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Amazon Prime Day + The Power of Name Dropping in Ad Copy

Anyword

And we have a very timely occasion for when this tactic can work best: Amazon Prime Day. How name-dropping Amazon can boost CTR and lower CPCs. How name-dropping Amazon can boost CTR and lower CPCs. The Magic of Amazon Prime Day. What are some other benefits of including “Amazon” directly in your copy?

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ELI5: brand combination searches

Kevin Indig

 Watch the percentage change in impressions, clicks, CTR, active pages, and ranking in dynamics. View the performance of all the keywords, new and lost keywords, zero-click keywords, along with winners and losers (by impressions, clicks, CTR, and positions). Find out which URLs have grown or dropped over time. 

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Amazon Advertising Guide for 2020: 9 Ways to Optimize Your Presence on Amazon

QuanticMind

In our last blog post , we discussed the varying types of Amazon ads. To achieve your ROI goals, you need to target the right Advertising Cost of Sale (ACoS), the key metric Amazon uses to illustrate how your ad spend leads to targeted sales. The good news is there are many changes you can make to improve your ACoS on Amazon.

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10 Social Media Copy Tips To Spark Conversation

Anyword

In a test run by Anyword’s creative team, we found that for celebrity content, very short ads (about one to two words) had a 36% higher CTR than the average for celebrity content as a whole. The general rule of thumb we can infer from our findings? Twitter: Amazon. Instagram: Food and Wine Magazine. Always Lead With Value.

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Paid Advertising: Statistics You Should Know For 2023

Huptech Web

Amazon PPC Stats. Average Click-Through Rate (CTR) Across All Industries. The average CTR across all industries for Google Ads is 18%. Ads in the First Position Have Higher CTR. Ads in the first position on the first page of Google have an average CTR of 7.11%. Google Shopping Ads Generate 85.3% advertisers.

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Beat Writer’s Block With The Power of AI Writing Tools

Anyword

Actually, one of the challenges of using AI writers is that you need to pick which version provides the best conversion rates, so get ready to do some A/B testing along with your copy generation (more on this later). Sales platforms like Amazon, Walmart, and Shopify. Ad platforms such as Google, Taboola, and Outbrain.

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How to Optimize Your Product Listing Ads For More Clicks

Unbounce

So when you’re in the market for a new book or pair of shoes, instead of clicking on a plain old text link to Amazon or eBay, you’ll see a product listing ad at the top of your search results. PLAs effectively drive sales to the product listings and have been found to generate the most ad revenue per click.

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