KoMarketing Associates

DECEMBER 19, 2013

Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team. Ryan Young (Content Marketing Strategist). 6 Reasons Why Content Marketing is Like March Madness – Jessica Ann, Steam Feed.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

seo.co

SEPTEMBER 25, 2023

There are more than 63,000 searches per second on an average day, and most consumers and business owners rely heavily on Google when researching new products and services. Most businesses have adapted by putting at least a little time and effort into their search ranking strategy. Develop your own online presence. Close deals.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. According to RetailDive , 87% of buyers start searching for products to buy online. Digital marketing helps small businesses build lasting customer relationships. Eighty-seven.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Biznology

JUNE 11, 2015

If you’re marketing your business online, you must account for links. Not only are links enormously important, but link acquisition itself actually fits in quite naturally with other digital marketing strategies. For these reasons alone, you should make link acquisition a priority within your online marketing.

Online Marketing 80

Online Marketing Public Relations PPC Planning 80

Valasys

MARCH 5, 2024

Every business needs a website, which is a portal to the digital world and one important aspect is online visibility; take Google as an example, the number one search engine that millions of consumers use to source products and services.

Google 40

Google Marketing Websites Business Marketing Agencies 1 40

B2B Marketing Traction

OCTOBER 21, 2011

If I see another online article masquerading as a whitepaper, I think I will scream! Whitepapers were seen as successful online marketing tactics for technology and research companies. Who Should Read the Whitepaper - business owners? ” It happened a few years ago. Real estate agents?

Buzz 100

Buzz Statistics Research Tactics 100

Marketing Insider Group

SEPTEMBER 1, 2021

Online marketing has changed significantly in the last few years—we’ve already discussed these developments in previous articles. But in this post, I’d like to focus on employee advocacy in B2B marketing specifically, because it comes with its own unique challenges. And 79% of firms report more online visibility?upon

B2B Marketing 278

B2B Marketing B2B Thought Leadership B2B Thought Leadership 278

Outbound Engine

APRIL 28, 2020

There’s more to sourcing content than just randomly posting links or retweeting articles. Now known as content marketing , this consumer-centric strategy helps many companies strengthen brand loyalty and their overall customer experience ultimately leading to referrals and repeat business. Want to improve your strategy?

Social Media 124

Social Media Media Tips Best Practices 124

Go Beyond SEO

MAY 31, 2018

What can you accomplish by using LinkedIn to market your business? LinkedIn is the only social media networking site of its kind which targets business professionals. Business pages are created through your personal page so if you don’t have a business page yet, here are some simple steps to get you started.

Paid Content 104

Paid Content Linkedin Paid Search Agency Advertising Agencies 104

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Customer Experience Matrix

FEBRUARY 4, 2010

Summary: a survey sponsored by Coremetrics shows that online marketers are eager to merge data from multiple sources. This is the long-term solution to closing the gap between database and digital marketers. The article referred to a survey of online marketers sponsored by Web analytics vendor Coremetrics.

Online Marketing 120

Online Marketing Customer Surveys Advertising Channels Lead Scoring 120

Marketing Insider Group

MAY 10, 2023

Discover what a digital marketing agency is and what it can do for you. Image Source: WordStream Key Takeaways: Good digital marketing agencies help you get a better ROI from online marketing than you can do alone. A reputable agency uses its own strategies to market itself. Image Source 4.

Marketing Agencies 2 254

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 254

Optinmonster

MAY 8, 2023

Want to know how to start an online business? You don’t need lots of money or even the most unique business idea ever imagined. This ultimate guide will walk you through planning your online business from just a dream to launching and growing. What is an Online Business?

Paid Content 65

Paid Content Work Management Marketing Management Business 65

Martech

JANUARY 4, 2024

Marsha Collier Marsha is a best-selling author, radio host, podcast host and educator who specializes in technology, internet marketing, and ecommerce. She has written over 40 books, including the popular “eBay For Dummies” and “Online Marketing Made Easy” series, which have sold millions of copies.

eCommerce 112

eCommerce Multi-Channel Broadcasting Marketing Analytics Tools 112

Valasys

OCTOBER 15, 2020

Marketing is an important aspect of a successful local business. Companies spend a lot of money on marketing , which highlights how crucial it can be to success. You likely have a lot of competition (no matter your industry), and your marketing is what can separate you from the pack. Build Trust and Appear Legitimate.

Google 52

Google Business Ideal Customer Profiles Profiling 52

KoMarketing Associates

DECEMBER 30, 2019

The first core value of our organization is to “acquire and share knowledge” We do this through a range of tactics including twice monthly team trainings, collaborative monthly planning for client programs, and group email distributions sharing articles and resources of value for both individual and organizational impact.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

B2B Marketing Traction

DECEMBER 22, 2010

After years of hearing about the benefits of search engine optimization and/or pay per click advertising, business owners finally bit the bullet and invested in these tactics. So why are their online marketing dollars not turning into sales revenue? SEO Has Changed. Your Web Site Isn’t Sticky. Do they leave?

Online Marketing 100

Online Marketing Planning Buzz Paid Search Agency 100

Writing on the Web

JULY 11, 2013

Clearly, one of the most important things that you can do when it comes to a business blog is to share new content. This requires that you do more than just write an article from the heart. For business blogging, you’ll need to become keyword-savvy , and use a plugin or two will help make it easy and automatic. Nice, isn’t it?

Business Blogging 100

Business Blogging Optimization Business Keywords 100

Writing on the Web

DECEMBER 16, 2010

Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. How do you check your online marketing to see where it’s working, where it needs improvement? Here’s my quick and easy end-of-year check up for your business.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Hinge Marketing

DECEMBER 18, 2015

Online marketing is a vast term that can include a variety of media tactics to achieve branding and awareness goals, as well as more direct response and conversion-based goals. No matter your goal, there are some standard aspects you should make sure you understand so that you can reap the benefits of your online marketing efforts.

