Moz

JULY 15, 2020

Posted by DaveSottimano We’ve officially released the Moz API for Google Sheets and want to take you on a quick feature tour. In the past, if you wanted link metrics for hundreds of URLs, you either had to enter them manually one at a time, or you needed technical expertise to use the LinkScape API. The formulas tab.

API 67

API Google Domain Click Rate 67

Moz

JULY 15, 2020

Posted by DaveSottimano We’ve officially released the Moz API for Google Sheets and want to take you on a quick feature tour. In the past, if you wanted link metrics for hundreds of URLs, you either had to enter them manually one at a time, or you needed technical expertise to use the LinkScape API. The formulas tab.

API 66

API Google Domain Click Rate 66

Martech

FEBRUARY 5, 2024

Filtering email bot activity We all want accurate data on email performance, right? A new feature added in January helps identify and confirm bot activity within Marketo, which will, in turn, help provide more accurate reporting. More information can be found on the Adobe website. Or match with proximity pattersn. Why we care.

Webinar Metrics 109

Webinar Metrics Demand Marketo API 109

Customer Experience Matrix

AUGUST 28, 2014

and key activities (Web site visits, topics researched) and scores at both company and individual levels. APIs can load data from other sources, potentially including other CRM marketing automation products, Web logs, order processing, call centers, media impressions, and pretty much anything else.

Lead Ranking 120

Lead Ranking Activities Lead Scoring Marketing Automation Services 120

Martech

MARCH 22, 2024

Insights and research Typically, an early phase of the content marketing lifecycle involves gathering data and conducting trend research to inform your content strategy. Reporting and analysis The final piece of the content marketing lifecycle involves understanding the impact of content to inform future strategies.

Marketing AI 113

Marketing AI Content Marketing Enterprise Management Planning 113

NuSpark Consulting

OCTOBER 1, 2023

Data Collection : These forms can be customized to collect just the information you need. Whether it’s just an email or more detailed information, you have control. User Interaction : When users interact with an ad containing a lead form, they can choose to submit their contact information.

Lead Generation 130

Lead Generation Sales Qualified Leads Google Ads 130

NuSpark Consulting

OCTOBER 1, 2023

Data Collection : These forms can be customized to collect just the information you need. Whether it’s just an email or more detailed information, you have control. User Interaction : When users interact with an ad containing a lead form, they can choose to submit their contact information.

Lead Generation 130

Lead Generation Sales Qualified Leads Google Ads 130

Zoominfo

JULY 12, 2021

And while you can set up automated requests for your API to update your data regularly, there is an easier, more efficient solution: webhooks. Where APIs fall short. If one of the CEOs has an update on their profile, you wouldn’t know it unless you requested that CEO’s data again using the Search and Enrich APIs after the update.

Zoominfo 130

Zoominfo Ideal Customer Profiles Enterprise Management API 130

Zoominfo

JULY 22, 2021

And while you can set up automated requests for your API to update your data regularly, there is an easier, more efficient solution: webhooks. Where APIs fall short Imagine that you have searched, found, and enriched data on all C-level leaders at ZoomInfo. This can be specified when creating the Webhook.

Zoominfo 130

Zoominfo Enterprise Management API Bandwidth 130

Martech

FEBRUARY 8, 2024

From making your emails more compliant with the latest regulations to improving financial management with the new currencies API, these updates will help your business stay ahead of the curve. Stronger currency management with new currencies API. Learn more about the Currencies API and integration options.

Enterprise Management 111

Enterprise Management Sales Qualified Leads API Hubspot 111

Versium

NOVEMBER 13, 2018

In addition to our self-serve platform and custom services with a dedicated rep, the Versium APIs also give you real-time access to Versium’s LifeData. With the APIs, you can fix and enrich your customer data to improve efficiencies and customize your apps. Create a Versium API Account and get an API Key. Test your flow.

API 40

API Trigger Marketing CRM Validation 40

Martech

APRIL 9, 2024

One example we wrote about was an online temporary tattoo brand that collected information about a visitor’s style preferences and showed them relevant products; collecting first-party data could wait. Topics is not going to have demographic information or categories,” she said. Context is going to be huge,” said DeZao. “As

Privacy 115

Privacy Advertising Agencies Paid Search Agency Marketing Proposals 115

Salesforce Marketing Cloud

AUGUST 18, 2023

To ensure you get the most out of our fantastic MuleSoft sessions, learning, and activities, we’ve compiled a list of five main reasons why you can’t miss MuleSoft at Dreamforce: The MuleSoft Keynote Connect with MuleSoft experts from the MuleSoft Community Integration, automation, AI – oh my! Register now

Automation 98

Automation Peer-to-peer API Communities 98

Aberdeen

FEBRUARY 12, 2019

The Information Behind the Visualization. Figure 1: Average Weekly Research Activity by Topic (# of Companies). This visualization depicts the average weekly research activity by topic and maps it against the number of companies in-market for a purchase. Good news – It is now possible to know this, with up to 91% accuracy.

Activities 40

Activities Research Purchase Intent Intent Signal 40

illumin

FEBRUARY 8, 2024

No longer are users willing to freely exchange their personal information for access to products and services; they want more than product or monetary value in return – they want security. Browser APIs Browser APIs provide marketers with invaluable insights to optimize user engagement and facilitate interest-based marketing campaigns.

Privacy Protection 52

Privacy Protection API Privacy Ad Exchange 52

Sana Commerce

FEBRUARY 6, 2024

Keep your customers engaged by automating email triggers and marketing activities like order confirmations, targeted promotional campaigns, or pop-up forms on your web store. With dashboards that reflect centralized data, you can track success and be more informed for improved decision making. Enjoy the benefits of B2B-first commerce.

