SalesIntel

AUGUST 7, 2023

Use long-tail keywords – Apart from questions; users often use long phrases when looking for information using their voice. These long phrases are long-tail keywords that are much more specific and have a stronger intent than short-tail ones.

Search Marketing 52

Search Marketing B2B Marketing Long Tail Marketing Marketing Analytics Tools 52

Biznology

APRIL 28, 2017

After a few months, my client was positioning for long-tail and head keyphrases. Here are some things to try: Comb your analytics. Does posting on LinkedIn Pulse or Medium drive new, profitable traffic? Instead of blogging, we transcribed the podcasts and posted them on his site. Not sure what your ONE Thing is?

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Hubspot

APRIL 2, 2018

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. Each of these keywords is called a "pillar," and it serves as the primary support for a larger "cluster" of long-tail keywords, which is what brings us to our next Step. Together, these subtopics create a cluster.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. If you want to know more in advance, watch this: long tail blogger outreach and influencer outreach.].

Research 80

Research Process Long Tail Marketing Blogger 80

Marketing Insider Group

MAY 22, 2023

The Recipe for Success: Crafting Effective ChatGPT Prompts for Digital Marketing When you open up ChatGPT, the first thing you’ll see are a few examples of its own prompts: Image Source: LinkedIn But, we’ve learned a few things from our tests that aren’t included on ChatGPT’s landing page. Digital Marketing Analytics 23.

Paid Search Agency 64

Paid Search Agency Work Management Marketing Management Webinar Metrics 64

KoMarketing Associates

OCTOBER 18, 2016

The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. The dashboard-type interface supports integrations for many social networks, including Facebook, Twitter, LinkedIn, Instagram, and more.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

KoMarketing Associates

SEPTEMBER 25, 2013

The impact of this shift in search technology means that nearly 100% of keyword data, as reported in web traffic tools like Google Analytics, will be indefinable (“not provided”). While this could be valuable information for marketers, keep in mind that long-tail search traffic can be equally valuable in lead generation analysis.

Search Marketing 120

Search Marketing B2B Marketing Marketing Analytics Tools Paid Search Agency 120

Valasys

MAY 25, 2023

Perform comprehensive keyword research to identify the long-tail keywords and your target keywords because studying the keywords of your niche and industry can give you an idea of what is the intention of your target customers when they search online.

Online Marketing 52

Online Marketing Campaigns Conversion Planning 52

Outbrain

JUNE 29, 2022

According to the annual Edelman-LinkedIn thought leadership study , over half of B2B decision makers in 2021 said they spend more than an hour a week reading thought leadership content, and 47% said that thought leadership helped them to discover a brand and lead them to purchase. There’s a good reason for that. The best of all?

B2B Thought Leadership 61

B2B Thought Leadership Thought Leadership B2B Marketing Marketing Strategy 61

SmartBug Media

SEPTEMBER 6, 2019

It’s not as simple as a magical button on your browser homepage—but it is a very real set of data analytics based on consumer behavior across the web (not just on your website) that: Gives you a front-row seat to live buyer activity, shows you the buyer’s pain points. That, in a nutshell, is “intent data.”.

Intent Data 79

Intent Data Marketing AI Intent Bombora 79

QuanticMind

DECEMBER 5, 2018

As a marketer, you have access to a popular search platform with desirable and high quality target demographics, accelerating growth rate and profitable long-tail search opportunities. Bing beats out Google in share of long tail search queries. Use LinkedIn Profile Targeting. Use Bing’s New Competition Tab.

SEM 40

SEM PPC Cost per Acquisition Cost Per Click 40

chiefmartech

APRIL 5, 2017

You can register your vote in the contest by sharing it on social media, especially LinkedIn, Facebook, and Twitter. DNN Corp invested in the martech space in 2016 to build our marketing technology stack around predictive analytics and multi-touch attribution to efficiently and effectively execute marketing activities.

Multi-Channel 43

Multi-Channel Lead Ranking Lead Scoring Marketing Attribution 43

Hinge Marketing

DECEMBER 3, 2014

This is also a useful method for identifying long-tail keyword phrases that may be more difficult to identify in keyword planner tools. 6) Google Analytics. On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. Who better to give you suggestions about keyword opportunities than Google?

Keywords 48

Keywords Optimization Marketing Websites Marketing Analytics Tools 48

Content Marketing Institute

JULY 24, 2018

100,000: Split between new content tests and paid content promotion like targeted sponsored updates on LinkedIn. 50,000: Invest in long-tail keyword paid search campaigns. Do long-tail keyword paid search campaigns to find low CPC thought-leadership content. 50,000: Create quarterly e-book offers.

