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Social Media Monitoring: The B2B Process

Envy

Social Media Marketing - The B2B process. Be up to date on recent developments in areas that are relevant to you and use insights you derive from that analysis to optimize your B2B social marketing campaigns. It is essential to identify valuable trends and monitor what is happening in your ecosystem. Analyze and Curate.

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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

Aggregators arrived on the digital scene in 1999, when Netscape introduced RSS, or Really Simple Syndication, to pull together in one place content from disparate corners of the Web. A few years later, the New York Times’ adoption of RSS was seen as a “tipping point” for the format. RSS feeds are still popular today.

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Changing the Game of Data-Driven Marketing and Sales in B2B

B2B Digital Marketer

The conversation delves into the importance of processes in data-driven marketing and sales in the B2B realm. Moustafa emphasizes the significance of recognizing and addressing gaps in organizational processes, particularly in lead management. How to identify and rectify process deficiencies to seize missed opportunities.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

Although we might think of “monitoring” as a passive process, it’s honestly anything but. This is where something like social media sentiment analysis can really save the day. Gain a competitive advantage by tracking trends Reputation monitoring is invaluable for the sake of competitive analysis. The reality?

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Should You Curate Content In Your Newsletters?

Scoop.it

Content curation is the process of sifting through vast amounts of content on the internet and selecting the best pieces to share with your audience. With hybrid curated content, also known as “curated content with a twist,” the curator adds their commentary, analysis, or opinion to the mix. What is content curation?

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7 Social Selling Tools Your Team Should Utilize This Year

EveryoneSocial

According to a study from the Aberdeen Group , 73% of salespeople using social selling as part of their sales process outperformed their sales peers and exceeded quota 23% more often. With so many products and platforms available, how do you decide which tools to use and integrate into your sales process? Download the case study.

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7 Content Marketing Tasks to Automate Right Now

Content Marketing Institute

It helps you garner and follow up on leads and helps prospects through the sales and after-sales processes. Integrate it with Zapier and this process can be automated. You also need to set up your RSS feed. If you need help with RSS, read this guide. Monitoring and analysis: Google Analytics. Cost: Free.