Oktopost

OCTOBER 24, 2022

This type of content can be posted everywhere, but it’s most common on social media platforms like Facebook, Twitter, and LinkedIn. Every employee spotlight is different, but it’s a good idea to come up with a basic structure or template to help create your posts. 5 Best Practices for Creating an Employee Spotlight.

Social Media 109

Social Media Media Linkedin Impressions 109

Scoop.it

OCTOBER 6, 2022

Such has been the rise of social media over the last couple of decades. Initially formulated as a means for people to stay connected with their loved ones and the world in general, social media has, hence, broadened its scope by leaps and bounds. Upload Your Contact List To Social Media Platforms.

Social Media 84

Social Media Media Marketing & Strategy Business 84

SocialPilot

DECEMBER 6, 2023

Social media marketing has become an integral part of modern business strategy in the last decade. In 2022, social media ad spending hit the $230 billion mark and is expected to reach $300 billion in 2024. Social media marketing is thus a highly competitive domain. Where should you start?

Paid Content 62

Paid Content Social Media Social Marketing Marketing & Strategy 62

Content Marketing Institute

NOVEMBER 6, 2018

? ?. Editor’s note: Given the ongoing need for brands to use social media strategically, we are sharing this article updated from its original publication last year. Curious as to whether user trust has deteriorated to the point where social media is no longer a safe space for your brand to play at all? You’re not alone.

Planning 111

Planning Social Media Template Marketing Plans 111

SocialPilot

JANUARY 11, 2024

Since its launch in 2002, LinkedIn has evolved from just a job-searching, resume-flaunting platform into a brand-building machine. Now with the latest LinkedIn features like a native video feed, robust targeting tools, and stories, small businesses and agencies have good resources for engagement with the audience on LinkedIn.

Linkedin 52

Linkedin Best Practices Click Rate Case Studies 52

Sprout Social

NOVEMBER 11, 2021

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Q: How do you currently manage incoming leads from social media?

Digital Asset Management 121

Digital Asset Management Social Media Work Management Marketing Management 121

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Biznology

SEPTEMBER 7, 2016

In my last post , I started to show how even the most recognized social media and social selling authors, experts, and consultants are getting LinkedIn wrong. Here is the actual LinkedIn summary for Judy Schramm , CEO of ProResource Inc., You will be proud of the way you look on LinkedIn.

Social Media 80

Social Media Linkedin Ideal Customer Profiles Media 80

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. You can increase your brand awareness and website traffic all while connecting with consumers. Social channels are some of the most important spaces to be because that’s where consumers spend most of their free time.

Paid Content 52

Paid Content Social Media Pricing Price 52

Hubspot

MARCH 18, 2020

billion social media users across the globe. As you can probably imagine, that’s a major reason why businesses want to be active on social, too. Businesses use social media to market, sell, and provide support to their target audience and customers as well as learn about and bond with them. There are over 3.8

Social Media 100

Social Media Analytics Media Work Management 100

Sprout Social

MARCH 11, 2020

If you’re trying to figure out how to find your most successful social media posts, your head is in the right place. Because marketers today are expected ever to create content that grabs their audiences’ attention. Some brands are laser-focused on getting as many eyes on their social profiles as possible.

Social Media 125

Social Media Media Eye-Tracking Impressions 125

Hubspot

AUGUST 21, 2023

Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same. Business Proposal Templates In need of some inspiration before you begin writing?

Template 69

Template CMS Development Examples Marketing Proposals 69

Webbiquity

OCTOBER 23, 2019

LinkedIn advertising is a powerful channel for any B2B company looking to reach relevant audiences based on their profession. Here’s how you can upload audience lists to LinkedIn to target users of any software (or specific technology) that’s relevant to your business. How to get the list uploaded to LinkedIn.

Work Management 134

Work Management Marketing Management Linkedin Paid Search Agency 134

markempa

SEPTEMBER 20, 2016

Have you ever wondered about how can you use LinkedIn for better lead generation and business. I met Susan through following her writing on her blog and her work in the LinkedIn community. Brian: What inspired you to do your work with LinkedIn? Why are you running a LinkedIn program? development? Who do you want to reach?

Lead Generation 120

Lead Generation Linkedin Sales Qualified Leads Generation 120

Optinmonster

JANUARY 8, 2020

Are you getting less engagement and fewer conversions than you’d like from your social media posts? In this article, you’ll learn the best time to post on social media based on research from Oberlo, Hootsuite, Later and more. What Is the Best Time to Post on Social Media?

Social Media 78

Social Media Media Best Practices Ideal Customer Profiles 78

Biznology

FEBRUARY 15, 2019

Despite all your sleek brand activations, customers will develop their own understanding of your brand based on what they encounter online, not only the experiences that you have designed for them, but everything your employees, partners, advocates, detractors and others say about you in social media, review sites, etc.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Trade Press Services Newsletter

OCTOBER 4, 2023

A/B testing is a simple yet effective technique to ensure you use the right messaging to reach your audience and drive desired outcomes. One simple A/B test can generate data-driven insights that boost traffic, drive more leads and improve the overall performance of your marketing efforts. Make changes based on the results.

Tips 130

Tips Ad Frequency Landing Pages PPC 130

Optinmonster

DECEMBER 21, 2023

This is what drives that immediate flood of traffic to a new product launch. Publishing high-quality, relevant content helps you get leads and grow your audience. Our templates are designed for a wide range of use cases and are fully customizable. Ideally, they should be high-traffic sites and have good domain authority.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Oktopost

FEBRUARY 23, 2021

Whether we’re looking for up-to-the-minute news of the world or silly distractions to escape from it, we turn to the same place — social media. Businesses of all sizes now understand how important it is to engage in social media marketing. Almost half of the world’s people are on social media.

