SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

API 75

API Marketing Automation Services Hubspot Work Management 75

Hubspot

SEPTEMBER 20, 2022

Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? The HubSpot Blog surveyed 500+ sales professionals to uncover the best social media channels for prospecting. Let's explore the channels that prove most effective below. What is social prospecting?

Social Media 64

Social Media Advertising Channels Peer-to-peer Cold Calling 64

SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Sage Marketing

NOVEMBER 27, 2021

Perhaps you opened this article because you’re a new marketer, or because you’ve heard about HubSpot and are unsure what it really does, or because you’re my friend and I sent you this link to show you the cool stuff I get to do at my new job. HubSpot for Startup. HubSpot helps us do just that. .

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Startups Hubspot Marketing Management Planning 98

Optinmonster

JULY 26, 2021

Do you want to integrate customer relationship management (CRM) apps with HubSpot to improve your workflow and increase sales? HubSpot offers powerful and seamless integrations to popular marketing, sales, and lead generation tools. Best HubSpot CRM Integrations. OptinMonster seamlessly integrates with HubSpot.

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Hubspot CRM Work Management Marketing Management 85

SmartBug Media

FEBRUARY 1, 2022

We WON HubSpot Partner of the Year 2021 and we couldn’t be more excited or proud. This award is more important to us than any other award we go after because we live and breathe HubSpot and inbound. This is what our slack channels looked like this past Thursday during partner kickoff when the Impact Award winners were announced.

Advertising Agencies 52

Advertising Agencies Hubspot Paid Search Agency Inbound Marketing 52

Hubspot

FEBRUARY 4, 2021

We've seen an explosion in brands using online channels to promote their services and products to potential customers. We've built HubSpot on the belief that you earn attention by being of value. That belief is at the very heart of HubSpot's success; creating remarkable content is what makes a remarkable brand.

Hubspot 101

Hubspot Advertising Mediums Startups Custom Publishing 101

Lake One

JULY 20, 2023

HubSpot’s unified data helps you get more intentional and targeted in your pre-show marketing efforts. Each of your answers takes you down a decision tree of potential HubSpot uses. HubSpot can help everyone on your team stay focused and organized onsite, knowing they’ll return to unified and actionable data from the show.

Trade Show 52

Trade Show Hubspot Planning Paid Search Agency 52

Hubspot

NOVEMBER 5, 2018

We scoured YouTube for the 100 best channels in ten of their most popular categories, and hopefully, there are enough videos in this blog post to satisfy your daily fix of YouTube for quite a while. Top Educational YouTube Channels. Best YouTube Cooking Channels. Best Fitness and Workout YouTube Channels.

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Youtube Advertising Channels Best Practices Education 100

KoMarketing Associates

OCTOBER 12, 2022

As marketers look for new ways to improve how they resonate with their target audience, new research suggests that they are becoming open to trying emerging channels. This is opposed to just staying with their existing channels with high returns. This is compared to 23% who said the same about the channel back in 2021.

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Advertising Channels Social Media Inbound Marketing Statistics 228

Hubspot

MAY 7, 2020

On top of that, there are more social media channels than ever before, but the main three still lead the pack in regards to return on investment. In the most recent HubSpot Research survey , marketers reported that Facebook provides the biggest return on investment. Continue Investing in Your Audience (Your Best Content Consultant).

Social Media 94

Social Media Hubspot Trends Media 94

TrustRadius Marketing

JANUARY 8, 2020

Hubspot’s ‘human’ voice, vast collection of educational materials and networking events have solidified its place as the authority on inbound marketing — and also as one of the most popular marketing automation platforms in the field. . But Hubspot might not be the right fit for everyone. . Let’s jump in.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Hubspot

APRIL 29, 2019

To help inspire your marketing team and kick-start your 2019 digital marketing strategy, we've cultivated a comprehensive list of digital marketing tips from marketers here at HubSpot. Ari Plaut, a Product Marketer at HubSpot, suggests: "Keep on top of the pulse of the customer, and hold yourself accountable to it. Know your customer.

Hubspot 101

Hubspot Tips Paid Search Agency Work Management 101

Sprout Social

APRIL 17, 2024

We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. Ease of use The best chatbot builders are designed to be user-friendly. This article will dive into all the details about chatbot builders and explore their features.

