, website copy, and buyer’s guides, in the first year.

Effectiveness 52

Effectiveness Content Paid Social Agency Work Management 52

Convince & Convert

FEBRUARY 21, 2024

Overreliance on ChatGPT for any copywriting or communication is simply a bad practice. For instance, anytime I see a corporate blog post with a closing paragraph that starts with “In conclusion” I immediately second guess how much of that content was written by a human writer. Mainly because it’s not usually that good —yet.

Training 156

Training Lead Ranking Phishing Paid Search Agency 156

Tomorrow People

MAY 3, 2012

Most companies want to boost credibility and strengthen their online profile with professional content on their blogs, websites and emails. Another is that you can adapt your content according to which documents receive the best response. Why inbound marketing is great news for your business content. This gives you lots of benefits.

Inbound Marketing 120

Inbound Marketing Copywriting Planning Buying Cycle 120

Marketing Insider Group

AUGUST 12, 2020

As NewsCred’s Gaby Tama rightly points out, you need to create a “documented, full-funnel [social media] strategy that’s fully integrated with your content marketing program.” Look at your existing social media audience, your blog subscribers, and your actual paid customers. Start by creating customer personas.

Social Media 312

Social Media Top of Funnel Social Marketing Marketing & Strategy 312

SmartBug Media

APRIL 7, 2020

Writing blog articles for inbound marketing shouldn’t be scary—if anything, it should be fun to write about your business. Blog copy should be as original as possible. With external sources, don’t even risk pasting someone else’s words into your document (unless, of course, they’re properly quoted and cited). One Last Edit.

Tips 66

Tips Terms and Conditions Inbound Marketing Rules 66

Vidyard

OCTOBER 20, 2015

Me, a copywriter…well, I’m a cashew… …Roasted, a bit sweet, high in fat. The relationship between copywriters and designers is often considered…let’s just say “challenging”. The relationship between copywriters and designers is often considered…let’s just say “challenging”. What’s the message?

Copywriting 50

Copywriting Creativity Design Work Management 50

Martech

MARCH 13, 2023

In turn, more realistic marketers and copywriters assert the stark superiority of human writing over AI. It takes considerable time and effort to write high-quality blog posts. But there’s a caveat to generating blog posts: you never know what outcome you’ll get, its length and completeness.

Marketing AI 96

Marketing AI AIDA Marketing Analytics Tools Template 96

Biznology

MARCH 20, 2014

Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. If you really need to get your blogging time down to less than an hour, we can help. Image credit: HubSpot.

Copywriting 80

Copywriting Facebook Twitter Blogger 80

WriteSpark

JANUARY 4, 2011

You know you'll need the services of a professional copywriter for some of these projects, yet how can you justify the expense? A draft may have been written for a document, but you feel it could benefit from the fresh, objective perspective of an outside writer. listed in the righthand column of this blog. .

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

JANUARY 4, 2011

You know you'll need the services of a professional copywriter for some of these projects, yet how can you justify the expense? A draft may have been written for a document, but you feel it could benefit from the fresh, objective perspective of an outside writer. listed in the righthand column of this blog. .

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

Anyword

MARCH 31, 2022

The ability to reuse images across different documents also gives Canva a leg up on other design tools. When it comes to AI copy generating tools, Anyword’s AI Copywriting Platform reigns supreme. With Anyword’s AI tool, freelancers can create entire blog posts in just a few clicks. And the benefits don’t just stop there.

Budget Programs 52

Budget Programs Marketing AI Tools Work Management 52

WriteSpark

NOVEMBER 2, 2010

Whenever you have "use it or lose it" funds to commit, here are a few ideas for spending them effectively: Invest in marketing documents with long-term value, such as an e-book, product selection guide, or product architecture white paper. Refresh existing documents.

Marketing Budget Creation 120

Marketing Budget Creation Marketing Budget Planning Paid Search Agency 120

WriteSpark

NOVEMBER 2, 2010

Whenever you have "use it or lose it" funds to commit, here are a few ideas for spending them effectively: Invest in marketing documents with long-term value, such as an e-book, product selection guide, or product architecture white paper. Refresh existing documents.

Marketing Budget Creation 120

Marketing Budget Creation Marketing Budget Planning Paid Search Agency 120

Martech

APRIL 28, 2023

Marketers frequently invest considerable effort into writing long-form content like blogs, white papers, ebooks and reports. It’s also common for marketers to outsource content production to agencies, freelancers or copywriting platforms like Compose.ly. They also write short-form content for social media, headlines and other ad copy.

