FMG Suite

APRIL 25, 2024

Marketing is an ever-changing subject for advisors. Unfortunately, they are under time constraints, and that makes their marketing practices ineffective. They might blog, but only inconsistently, and they might avoid social media. To write one, creatively reference the content of your email. What is worth the time?

Planning 52

Planning Marketing Management Marketing & Strategy Social Media 52

Marketing Insider Group

DECEMBER 20, 2021

In 2021, 82% of businesses use content marketing as part of their larger marketing strategy, but only about half feel that their efforts are successful. I would venture to guess that this problem is largely due to the fact that brands focus so much on new content that they forget to assess what they’ve already published.

Lead Scoring 342

Lead Scoring Lead Ranking Marketing Analytics Tools Content 342

seo.co

APRIL 17, 2022

Online marketing has increased the competitive pressure on law firms over the past two decades. Prospective clients now have access to more legal information than ever before, and your competitors are working harder than ever to make sure they attain more visibility than you do. Why Your Law Firm Needs a Blog.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

seo.co

FEBRUARY 15, 2022

How would you like to gain at least 100 readers for your blog every day? There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. Useful for optimizing content for search. Preparing Your Blogging Platform.

Paid Content 117

Paid Content Traffic RSS Blogger 117

ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. It’s not even the same as writing static copy for a website or email marketing sequence or posts for a social media audience. Good blog posts should be persuasive, well-written, properly formatted, and adequately sourced.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

ConvertKit

JANUARY 29, 2021

The advantages of building ebooks from blog content. Use your blog as a content testing platform. Structure your ebook content. Tools and techniques for turning blog content into an eBook. Setting your ebook apart from your free content. You don’t want to rehash old content.

Lead Scoring 145

Lead Scoring Lead Ranking Course Press 145

Optinmonster

MARCH 9, 2020

Are your blog posts not converting as well as you’d like them to? Want to know the secrets of how to write a blog post that converts? In this article, we’ll share 7 tips that will help you write a blog post that converts. Write Compelling Headlines. Know Your Audience.

Tips 145

Tips Lead Scoring Lead Ranking SEO 145

Marketing Insider Group

MARCH 2, 2021

When it comes to content marketing, how do you know what to write about? The answer is simple: conduct a content gap analysis. In short, this analysis will help you find gaps in your content marketing strategy and show you exactly how to fill them. What is Content Gap Analysis? Source: CoSchedule.

Analysis 321

Analysis Top of Funnel Work Management Lead Scoring 321

Hinge Marketing

MARCH 17, 2021

But in a historic year like 2020, when markets across the world teetered on the brink of depression, such growth is nothing short of remarkable. We know the benefits of frequent blogging: more online traffic, credibility building, differentiation, and conversions, to name a few. But what about guest blogging?

SEO 123

SEO Marketing & Strategy Domain Peer-to-peer 123

Zoominfo

FEBRUARY 5, 2019

Welcome back to our B2B Blog Post Round-Up series. We use this monthly post to highlight the great work the ZoomInfo team has contributed to outside publications. We use this monthly post to highlight the great work the ZoomInfo team has contributed to outside publications. Let’s get into it! Keep reading! #1:

Buyer Personas 150

Buyer Personas Zoominfo B2B Work Management 150

Vision Edge Marketing

DECEMBER 15, 2020

Most business leaders and Marketing and Sales professionals today understand the impact that peer reviews and stories make on the customer bying journey, including the B2B purchase journey. A Hubspot study found that only 3% of people consider salespeople and marketers as trustworthy. ? Several findings are worth noting: ?

Peer-to-peer 285

Peer-to-peer Buy Sales Cycle B2B Sales 285

Scoop.it

JULY 5, 2022

As the world of content marketing becomes ever more competitive, the types of posts you publish can significantly impact both your rankings and your conversion rates. . You’ll get more checkouts, a more loyal readership, and more engagement on your posts. Take a look at how well Anna Newton knows her audience.

