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Email newsletter guide: Performance Optimization and analytics best practices (Part 3 of 3)

SmartBrief - Marketing

Segmentation also can include indicated interest in topics as well as past website or newsletter behavior. There are a host of elements that can be personalized via segmentation to maximize opens, reads and clicks. Segment your email list so you can send targeted emails to distinct groups of people.

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Predictive Models – Future Insights from Past Data

Engagio

That’s predictive analytics. Predictive analytics models are the (often very sophisticated) tools used to perform this analysis. Real-world applications of predictive analytics modeling can be found across various industries with many use cases. How predictive analytics modeling works in practice Data.

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5 Tools You Should Be Using in Klaviyo to Know Your Customers Like a Best Friend

SmartBug Media

Utilizing tools in Klaviyo, e-commerce brands can automate their email and SMS marketing while creating personalized shopping experiences. This is just a small sample of flows/automations available in Klaviyo—a trusted Klaviyo partner can guide you through the flows that make the most sense for your brand. that’s just the start!

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Instagram Influencer Marketing: How To Find and Work With Influencers

SocialPilot

We will share everything you need to know about Instagram influencers and how you can connect with them and get your Instagram marketing campaign live. These are Instagram users who have built a following on the platform and can persuade their audience by virtue of their trustworthiness and authenticity. Who is an Instagram influencer?

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Getting Smarter with SERPs - Whiteboard Friday

Moz

Here at Moz, we've made it a priority of the last several years, from improving the quality of our Domain Authority score, improving Spam Score, completely changing the way we identify the search volume in particular keywords. Sampled search succeeds. Well, the answer is what we call sampled search. Well, there's a problem.

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Email Subject Line Statistics To Help You Maximize Your Open Rates

Optinmonster

Without proof, it can be hard to determine which will have the highest open rate. Or even worse, be marked as spam! But, unfortunately, 69% of people will report an email as spam based on the subject line alone. And if subscribers don’t open your emails regularly, you’ll be put into the spam category.

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7 Best Request a Quote Plugins for WooCommerce

Optinmonster

Do you want to let customers request a quote from your business so you can offer them the best deal? Some businesses need to assess what the customer needs before they can put a price tag on their product or service. These plugins also help you track and manage requests, so you can respond promptly and not miss out on any leads.