Webbiquity

OCTOBER 31, 2023

Email marketing has for years provided the highest ROI of any digital marketing tactic. The 25-page report is packed with stats and facts about deliverability, consumer sentiment, best practices, and key benchmarks for SMS and email marketing. Just 4% said it’s becoming less important relative to other tactics.

SMS 299

SMS Advertising Benchmark Email Marketing eCommerce 299

Webbiquity

JANUARY 28, 2011

Find the answers to those questions and more here in some of the best Google AdW0rds tips, tactics and techniques of the past year. How can you optimize campaigns using search funnels? Where do image ads fit in the mix? And most vexingly, how can you fix low Quality Scores? 4 Ways to Leverage Adwords Search Query Reports by PPC Blog.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Webbiquity

FEBRUARY 2, 2011

Get the answers to these questions and more here in some of the best guides to content marketing of the past year. Content Marketing Strategy and Tactics. A list of the best sites to submit articles to by Internet Marketing for Business Owners. Top 21: The Best Article Directory List by Friday Traffic Report.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Webbiquity

MARCH 17, 2023

But with so many lead generation tactics available, it can be difficult to determine the most productive techniques and channels to focus on. This post details seven of the best tactics to generate B2B leads. Offer Meaningful Resources for Free What’s the best way to show the value of your product?

Tactics 308

Tactics Sales Qualified Leads Generation Lead Scoring 308

Webbiquity

APRIL 24, 2024

It’s just a matter of using the right tactics to grow your private practice. Presumably you’d have already taken that into account and gone with the best premises you could afford when you first started off. While you’re an expert in your field of practice, you may not be the best with recordkeeping.

Practices 143

Practices Tips Work Management Marketing Management 143

Webbiquity

FEBRUARY 16, 2011

What the best practices for professional networking, generating sales leads, connecting with potential business partners, sharing content and getting answers to tough business questions? Get the answers to all of these questions and more here in 21 of the best guides to LinkedIn tactics, tools and techniques of last year.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

MARCH 7, 2023

But best practices, strategies, and tactics change over time, especially in a dynamic field like digital marketing. For lead generation, an eBook may be one tactic. Even the great Michael Jordan was a mediocre (at best) baseball player. Curious Skills and experience are valuable. Focused No one is good at everything.

Consulting 347

Consulting Marketing AI Paid Search Agency Ad Building 347

Webbiquity

JANUARY 19, 2010

Which best practices and advanced SEO techniques should you be taking advantage of? Find the answers to these questions and many others here in more of the best SEO articles and blog posts from 2009. 30+ Advanced SEO Tactics, Techniques and Resources (55+ Links) by SEOptimise. How can social media profiles help with SEO?

Tactics 100

Tactics SEO Long Tail Marketing Best Practices 100

Webbiquity

MAY 9, 2023

What’s the best approach for creating that strategic plan? These are among the key questions for marketers to ask when determining how best to reach their goals. They help you stay focused on tactics that drive results and modify or eliminate those not contributing to your business objectives.

Social Media 313

Social Media Social Marketing Planning Tips 313

Webbiquity

MARCH 30, 2024

Here’s a look at a few time-tested core tactics to use. Test sending them out at different days and times during the week and watch your open rates to see what schedule works best with your audience. These are just a few of the best ways to spread the word about your new business, and all worth considering.

Ideal Customer Profiles 149

Ideal Customer Profiles Business Newsletter Word of Mouth 149

Webbiquity

DECEMBER 20, 2022

You might have the best event of the season planned out, with top-of–the-line production and guests, but that won’t mean much if your target participants don’t know the event even exists. That’s why investing in a wide range of marketing tactics in the months and weeks leading up to your event is so important.

Event Marketing 324

Event Marketing Planning WOM Paid Search Agency 324

Webbiquity

JANUARY 10, 2010

Learn the answers to these questions and others here in more of the best blog posts and articles from last year on Twitter techniques, tools and tactics. How exactly did Dell generate so much revenue by Twittering? What are the “secrets&# of top corporate Twitterers?