Rules 102

Rules Top of Funnel Content Marketing Tips 102

seo.co

JANUARY 27, 2022

Blog posts come in all shapes and sizes and are written for varying types of search intent. The intent of your content (as well as the quality of your writer) is the tail that wags the dog when it comes to determining the cost of an individual blog post. The Intent of Your Blog Posts.

Marketing Budget 98

Marketing Budget Work Management Paid Search Agency Marketing Management 98

Optinmonster

APRIL 26, 2024

Do you want to learn how to use Google search operators to improve your content marketing research? As a content marketer, I use Google search to find accurate information and data, monitor competitors, and discover opportunities for new content. What Are Google Search Operators? I’ve listed those first.

Content Marketing 69

Content Marketing Paid Search Agency Lead Ranking Marketing & Strategy 69

ClearVoice

MARCH 29, 2023

Generating conversions is the holy grail of all blog goals. In this guide, you’ll learn why your content doesn’t convert and what you can do about it. Table of Contents Why don’t blogs convert? A blog that gets decent traffic may still fail to generate conversions if it contains the wrong keywords.

Cost Per Click 52

Cost Per Click Content Purchase Intent Keywords 52

ClearVoice

SEPTEMBER 20, 2022

This idea may seem complex if you’ve never had to find a guest blogger before or have never been one. Creating a steady stream of interesting, helpful content for your brand or business is a significant challenge. If you cannot refresh your content or cover topics in a new and creative way, you could lose customers.

Marketing & Strategy 52

Marketing & Strategy Blogger Custom Publishing SERP 52

Contently

JUNE 14, 2022

It’s a situation you have probably faced as a content marketer: You publish a piece of content—perhaps a blog post—on your website. While this can be disappointing, know that the solution may involve simple fixes or updates that could benefit your content (and your business) in the long run.

Paid Search Agency 186

Paid Search Agency Urgency Marketing SEO Eye-Tracking 186

Martech

MARCH 13, 2023

ChatGPT’s launch in November 2022 spurred a debate among marketers. In turn, more realistic marketers and copywriters assert the stark superiority of human writing over AI. And so, AI cannot write like us,” wrote Eddie Shleyner , founder of VeryGoodCopy. You’re writing a piece about [your topic].

Marketing AI 97

Marketing AI AIDA Marketing Analytics Tools Template 97

Optinmonster

OCTOBER 31, 2023

In the age of content marketing , where content is king, headlines reign supreme. For businesses and marketers, mastering the art of the headline is crucial for success. Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users.

Click Rate 98

Click Rate Examples Lead Ranking Work Management 98

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. Let’s get started!

Examples 78

Examples ROI Planning Work Management 78

Brightedge

MAY 1, 2020

Writing can be time consuming, but the value in creating effective content can be seen in increased profits, lead generation , an uptick in traffic, and more. What's the secret to to producing quality content, reaching your audience, generating high levels of organic traffic, all while managing your time? Create a hook.

Lead Scoring 85

Lead Scoring Lead Ranking Tagging Keywords 85

ClearVoice

JUNE 14, 2022

Before the internet, there were some huge barriers to entry for anyone who wanted to publish content. But does that mean there are no standards—or at least guidelines—that help people create quality content? Especially if you’re creating B2B content intended to strengthen your brand, conversions, and sales.

Conversion 52

Conversion B2B Top of Funnel B2B Sales 52

Heinz Marketing

OCTOBER 8, 2022

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. In this blog post, Karen Ball underscores the important of strategic alignment before going full-force with change management.

Enterprise Management 115

Enterprise Management B2B Work Management Marketing Management 115

Launch Marketing

OCTOBER 18, 2023

Whether it is a website redesign or a new launch, gaining traffic is the first step on the path to lead generation and conversion success. There are several crucial steps to take to ensure your website boosts traffic and lead generation. Test Your Website Testing should happen before the website goes live.

