Marketing Insider Group

JANUARY 24, 2013

Earlier this month, I released the 20 B2B Marketing Blogs you need to read. BtoBmagazine – BtoB Online – The resource for # marketing strategists. PaulDunay - Paul Dunay – Global VP of Marketing for Maxymiser, Author, Blogger, Public Speaker and Award-Winning B2B Marketing Expert. Global – [link].

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Writing on the Web

JULY 9, 2010

Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. Blog this on Blogger. The company, Marchex Inc., Share this on Bebo.

Tips 100

Tips Ning BtoB Digg 100

The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be. United States License.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

markempa

MARCH 27, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. RSS is still bleeding edge especially for non-bloggers. I read that just 20% of all web users have read a blog and just 5% of regular blog readers use RSS. Bloggers over-hype RSS. It will take time.

RSS 120

RSS Salesforce.com Lead Generation Sales Leads 120

markempa

FEBRUARY 3, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. IT Must Help Marketing and Sales Collaborate with Lead Generation Fellow blogger, Jim Berkowitz and his CRM Mastery E-Journal provides excellent insight into the lead tracking issue.

Lead Generation 120

Lead Generation Leads Lead Marketing Qualified Leads 120

Paul Gillin

JULY 15, 2011

I haven’t had a chance to blog here lately because most of my writing is been on assignment for other publishers. PR practitioners who undertake influencer relations programs often discover an odd disconnect between them and traditional media relations: Bloggers don’t operate by the same rules as reporters.

Case Studies 50

Case Studies Case Study Studies BtoB 50

MLT Creative

DECEMBER 9, 2011

Compliments to the bloggers and journalists who continue to keep the B2B marketing community educated with your reports, thoughts and observations. BtoB Magazine. According to Pardot, 91% of the surveyed group used Twitter, but it ranks behind category leader LinkedIn and blogging in lead generation.

Customer Surveys 40

Customer Surveys B2B Marketing Planning B2B 40

The ROI Guy

FEBRUARY 15, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Social Media Marketing Budget Budget Programs 40

The ROI Guy

JANUARY 20, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

SMB 40

SMB ROI Marketing Budget Work Management 40

The ROI Guy

DECEMBER 9, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Marketing Budget Work Management Marketing Management 40

B2B Marketing Zone Posts

JULY 9, 2009

7 Tips on how B2B marketers can leverage social media - B2B Lead Generation Blog , June 29, 2009. Inbound lead nurturing presentation - B2B Lead Generation Blog , June 22, 2009. Why Every Wedding Planner Should Have a Blog “and You Should Too! How NOT to pitch a blog | Online Marketing Blog , June 15, 2009.

Social Media 40

Social Media Twitter Social Marketing B2B Marketing 40

The ROI Guy

DECEMBER 23, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Enterprise Management Marketing Budget Budget Programs 40

The ROI Guy

FEBRUARY 14, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

The ROI Guy

JULY 15, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

MAY 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

Hubspot

NOVEMBER 25, 2011

Pam is a marketing communications/social media manager and freelance blogger who loves Boston, photography, charity events, sushi, wine, and the Red Sox. And a good chunk of B2B marketers are on top of this: According to BtoB Magazine , 48.9% So you have your website and blog and all this great content, but can people easily share it?

Social Media 28

Social Media Sales Qualified Leads Generation Media 28

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

The ROI Guy

JANUARY 25, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Marketing Budget Work Management Budget Programs 40

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

WebMarketCentral

DECEMBER 17, 2008

Get the answers to these questions and more in the pieces below, some of the best articles and blog posts from the past year. How can you ensure that your site works well on mobile devices as well as conventional browsers? Which tools can help make your efforts more productive and effective? Flash, widgets and Web 2.0

Design 20

Design Marketing Websites Forrester Best Practices 20

The ROI Guy

JANUARY 10, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Spending 40

The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

OCTOBER 22, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Work Management 40

Work Management Marketing Management ROI Marketing Budget 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

Industrial Marketing Today

NOVEMBER 1, 2010

A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies. Exhibit #2: Indium Corporation Blogs.

Business Blogging 60

Business Blogging Enterprise Management Paid Search Agency ROI 60

Paul Gillin

MARCH 24, 2011

I’ve spent some time over the last week judging the finalists in BtoB magazine’s annual social media awards. This is a great chance to take a snapshot of best practices in the field, and I was struck by this year’s entries in the corporate blog category. 27 of the PDF). What do these people think they are?

BtoB 50

BtoB B2B B2B Thought Leadership Multi-Channel 50

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

ViewPoint

FEBRUARY 27, 2014

We are republishing this blog by Ruth Stevens (originally run January 29, 2014) because she hits the nail on the head about marketing automation. Today''s blog was written by Ruth P. Ruth consults on customer acquisition and retention, teaches marketing at Columbia Business School and is a guest blogger at HBR.org and Biznology.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Marketing Management 120

The ROI Guy

SEPTEMBER 4, 2007

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Enterprise Management Work Management Marketing Management 40

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Marketing Budget Work Management Marketing Automation Services 40

Marketing Insider Group

JUNE 14, 2012

I’ve also created a twitter list of these resources and other influential bloggers that you can also subscribe to… The New York Times (@ NYTimes ) – “All the news that’s fit to print.” ” Mashable (@ Mashable ) – social media news blog.

Curation 100

Curation Resources Emarketing RSS 100

Paul Gillin

DECEMBER 30, 2013

DNN (formerly DotNetNuke) has posted a listing infographic of the Top 10 Blogs Every B2B Marketer Should Read. I was stunned and thrilled to be included with phenomenal bloggers like Jeremiah Owyang , Seth Godin , Ann Handley and Brian Solis. In reality, I don’t blog very much at paulgillin.com anymore.

Blogger 50

Blogger BtoB Paid Search Agency Companies 50

Paul Gillin

JUNE 9, 2011

Marketers often ask how they can train engineers and technical people to blog, podcast and otherwise engage in deep online conversations with customers. So if you’re going to create your own blogs, white papers, e-books and such, you should probably use professional communicators to help you do it. My advice: don’t bother.

BtoB 50

BtoB Burn Rate Blogger Sample 50

The ROI Guy

DECEMBER 14, 2005

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Should blogs and RSS be a part of your lead generation strategy? Read More] Tracked on March 30, 2005 at 10:32 PM » Sales Lead DNA from TopLeadGenerators.courtesy of blogger and author Brian Carroll.

Lead Generation 120

Lead Generation Marketing Budget B2B Sales Generation 120