Twitter 100

Twitter Tactics Tools Tips 100

Webbiquity

JANUARY 18, 2024

When done properly, sending cold emails—that is, messages to people or companies with whom you have no prior relationship—is still one of the best tactics for B2B lead generation or making direct sales. Try to answer questions such as which demographics have engaged most with your emails or what content has performed best.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Webbiquity

DECEMBER 27, 2023

For instance, instead of focusing solely on keywords like “best restaurants,” consider incorporating long-tail conversational phrases like “What are the best restaurants near me?” But optimizing for voice search requires some additional thought and tactics as well.

Optimization 167

Optimization FAQ Mobile Marketing Keywords 167

Webbiquity

JANUARY 10, 2010

Find the answers to these questions and others here in more of the best articles and blog posts on maximizing the value of Google AdWords from the past year. How is AdWords Quality Score calculated, and how can you improve that score in your campaigns? Setting up PPC Campaigns 101, Part 1 by Search Engine Watch.

Adwords 100

Adwords Tips PPC Tactics 100

Webbiquity

JULY 19, 2016

And of course, keyword stuffing, as an SEO tactic, is long dead. A query like “best time of year to plant a maple tree” is informational, while “best place to buy a maple tree” is transactional. Here are 17 of the best keyword research tools according to expert reviewers. 1) SEMrush. 14) CanIRank.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Webbiquity

MARCH 2, 2021

Meanwhile, the average B2B company spends 29% of its overall marketing budget on content marketing, with the best-performing firms spending upwards of 40%. Netting that out, most companies are spending between 60% and 70% of all marketing dollars on these two tactics. These two tactics are often viewed very differently.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Webbiquity

MAY 12, 2020

But B2B marketers need to shift tactics and more important, messaging, in order to earn conversations with those prospective customers. One key tactic is search marketing. ” Focusing on how to help businesses get through this, and maybe even improve operations a bit, is the best path forward for everyone. Nicely done.

Research 345

Research B2B Marketing Terms and Conditions Planning 345

Webbiquity

APRIL 13, 2022

Team-building provider Best Corporate Events did something similar, tying the value of team-building programs to what’s happening right now in the job market: the post-COVID “new normal,” the labor shortage, the “Great Resignation,” and more employees working remotely. However, applying the same tactics to both will yield subpar results.

SEO 294

SEO Marketing Websites B2B Marketing & Strategy 294

Webbiquity

DECEMBER 16, 2013

How do infographics fit with other content marketing tactics? What are the best practices for creating effective infographics? What are some of the best tools and resources to help marketers create compelling infographics? The State of B2B Content Marketing: Tactics, Sharing Tools and Metrics [INFOGRAPHIC] by Social Media Today.

Marketing Budget 100

Marketing Budget Marketing Budget Creation Content Marketing Planning 100

Webbiquity

DECEMBER 17, 2021

These tactics can be used repeatedly based on which channels and campaigns bring in the best leads, ensuring that the results will be consistently successful. Revenue-focused tactics make it easier for a business to keep track of its inventory. They will work together to generate leads. Price Based on Value.

Customer Satisfaction 289

Customer Satisfaction Effectiveness Planning Work Management 289

Webbiquity

APRIL 23, 2024

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. This post delves into ways to make sure your email campaigns bring the best results.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Webbiquity

JUNE 14, 2022

Or they may embrace “flavor of the month” sales tactics. With so much information out there, the best ideas can get lost in the shuffle. With that in mind, what’s the best way to plan a successful B2B client sales meeting? Practice and preparation are among the best ways to avoid anxiety. Plan Well Ahead of Time.

B2B Sales 312

B2B Sales Planning Tips B2B 312

Webbiquity

NOVEMBER 10, 2020

Those who don’t risk misallocating marketing budgets by focusing on the wrong tactics. As shown in the Venn diagram below, there is a mismatch between the top information sources used by tech buyers and the top tactics B2B marketers focus on. Per the report: Top 5 Marketing Tactics Tech Buyers Hate: . Cold calling .

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Webbiquity

NOVEMBER 21, 2021

They’ve had to revise strategies and tactics through the optimism of the vaccine rollout this spring, the setback to progress from the delta variant, and now a cautious reopening. Here are some of the best Cyber Week deals, across SEO, accounting, and other task areas. Have the tools in your marketing technology matrix kept up?