Online Marketing 48

Online Marketing Advertising Agencies Planning Work Management 48

Webbiquity

JANUARY 2, 2013

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” small businesses (20-99 employees) and a third of midsized companies say they use social media “to engage with customers and prospects in a strategic and structured way.”

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Stevens & Tate

JULY 27, 2020

Traditional marketing includes TV commercials, radio ads, magazine ads, billboards, and more. While such marketing can still be very useful, it’s not always a cost-effective option for smaller businesses. It’s one of the reasons why most businesses have set up websites and social media pages (such as on Facebook).

Inbound Marketing 76

Inbound Marketing Marketing Strategy Marketing & Strategy Business 76

Hinge Marketing

NOVEMBER 18, 2014

” However, the ROI for traditional marketing investments is notoriously difficult to measure. Because of this, it seems like marketing expenses are the first to be cut when budgets are being evaluated. In contrast, online marketing offers opportunities for measurement above and beyond traditional measurement.

Online Marketing 48

Online Marketing ROI B2B Marketing Marketing Analytics Tools 48

SendX

JUNE 3, 2020

According to a Forrester report , digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR). Online marketing is that Marvel superhero that took its time to arrive in the marketing arena but is here to stay for a long time. Kotler & Armstrong (2012 p.

Online Marketing 232

Online Marketing Work Management Marketing Management Tools 232

Go Beyond SEO

MAY 31, 2018

What can you accomplish by using LinkedIn to market your business? LinkedIn is the only social media networking site of its kind which targets business professionals. Business pages are created through your personal page so if you don’t have a business page yet, here are some simple steps to get you started.

Paid Content 60

Paid Content Linkedin Paid Search Agency Advertising Agencies 60

Biznology

APRIL 7, 2016

You want a business website that sells. If your online marketing fails to pull in prospects, then you may be missing some essential digital marketing features. There are two things a solid brand identity and your business website absolutely need to succeed. Automated Marketing System. How does it do it?

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Embrace Math.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Circle Studio

FEBRUARY 21, 2018

And while there are many reasons why business blogs fail, there are a handful that seem to be the most prominent. Here’s a list of 6 common reasons your business blog could be failing and some steps you can take to remedy the issues. However, many business blogs simply lack substance. It’s not focused on prospects and clients.

Business Blogging 88

Business Blogging Business B2B Thought Leadership Ad Frequency 88

The Marketing Blender

APRIL 5, 2022

The Basics of B2B Digital Marketing. B2B digital marketing is essential for any business-to-business company (B2B) looking to promote its products and services. But where should you begin with digital marketing? B2B Vs. B2C Digital Marketing: How Do They Differ? What Can Be Included in B2B Digital Marketing?

Paid Content 52

Paid Content CMO Marketing Automation Services Advertising Agencies 52

Writing on the Web

FEBRUARY 26, 2016

If I Googled your business name, what would I find? Are you easy to get found online? And don’t forget the power of getting found online through articles directories. Submitting short articles to directories that demonstrate your knowledge helps in a number of ways: Drives targeted traffic to your blog or website.

Google 100

Google Business SEO Keywords 100

The Lead Agency

MARCH 29, 2020

The global economy is in turmoil, with stock markets crashing, people losing their jobs, and businesses being forced to close. Even if businesses survive the crisis, they are likely to feel the hit for years to come, as they try to rebuild while making up for losses in this period.

Positioning 71

Positioning Allocation Business Lead Scoring 71

Writing on the Web

DECEMBER 12, 2011

Probably the only reason you clicked on this article was to check out whether it might provide instant value to you. Can this article save you time and/or money and/or hassle? You will burn yourself out, and your business will suffer – even if you enjoy doing the writing. Hopefully, it can. It’s hard to keep up your blog.

Business Blogging 100

Business Blogging Business Blogger Work Management 100

Stevens & Tate

SEPTEMBER 11, 2022

The following are a few reasons why you shouldn’t abandon traditional marketing strategies, such as direct marketing. Direct mail has a higher trust level than online marketing. Online, anyone can send you an email, including scammers. Build Trust With Potential Leads. Supplement Your Inbound Efforts.

Inbound Marketing 128

Inbound Marketing Direct Marketing Marketing & Strategy Buyer Personas 128

Stevens & Tate

APRIL 4, 2023

In this day and age, every business understands the importance of having a company website. If your website is the foundation for all of your online marketing efforts, then consider implementing a growth driven design. Similar Article: Growth-Driven Web Design – Is It Right For Your Company?

Design 108

Design Marketing & Strategy Paid Search Agency Marketing Websites 108

seo.co

NOVEMBER 28, 2022

Using each content medium to its maximum potential is the best way to be successful with your inbound online marketing campaign , but if you stay consistent with only a handful of content types, you run the risk of a stagnant or uninteresting campaign. New Mediums For Content Marketing. Online Interviews.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

SalesGrape

NOVEMBER 5, 2023

Introduction: The Growing Importance of Chatbots in Lead Generation In today’s digital age, lead generation has become a crucial aspect of any successful business. With the rise of online marketing and e-commerce, companies are constantly seeking innovative ways to attract and convert potential customers.

Lead Generation 87

Lead Generation Efficiency Marketing AI Sales Qualified Leads 87

Hinge Marketing

DECEMBER 8, 2016

Hinge’s research found that blogging is one of the most effective online marketing tools, right up there with SEO and web analytics. With the proliferation of blogs and online publications, you’d think that securing a business guest post would be easy. If possible, include links to other articles you’ve written.

Business 48

Business Marketing Proposals Outreach Work Management 48