Lead Generation 127

Lead Generation Traffic Marketing Websites Lead Scoring 127

Optinmonster

DECEMBER 21, 2023

If you answered yes to both of these questions, you’ll benefit from learning how to do pre-launch marketing. Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. You first need a pre-launch marketing strategy to introduce a new product successfully.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Brandpoint

APRIL 16, 2019

Writing a perfect blog post is not always the easiest task. After deciding on a topic that fits into your overarching content strategy, choosing the most effective keywords and researching the subject matter itself, you have to sit down and WRITE the thing. The Benefits of Guest Blogging.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? But how exactly do you write a great (or even good) B2C blog post?

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Top Rank Marketing

NOVEMBER 13, 2023

For B2B brands, having a content marketing program tends to be a given. But one of the challenges of having a baseline assumption is that it can be easy to lose sight of why content marketing became such a cornerstone of B2B marketing in the first place. But that initial goodwill only goes so far.

B2B Marketing 114

B2B Marketing Top of Funnel Content Marketing Brand Identity 114

seo.co

APRIL 5, 2021

Blog posts are a great way to expand your footprint on the web and increase your content generation as well as provide relevant information to your users. You shouldn’t be overly willing to plunk down loads of cash, nor should be skimping hoping to get high-quality content for nothing. The Intent of Your Blog Posts.

Work Management 85

Work Management Paid Search Agency Click Rate Advertising Agencies 85

Convince & Convert

DECEMBER 15, 2023

We’ve compiled an updated list of the best tips you must know before you begin optimizing your online presence. You rank higher on search engine results, which drives more clicks to your profile and content. At the core of SEO is directing the audience towards the most relevant content, businesses, and individuals.

Social Media 157

Social Media SEO Cost Per Click Media 157

Navigate the Channel

JULY 23, 2021

To do this, you’ll need consistent web content to boost your search rankings and improve overall optimization. An amazing way to make it happen is by posting on a weekly or bi-weekly basis to a company blog. Ready to dive into the best tips to make the most out of your construction blog? Know Your Goals.

Paid Search Agency 65

Paid Search Agency Companies Work Management Marketing Management 65

Optinmonster

JULY 12, 2021

Are you looking for the best blogging tools to make more money from your WordPress site? Blogging has risen in popularity over the last 2 decades, and it’s proven to be one of the best ways to connect with your audience, improve user experience (UX), and attract new leads. 9 Blogging Tools to Make More Money. OptinMonster.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

seo.co

FEBRUARY 18, 2021

Dental practices are bombarded with new marketing opportunities and ideas on an ongoing basis. And while there’s nothing wrong with adopting a new dentist marketing technique to grow your practice, sometimes it pays to go back to the basics. Why Should Dentists Start Blogs? Dentists often ignore blogging for a couple of reasons.

SEO 69

SEO Marketing Websites Tips Peer-to-peer 69

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. The way I write changes from time to time, but two things never change: who I'm writing for, and how to deliver the best experience. When you sit down to write, what are some of the questions you ask yourself?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

SmartBug Media

MAY 21, 2020

Would you believe us if we told you that everything you need to craft high-performing social media posts across all of your channels is sitting on your blog? Businesses throw time, energy, research, and resources into producing compelling, persona-driven inbound marketing blog articles. In 2005, only 5 percent of U.S.

Social Media 71

Social Media Media Tips Buyer Personas 71

Contently

DECEMBER 13, 2022

Content that builds connections with customers is important. And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. The content you produce can look different in B2B versus B2C. The content you produce can look different in B2B versus B2C.

Storytelling 135

Storytelling Top of Funnel Sales Qualified Leads Conversion 135

Optinmonster

APRIL 3, 2024

Do you want to learn how to write an outreach email? As a digital marketer, I’ve been there too. The Anatomy of an Effective Outreach Email Crafting Your Outreach Email Strategy Writing Tips for Outreach Emails What is an Outreach Email? Or, are you are struggling to get responses from your outreach emails. Make it count!

Outreach 69

Outreach Tips Marketing & Strategy Email Marketing 69