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

JANUARY 19, 2023

Marketing to professionals, such as doctors or lawyers, will often involve tactics borrowed from both sides. These campaigns often use lead generation tactics such as discounts, free shipping, or other promotions to entice customers and get them to buy.

Work Management 217

Work Management Marketing Management B2B Marketing B2B 217

Webbiquity

MARCH 25, 2021

For relatively low-priced products, the easiest way to get testimonials/reviews is to have a form (or a pop-up) of some kind, asking customers to review your brand on your site (we’ll get to the best plugins later). This tactic is especially effective for smaller companies. But you should get more proactive than that. Use Plugins.

Promotion 246

Promotion Marketing Websites Tips Paid Search Agency 246

Webbiquity

DECEMBER 11, 2013

What are the best practices and frameworks for creating such a strategy? Discover the answers to those questions are more here in 18 of the best guides to crafting a content marketing strategy of the past year. But where does one begin? What are the critical elements to include, and pitfalls to avoid, in developing a strategy?

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Planning 100

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Optimize company news for SEO benefit?

PR 100

PR Tools Tips Blogger 100

Webbiquity

APRIL 7, 2010

What are the best ways to reduce the bounce rate from landing pages? Get the answers to these questions and many others here in more of the best articles and blog posts on search engine marketing (SEM) from the past year. 10 tactics for lowering your website’s bounce rate by iMedia Connection. by Search Engine Journal.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

Webbiquity

JUNE 30, 2022

Update your overall web design through tactics such as using a stylish and appropriate color palette, giving each web page a specific purpose, using consistent fonts, avoiding clutter, and checking for grammatical errors and typos. Also, use a modern, professional graphic design approach for your website.

Marketing Websites 294

Marketing Websites Ad Building Lock-In Case Study 294

Webbiquity

OCTOBER 21, 2022

SEO writing is a powerful tactic for gaining a wider audience and ranking among Google’s top search results. They have in-depth knowledge of Google’s ranking criteria and SEO best practices. Image credit: Mohamed_Hassan on Pixabay. A copywriter must write in a simple yet sophisticated fashion to attract a wide audience.

Copywriting 335

Copywriting Rules SEO Lead Scoring 335

Webbiquity

APRIL 28, 2020

On March 24, 39% of respondents said they planned to reallocate the live events budget to other tactics and channels, while an identical share planned to not spend the money (i.e., None of us have a crystal ball, but what is your best sense of when things will be mostly back to ‘normal’?”

Planning 313

Planning Marketing Budget Creation Webinar Metrics B2B Marketing 313

Webbiquity

MARCH 10, 2020

The best way to establish long-term connections is by generating organic interest and letting others engage on their own time and terms. Contests are an excellent tactic for encouraging audience engagement. But even if some tactics and content formats seem to work better than others, don’t stick with just one.

Sales Qualified Leads 308

Sales Qualified Leads Video Marketing Lead Scoring Lead Ranking 308

Webbiquity

JANUARY 8, 2019

Blogger outreach is one key tactic within a broader influencer marketing strategy. Unfortunately, it’s a tactic that’s often misused and shoddily executed. That, or it’s filled with Captain Obvious type statements like “SEO is an important tactic today.” ” Really? This is a bad idea.

Outreach 235

Outreach Autoresponders Blogger Marketing Proposals 235

Webbiquity

SEPTEMBER 8, 2020

While technology has certainly made our lives easier and (generally) more enjoyable, it has also made us more granular targets for advertisers—many of whom won’t hesitate to use invasive online tracking or other dodgy tactics to make a sale and get that all-important conversion. You need to change that. Invest in your content.

Ad Building 243

Ad Building Brand Identity Branding Tips 243

Webbiquity

NOVEMBER 23, 2020

The events of 2020 have forced marketers and entrepreneurs to continually adapt, to revise strategies and tactics almost weekly. Here are several of the best deals this season, across SEO, video editing, and other task areas. The Deal: Get 40% off the plan that best suits you using promo code BF2020. Accounting Software.

Marketing Automation Services 253

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 253