Social Media 62

Social Media Media Allocation Ideal Customer Profiles 62

Webbiquity

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Every social media service has its pros and cons.

Tools 230

Tools Social Media Social Networks Work Management 230

Marketing Insider Group

JULY 25, 2023

Users opt for AI content writing tools like this one because the system has predefined prompts and outline templates that are ready to help them get over writer’s block. You can generate quick templates from information from the top search engine results pages. The feedback allows you to quickly correct any dips in traffic.

Marketing AI 189

Marketing AI Budget Programs Tools Copywriting 189

B2B Marketing Traction

OCTOBER 16, 2015

Still on the fence about social media marketing? Here are actual results one of our clients got when we added social media to their marketing mix. We decided to begin by optimizing their website and implementing a blog and social media marketing. Traffic on the website started creeeping up slowly.

Case Study 100

Case Study Case Studies Social Media Social Marketing 100

Launch Marketing

OCTOBER 21, 2020

it has naturally become the go-to social media platform for B2B marketers. Of the over 675 million LinkedIn members, 63 million are in decision-making positions. In a previous blog , we provided an overview on how LinkedIn ads operate and why B2B organizations benefit from using them, as well as some key features.

Paid Search Agency 62

Paid Search Agency Linkedin Features Ad Frequency 62

Webbiquity

JUNE 15, 2021

Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. Mailshake ’s sales and automation software is used by salespeople, who may also use LinkedIn Sales Navigator. This free LinkedIn search tool is tapping into LinkedIn users who do not have access to the paid “Sales Navigator.”.

Paid Content 282

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 282

Marketing Insider Group

FEBRUARY 23, 2021

Your target audience should see themselves as the protagonist (hero) in your stories. Place them in strategic locations and repurpose them to get in front of a larger audience. Case studies should be relatable and compelling to your target audience. Creating deep connections with people will help them remember you better.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Pam Didner

MARCH 17, 2021

How to scale consistent creative, messaging, and many content pieces with minimal customization, yet resonate with an audience and drive conversions at the same time.”. Here is a quick template that you can use to create a summary of requests and gap. Many marketers tend to look for a standard template and copy the template as it is.

Template 97

Template Top of Funnel Planning Enterprise Management 97

Martech

FEBRUARY 8, 2024

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. While this approach can generate traffic, it often fails to convert them into leads and sales. And yes, while niche content traffic may be low, conversions can be high. Get more leads. This is about priorities.

Top of Funnel 121

Top of Funnel SEO B2B Paid Search Agency 121

Sprout Social

MARCH 24, 2020

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.” Why do a SWOT analysis on social media?

SWOT 88

SWOT Paid Content Analysis Social Media 88

ClearVoice

NOVEMBER 16, 2022

Here are the top seven content marketing influencers on LinkedIn, Twitter, and other major networks you should follow. The site is an audience research platform that also features blog posts written by Rand himself. According to Forbes, Kim Garst is a keynote speaker, CEO, and one of the top 10 social media marketing influencers.

Content Marketing 98

Content Marketing Content Social Media Marketing & Strategy 98

Valasys

SEPTEMBER 26, 2019

Having omnipresence in an era of multi-channel marketing is essential for marketers to target the right set of audiences with the right pieces of information to streamline the sales’ conversion cycles. When it comes to social media marketing, marketers need to define social media KPIs to quantify their marketing endeavors.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Optinmonster

OCTOBER 31, 2023

How can you craft headlines that resonate with your audience and drive engagement? Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. Example: “10 Proven Email Templates to Boost Your Online Sales” 2. Big Reveal Tomorrow!

Click Rate 98

Click Rate Examples Lead Ranking Work Management 98

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. For brands big and small, growing a channel and dedicated audience is no small feat. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Topics and target audience.

Youtube 100

Youtube Work Management Social Networks Eye-Tracking 100

Sprout Social

OCTOBER 23, 2018

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. You don’t want people clicking over from your social profiles to hit error pages. Plan ahead.

Social Media 93

Social Media Media Marketing & Strategy Paid Search Agency 93

Adobe Experience Cloud Blog

JANUARY 15, 2020

These testimonials should be posted on your website and used in social media campaigns as well. You can reach larger audiences for a lot less money, and send an email in the right moment to the right people. . billion people or 42% of the world population uses social media today ( Emersys, 2019 ) . Email marketing.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

EveryoneSocial

AUGUST 21, 2018

Social Selling + LinkedIn. This post covers social selling on LinkedIn, some important stats, why more employees need to master social selling, and LinkedIn social selling tips. If you’ve been in sales or marketing, you are probably quite familiar or have at least heard of social selling.

Linkedin 74

Linkedin Peer-to-peer Stats Ideal Customer Profiles 74

SocialPilot

JANUARY 26, 2024

From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. This list of AI prompt examples covers a wide range of marketing roles and tasks, helping marketers leverage AI to generate social media copies, campaign planning, and more.

Examples 78

Examples ROI Planning Work Management 78

Optinmonster

APRIL 11, 2024

Do you want to get more email leads from your social media platforms? Want to know how to convert your social media following into potential leads? Social media is a great tool to attract an online following. In this post, I’ll share 9 ways that you can use social media to grow your email list.

Social Media 93

Social Media Media Ideal Customer Profiles Lock-In 93