Paid Search Agency 101

Paid Search Agency Marketing AI Work Management Marketing Management 101

SmartBug Media

JUNE 12, 2020

There are many marketing automation softwares that can help execute ABM campaigns, and HubSpot has released its own set of tools for companies that use Marketing Hub Professional and Sales Hub Professional. You’re looking to engage the best-fit leads in the hopes that they’ll turn into customers. Why Take an ABM Approach? Conclusion.

Account Based Marketing 91

Account Based Marketing ABM Hubspot Sales Qualified Leads 91

SmartBug Media

DECEMBER 10, 2020

The hallmark of SaaS is the ability to identify the growth channels that are going to drive real results—fast. Yes, I am talking about HubSpot. Why HubSpot for SaaS? HubSpot helps SaaS companies attract higher quality traffic, convert that traffic into more qualified leads or trial users, and nurture those leads to customers.”

Lead Ranking 98

Lead Ranking Hubspot Top of Funnel Work Management 98

Stevens & Tate

MARCH 29, 2021

HubSpot is one of the many CRM (customer relationship management) solutions that is available on the market; however, it is also considered one of the best. There are many reasons why you should consider implementing HubSpot, from the many features available to the customization options.

Social Media 76

Social Media Hubspot Media Marketing Management 76

SmartBug Media

MARCH 4, 2020

Below, we describe the best ways to create multi-layer source tracking in HubSpot and tell a clear story about traffic. Identify what marketing campaigns, channels, or platforms are working, as well as those that aren’t. Best Practices for Source Tracking in HubSpot. How to Build UTM Parameters in HubSpot.

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Hubspot Contacts Multi-Channel PPC 95

Hubspot

NOVEMBER 14, 2023

Here, I spoke to sales leaders at Bardeen.ai , Aircall , and HubSpot to get their top predictions for the future of sales. Consider this: nearly half (45%) of sales professionals get leads on social media, more than any other channel. Let's dive in. AI will level out the playing field. Personalization will become the new normal.

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Hubspot Lead Ranking Outreach Lead Scoring 64

Webbiquity

APRIL 23, 2024

This post delves into ways to make sure your email campaigns bring the best results. E mail marketing for B2B continues to be one of the most cost-effective channels for helping your company enhance its marketing initiatives and generate more revenue. What’s the Scoop on ROI for Email Marketing?

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ROI Email Marketing B2B Marketing Marketing Automation Services 172

Hubspot

APRIL 15, 2020

As a Program Coordinator on HubSpot's Recruiting Operations Team, I'm familiar with the struggles of creating a cohesive remote interview experience. But, as HubSpot continues to grow globally, I also know how important it is to create a scalable remote candidate interviewing process. Channel your inner technology support specialist.

Hubspot 88

Hubspot FAQ Transparency Video Marketing 88

Terminus

NOVEMBER 15, 2021

The introduction of more multi-channel ABM platforms in recent years has emphasized the benefits of further personalizing the marketing experience through strategic segmentation. With the Terminus ABM integration with HubSpot , HubSpot CRM users can seamlessly infuse ABM strategies into their overall inbound marketing program.

Account Based Marketing 48

Account Based Marketing ABM Hubspot Campaigns 48

Customer Experience Matrix

MAY 21, 2015

Just be glad I don’t review housewares, or this could be about rating knives and forks: A Tale of Two Settings: It Was The Best of Tines, It Was The Worst of Tines. I was barely home from Vegas before I headed up to Boston for HubSpot ’s Open House, a small event for primarily for business partners. But I digress. Where was I?

Resource Management 120

Resource Management Hubspot Marketing Automation Services Enterprise Management 120

Hubspot

MAY 17, 2021

If you haven't and are still using old YouTube strategies, you won't benefit from having a channel. Nelson Chacon, the principal marketing manager of YouTube at HubSpot, says, "Don't sell, help. The best way to abandon this strategy is to know what your audience needs help with. But users don't want to be sold to.