Marketing Budget Creation 105

Marketing Budget Creation Paid Content Marketing Budget Budget Programs 105

6sense

FEBRUARY 17, 2016

Advances in analytics and data gathering techniques have allowed ABM to achieve enterprise-level scalability. Today, technology enables the creation of a long-tail of target accounts. Over the past 5 years, advances in outbound SDR tactics and the rise of tools like LinkedIn Navigator have taken prospecting to new heights.

Account Based Marketing 48

Account Based Marketing ABM Demand Generation Long Tail Marketing 48

Ledger Bennett

MARCH 25, 2020

Several companies argue that they do support user privacy, but that third party cookies help them with tracking and analytics – an integral part of their targeting and retargeting campaigns. The highest value is optimizing your site around long-tail, high volume, high intent keywords without leaning on your brand name.

Paid Content 40

Paid Content Paid Search Agency Enterprise Management Google 40

Hubspot

FEBRUARY 17, 2012

Tracking your marketing analytics can provide a ton of great insight into the performance of your marketing initiatives, show your boss how marketing is faring, and help you to prove that inbound marketing is really paying off. But that's only a small piece of why analytics are valuable. Use Your Analytics To.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Analytics Lead Scoring 28

Optinmonster

FEBRUARY 21, 2024

He got Hubspot VAR Inbound Marketing certified, Google AdWords and Google Analytics certified, Hootsuite certified, and completed about 3-4 other marketing-related educational programs. Their search engine traffic from long-tail keywords continued to grow, even after the aggressive blogging period had ended! But the best part?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Outbrain

APRIL 20, 2020

You may commission a research and analytics group to conduct a survey on your behalf or do it yourself by sending your subscribers an e-mail with an easy-to-answer questionnaire. The best practices for doing so include focusing on long-tail keywords and using natural voice instead of intellectual speak.

Paid Content 32

Paid Content Marketing & Strategy Marketing Strategy Buyer Personas 32

Hubspot

MARCH 29, 2013

Share educational content with relevant LinkedIn Groups. 3) Identify a Long-Tail Keyword Phrase With High Search Volume. Long-tail keyword phrases are very targeted search terms, typically three words or more. We did this with the long-tail keyword phrase, " how to retweet." 4) Newsjack.

Paid Content 28

Paid Content Inbound Marketing Long Tail Marketing Landing Pages 28

Marketing Insider Group

MARCH 7, 2021

Sprout Social is a social media management platform that allows individuals and businesses to manage social sharing, engagement and communications across Twitter, Facebook, LinkedIn, Instagram and Google+. Like Hootsuite, the platform also offers social media analytics tools to help you measure and report on your performance.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

SEPTEMBER 24, 2013

Twitter is a certified gold mine for prospecting, ready for you to shake your pan and let the leads fall out, as noted by Gary Vaynerchuk in his recent LinkedIn article, “ 13 Tweets a Real Estate Agent Should Have Answered, Not Me. ”. Did you know that 53% of LinkedIn users join 10 or more groups ? How I Locate Leads on LinkedIn.

Social Media 28

Social Media Long Tail Marketing Media Work Management 28

Marketing Interactions

JUNE 23, 2017

This level of detail highlights long-tail keywords for top of the funnel SEO, provided you’ve chosen phrases your customers also use. If you look at what people say about them in LinkedIn recommendations, are they often referred to as mentors? If you read their LinkedIn profile, how do they see themselves?

Buyer Personas 64

Buyer Personas Marketing Strategy Marketing & Strategy B2B Marketing 64

Buzz Marketing for Technology

JULY 16, 2008

The idea came to me, as I was reading, that I could use the framework presented in the book to help develop analytical skills in my students and to help them to learn to construct knowledge from data by: learning how to collect relevant data. What we can learn from Linkedin. Long Tail Learning - Size and Shape : eLearning Te.

Knowledge Base 100

Knowledge Base Analysis Web 2.0 Wiki 100

Hinge Marketing

JULY 16, 2015

This is where analytics come into play. If you're getting a lot of traction from your discussions in LinkedIn groups, continue to set aside time to post meaningful comments. The traffic you’ll generate from these highly targeted “long-tail” keywords add up. Determine Your Website Offers.

