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How to Map SEO Keyword Research to the B2B Buyer Journey

KoMarketing Associates

Understanding Search Query Intent. As detailed in a post on Yoast , there are three primary types of intent associated with keyword targets (search queries). Informational Intent – these search queries represent information seeking objectives and the desire to learn more about a particular topic of interest.

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The Content Cyborg: How to Use AI Writing Tools in Content Marketing

Animalz blog

The Writing Purist For every AI maximalist, though, there are probably many more “writing purists,” people intent on preserving the integrity of “human” writing. Humans can’t read the entirety of Wikipedia. One that uses the relative strengths of one to offset the weaknesses of the other. Humans can’t produce en masse.

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From Woe to Whoa! How to Make Your Webinars Win Again

DemandBase

If you refer to Wikipedia , you’ll see how there’s been some type of development in web conferencing technology pretty much every year since inception, from video-conferencing and application sharing to real-time polls and private text. Lean in on intent. Check out our webinar, where we break down how Intent Is the New Lead.

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How to Uncover Actionable SEO Opportunities with a B2B Content Audit

KoMarketing Associates

In today’s digital age, marketers are more equipped than ever with the data and analytics necessary to effectively engage with their customers. Spend some time getting a sense of what Google believes is the user’s intent when they enter that keyword. Wikipedia) or scholarly publications? Content Type. Key Content Elements.

SEO 149
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SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

Encrypted searches don’t pass on the search terms to analytics software, including Google Analytics. However, as of 2017, no search terms are passed to analytics software at all. Some people say guest blogging isn’t worth pursuing, but it all depends on your intentions. Create content you can link on Wikipedia pages.

SEO 111
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How to use Data to improve B2B Personalization in 2020

Valasys

In an era of the Internet of everything & Intent data , the marketers have are constantly scaling the level of personalization delivered to their audiences, aiming to reach an acme. This has a positive impact on customers’ intent to buy & also assists in omnichannel reputation management.

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An Overview of HTTP Status Codes

Brightedge

Wikipedia has a great explanation, but it’s technical. This will remove a URL from a search engine’s index quickly and is considered a permanent removal, so be careful when employing these and always double check with your analytics and SEO specialists to ensure it’s the right option.

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