Youtube 99

Youtube Hubspot Tactics Video Marketing 99

Biznology

JANUARY 10, 2019

Jeffrey Vocell, Principle Product Manager, Hubspot Growth Platform. In this interview, Jeffrey Vocell shares his work as Principle Product Manager for the HubSpot Growth Platform. I joined HubSpot because the company was founded on the principle of creating a helpful and human customer experience. How about some history.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Hubspot 99

Hubspot

APRIL 2, 2020

Over the last few years, HubSpot's audience has gotten chatty. Chatbots and live chat became some of the most popular ways to reach HubSpot and the humans here. Demand on this channel grew faster than our ability to hire coaches, so we scaled our live chat programs with chatbots. Conversational Marketing in 2020 and Beyond.

Class 83

Class Hubspot Conversion Customer Satisfaction 83

Hubspot

JANUARY 16, 2020

At HubSpot, we're pretty familiar with remote work culture: its benefits, and its pain points. To help you become more visible at your company, we talked to some of HubSpot's established remote employees to get their most valuable tips. Scheduling regular check-ins is also a strategy of the HubSpot Blog's Managing Editor, Meg Prater.

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Hubspot Work Management Wiki Paid Search Agency 99

Martech

SEPTEMBER 18, 2023

HubSpot’s August releases include additions to its AI tools, numerous reporting and forecasting improvements, commerce updates and more. Many updates were beta-released in preparation for HubSpot’s annual conference. Save time and prevent errors with AI HubSpot released many AI capabilities in 2023.

Top of Funnel 129

Top of Funnel Forecasting SMS Work Management 129

Hubspot

JUNE 23, 2020

To answer those questions, I spoke with a handful of HubSpot marketers who have experience in these tactics. Not all virtual events look the same and your audience likely wants more details on what they will get," says Juliana Nicholson, the program manager of HubSpot User Groups. Here are their five go-to tips. Set expectations!

Promotion 101

Promotion Hubspot Co-Registration Planning 101

Hubspot

APRIL 23, 2020

At HubSpot, we run these campaigns quarterly. Working with our team at HubSpot Research , we ran our first survey in November/December of 2019 that went out to 3,400 global marketers. We are fortunate enough to work with a lot of brilliant marketers at HubSpot, so eight of our experts were internal. Promotional Channels.

Acquisitions 94

Acquisitions Hubspot Lead Scoring Lead Ranking 94

Valasys

APRIL 29, 2019

On April 25 th 2019, 6sense announced its integration with the HubSpot Marketing Hub so as to offer its full suite of capabilities to HubSpot B2B customers, which includes in-market predictive insights, dynamic account segmentation and analytics, and multi-channel audience activation.

Hubspot 49

Hubspot Multi-Channel Paid Search Agency Advertising Agencies 49

Hubspot

APRIL 19, 2021

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. However, not having it figured out is what ultimately led to a 271% increase in downloads for season six of HubSpot's podcast, Skill Up.

Hubspot 78

Hubspot Cross-Selling Cost Per Thousand CPM 78

Martech

APRIL 23, 2024

The availability of data exploded, of course, along with the internet, and the number of channels that are sources of data continues to grow. Beyond just content and product recommendations, predictive analytics can be used to forecast “ next best actions ” across the full range of the customer experience. Oracle Analytics.

Analytics 107

Analytics Marketing AI Lead Ranking Forecasting 107

Webbiquity

APRIL 19, 2022

They’ll recommend you because they honestly believe you are the best business for the job. Social media is a great channel for community growth. Any Hubspot case study can serve as a great example to emulate. Businesses want to work with the best in the business. Yet buyers still value them and (generally) trust them.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Hubspot

SEPTEMBER 17, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. If you’re like me, you do it every time you’re looking to buy or try something new: You turn to your friends (and in many cases, Google) and ask, “What are the best X products?”.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Convince & Convert

DECEMBER 6, 2023

This curated list of top tools by Attrock can help you choose the one that best suits your business requirements. 76% of Marketers Say Their Brands Provide Social Media Customer Service According to a 2023 Hubspot report, 76% of social media marketers revealed their companies offer social media customer support.

Work Management 145

Work Management Marketing Management Social Media Stats 145

Hubspot

AUGUST 22, 2019

Additionally, in the last few years we've seen a rise of live video as an effective marketing channel. Over the past year, my team at HubSpot tested Facebook Live vs. YouTube to figure out whether live video was really worth the hype. YouTube: Still The Best Platform For Us. And for good reason -- live video is watched 8.1

Youtube 75

Youtube Hubspot Facebook Broadcasting 75