CMS Development 48

CMS Development Work Management Marketing Management Marketing Strategy 48

Hinge Marketing

MAY 20, 2020

We’ve all seen influencers on social media with thousands of followers getting tons of engagement, boasting about the leads they get on channels like LinkedIn and Twitter. I will share the results of a structured test, various posting strategies, and my top 10 LinkedIn “plays” you can swipe to build your own personal brand.

Linkedin 83

Linkedin Ideal Customer Profiles Webinar Metrics Social Media 83

Online Marketing Institute

MARCH 21, 2011

Rank each keyword/phase in order of importance: A, B, or C (A being keywords you absolutely MUST show up for on a Google search engine results page, B are keywords/phrases you should show up for, C would be nice to show up for and generally less competitive and have fewer searches (sometimes called the “long tail&# ).

Marketing Websites 40

Marketing Websites Long Tail Marketing Marketing Analytics Tools Lead Scoring 40

KoMarketing Associates

MAY 3, 2022

Find this metric in Google Analytics. . View traffic source in Google Analytics under Acquisition > All Traffic > Source/Medium. . Social shares / mentions / comments: Tracking Facebook, Twitter, and LinkedIn comments, reactions, and mentions will show what content people like on social media. Engagement .

Lead Ranking 223

Lead Ranking Marketing Qualified Leads B2B Marketing Top of Funnel 223

Unbounce

MAY 24, 2021

For most companies in the digital space, building a brand requires building an online presence to leverage the social communities on platforms such as LinkedIn, Twitter, or Instagram and target them directly. . Most of us are already putting in effort on the big four social platforms (Linkedin, Facebook, Instagram, Twitter).

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Optinmonster

FEBRUARY 10, 2024

Also, be sure to check your Google Analytics to see your top content and most searched keywords (unsure how? You can use Google Analytics to search see your top pages. Integrate long-tail keywords on your content. Read this straightforward guide to learn how to work with long-tail keywords.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Hubspot

APRIL 10, 2013

One of the best ways to learn about user intent as it relates to your particular audience -- and the people who are actually visiting your site -- is to look at your own marketing analytics. When conducting keyword research, many SEO professionals fail to capture high-value long-tail keywords with strong user intent.

Keywords 28

Keywords Intent Marketing & Strategy Long Tail Marketing 28

Top Rank Marketing

DECEMBER 4, 2023

1 — Data-Driven Content Strategy The integration of data analytics into content strategy is a top trend for marketers in 2024. LinkedIn Live has also emerged as a powerful tool for B2B marketers, providing a platform for live discussions, product demonstrations, and thought leadership content.

Marketing AI 142

Marketing AI Trends B2B Marketing Content Marketing 142

Webbiquity

NOVEMBER 5, 2019

Many B2B marketers still consider social media marketing primarily a strategy for B2C companies, with the exception of LinkedIn and, to a lesser extent, Twitter. For most B2B companies, potential customers use the following: LinkedIn. To identify users with higher intent to purchase, use Google Analytics to segment visitors.

Paid Content 240

Paid Content Sales Management Work Management Marketing Automation Services 240

Single Grain

MARCH 29, 2023

Here are some of the key differences: Focus on Long-Tail Keywords: Unlike traditional keyword research that tends to focus on short, high-volume keywords, enterprise SaaS SEO often requires a focus on longer-tail, niche-specific keywords that are more relevant to the target audience’s pain points and needs.

Enterprise Management 52

Enterprise Management SEO Top of Funnel Long Tail Marketing 52

Hubspot

DECEMBER 29, 2011

The key to successful SEO is concentrating on long-tail keywords, which are associated with more qualified traffic and users that are most likely further down their path of intent. 12) I resolve to track my analytics closely and use them to make data-driven decisions to improve my marketing strategy. Tweet this resolution!

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Marketing Insider Group

SEPTEMBER 21, 2020

You can find out the best time for your company’s blog by looking at your Google Analytics. For B2B businesses, your customers are probably on LinkedIn. These tools also offer alerts and analytics to help you understand your campaigns. If most of your traffic occurs mid-morning, post at 9 am or 10 am. Create a Content Calendar.

Top of Funnel 307

Top of Funnel Paid Search Agency Companies Marketing Automation Services 307

Single Grain

DECEMBER 19, 2023

Dive Deeper: How Zero Search Volume Keywords Can Generate a Ton of Traffic 3) KeywordChef (Freemium) KeywordChef is a keyword research tool that helps you find tons of relevant long-tail keywords with clear search intent, making it easier to come up with ideas for high-ranking content.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98