Marketing AI 134

Marketing AI Paid Search Agency B2B Marketing Lead Ranking 134

Anyword

JANUARY 21, 2022

Grammarly’s free online editor allows users to edit documents in Microsoft Word or Google Docs. Anyword’s AI Copywriting Platform hosts number of different features, including tools that generate blog posts, But Anyword goes well beyond just content creation. That’s where Anyword comes in.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Tomorrow People

FEBRUARY 6, 2018

In our last blog, we looked at how clients can click with agencies during the kick-off phase. Often a short and sweet document summing up the project’s objectives. Creatives (copywriters, art directors, and designers) start coming up with ideas right there in the briefing session, and rush out excitedly to start scribbling.

Advertising Agencies 149

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 149

Marketing 261

FEBRUARY 20, 2021

For startup marketers, sometimes the most intimidating part of the job can be starting a new project with nothing but a blank document. Whether it’s creating a lead-generating email or writing a brand new blog post, it’s hard to start from scratch. Website and Blog Meta Tags Template. Content Repurposing Template.

Template 62

Template Resources Planning Top of Funnel 62

Tomorrow People

APRIL 25, 2012

Is copywriting really dying? A strong, clear written message forms the core of marketing content for many businesses, from the big budget adverts - to the growth of business websites and SEO copywriting. The rise of content has made copywriting even more of a priority. So, on the surface of it, copywriting seems alive and well.

Copywriting 120

Copywriting Buying Cycle Inbound Marketing Ideal Customer Profiles 120

Optinmonster

FEBRUARY 6, 2023

Now let’s look at the different types of digital products Types of Digital Products There are 5 main categories of digital goods that business owners can sell online: Documents & Files These digital products can be static, like an eBook or how-to guide, or interactive like an Excel spreadsheet template.

Examples 91

Examples Product Work Management Marketing Management 91

Contently

MAY 26, 2017

If you’re an agency, or work with an agency, you may start out using your in-house copywriters. One day you’ll probably get an email from a writer or designer asking, “Would it be possible to have one document with consolidated feedback rather than wading through comments and questions from 14 different people on different drafts?”

Marketing & Strategy 161

Marketing & Strategy Marketing Strategy Top of Funnel Paid Search Agency 161

Pam Didner

MAY 26, 2020

I’ll update this blog post and credit you. ? Creative development for campaigns, event planning, and content creation such as blog posts, podcast episodes, and videos also requires time to brainstorm and plan. Using this blog post as an example, I have made five rewrites over three days before being ready to publish.

Planning 74

Planning Marketing Budget Creation Enterprise Management Process 74

nDash

DECEMBER 14, 2020

A copywriter who’s passionate about helping my client get results through sharp, insightful copy. Whether you need blog posts, video scripts, product descriptions, web copy or collateral systems, we can work together to make sure we break away from the competition and never look back.”. Computer and network security .

Marketing Budget 52

Marketing Budget Budget Programs Enterprise Management Marketing Budget Creation 52

Litmus

AUGUST 12, 2021

For more info, check out our blog post on 6 steps to a powerful design system your team will love. So you might be working with someone from the marketing automation side of the house, maybe a designer, a copywriter, and maybe even a marketing analyst if you need access to data. What are the constructs of those emails?

Planning 98

Planning Webinar Metrics Email Marketing Work Management 98

WriteSpark

AUGUST 12, 2009

Every time I see a long-form, copy-heavy sales document these days, my first reaction is "Why do marketers still think prospects will read this?" Does this mean I think white papers are no longer effective as marketing documents? Continue reading this post on my Copywriting That Sells High Tech blog. No, not at all.

Paper 120

Paper Copywriting Marketing Prospects Effectiveness 120

Circle Studio

JUNE 27, 2019

Document all of the content you currently have and then identify what can stay, what needs to be refreshed and what needs to go. For example, a blog is a great tool for building awareness, educating and answering general questions about your services or industry. What content needs to be re-written? – Premium content (i.e.

Marketing Websites 133

Marketing Websites Top of Funnel Content Thought Leadership 133

ClearVoice

OCTOBER 22, 2020

From copywriting to product naming to brand strategy, I’ve freelanced for many agencies in various capacities over the years, so I have a basic working knowledge of their processes. Process documents are crucial. It’s a similar situation with workflow and SOP documents. Focus on competency and culture. DePhillips asked. “It’s

Ad Agencies 111

Ad Agencies Copywriting Rules Consulting 111