Loyalty 52

Loyalty Marketing & Strategy Marketing Strategy Ideal Customer Profiles 52

Launch Marketing

JANUARY 3, 2024

For example, if marketing is looking to send a highly targeted email to leads with specific job titles, if the data in the database is inaccurate, those leads are at risk of receiving irrelevant information. A complete view of records gives marketing and sales the most accurate information for campaigns.

Marketing Automation Services 71

Marketing Automation Services Marketing Automation Automation B2B Marketing 71

Lead Liaison

JUNE 14, 2023

Although, when using a universal lead capture strategy you cannot scan the barcode on a badge without purchasing a developer kit, sometimes referred to as an API or API key. Losing leads because of incomplete follow up information? It lacks notes, meaning, and quality information. Should this be a deal killer?

Lead Capture 97

Lead Capture Cost Lead Liaison Trade Show 97

Martech

SEPTEMBER 25, 2023

There are a couple of things in particular I’d like to address, The first is that businesses’ impression of GA4 is heavily informed by when they started using it. So we’re actively investing in lowering that bar as well. Q: Another one we’ve been hearing is that the GA4 learning curve is too steep.

Marketing Analytics Tools 130

Marketing Analytics Tools API Analytics Impressions 130

Salesforce Marketing Cloud

NOVEMBER 3, 2023

But they also have a problem: They frequently present inaccurate information as if it’s correct. LLMs are trained on massive datasets, which gives them a deep understanding of a broad context of information. A simple API can connect your data to an existing platform. They might be information about customers or products.

Generation 127

Generation Lead Ranking API Knowledge Base 127

chiefmartech

FEBRUARY 27, 2017

The following is a guest article by Mike Sedzielewski , co-founder and CMO of Voucherify , a coupon and referral infastructure through API. In the last year: Over $500M was invested in API companies , not including a few massive acquisitions and Twilio’s IPO. 2016 was the year when the marketing technology mantra materialized.

API 40

API CMS Development Enterprise Management eCommerce 40

Only B2B

FEBRUARY 21, 2024

It goes beyond demographics and past purchases to reveal your prospects’ active interest in specific products, services, or solutions. Relying solely on demographics or past purchases misses the key ingredient: active buying intent. It’s a clear signal of active interest and purchase intent. Check and check.

Intent Data 71

Intent Data Intent B2B Sales B2B Marketing 71

Versium

AUGUST 13, 2018

Redmond, Wash. – August 14, 2018 – Versium , a big data and AI-driven marketing empowerment company, today announced the launch of its Developer Portal, an API-accessible developer platform. Developers and System Integrators can now easily build data technology tools directly into CRM, Marketing Automation & E-commerce Systems.

API 40

API Marketing Automation Services Lead Ranking Paid Search Agency 40

Versium

AUGUST 13, 2018

Redmond, Wash. – August 14, 2018 – Versium , a big data and AI-driven marketing empowerment company, today announced the launch of its Developer Portal, an API-accessible developer platform. Developers and System Integrators can now easily build data technology tools directly into CRM, Marketing Automation & E-commerce Systems.

API 40

API Marketing Automation Services Lead Ranking Paid Search Agency 40

Optinmonster

JUNE 1, 2022

It’s an instant way to inform search engines about the recent content changes on your website. IndexNow is a simple way to ping search engines and lets them know about any content activity like adding, updating or deleting an existing page on your website. Enable the toggle button to activate the feature. What is IndexNow?

Lead Ranking 81

Lead Ranking Lead Scoring API Content 81

B2BMarketing.net

MARCH 19, 2024

The Privacy Sandbox encompasses various APIs (application programming interfaces) that redefine the role of web browsers, empowering them to act on behalf of users on their devices, thereby protecting their identifying information during online navigation. They are pivotal for the future of personalized advertising.

Marketing & Strategy 52

Marketing & Strategy Privacy API Ad Exchange 52

Marketing Insider Group

NOVEMBER 26, 2019

CDPs store data on known customers and are used for a wide range of real-time marketing activities. In order to build rich profiles, they collect data and user activity information to understand context and drive personalized interactions. But developing new APIs is only half the battle.

Trends 281

Trends Marketing AI Work Management Marketing Management 281

Martech

JANUARY 25, 2023

Features released last month offer customizable reporting, improved collaboration, enhanced payment functionality and ROI-boosting API to Facebook. This release may make using HubSpot Payments more effective than issuing invoices or quotes and attributing additional revenue to a specific sales, marketing or customer success activity.

Ad Frequency 113

Ad Frequency Ideal Customer Profiles Hubspot Paid Search Agency 113

Biznology

NOVEMBER 6, 2017

Then active resources can switch users to what they need in each task. Active knowledge will show them how to use it well. An API that apps and devices can add, to make remote control possible from almost anywhere with a minimum of time and code. Then active knowledge delivers the guidance to succeed quickly.

Lead Ranking 173

Lead Ranking Best Practices API Vendors 173

Martech

FEBRUARY 7, 2024

With Chrome actively participating in the auction of ad inventory, “it poses great concern if Privacy Sandbox neglects legal and business requirements.” ” This comes as the U.K. government’s Competition and Markets Authority warns that it will not allow cookie deprecation unless similar concerns are resolved.

Privacy 117

Privacy Google Advertising Agencies Paid Search Agency 117

Martech

NOVEMBER 29, 2023

These platforms enable users to set and manage their consent preferences for data processing activities, such as marketing or profiling. There should be seamless integration with websites, mobile apps and other digital tools supported by APIs to ensure consent is consistently managed across all platforms. User interface and experience.

Digital Asset Management 126

Digital Asset Management Work Management Privacy Marketing Management 126

TrustRadius Marketing

JANUARY 24, 2023

For more information on customer engagement platforms, see our definitional piece below: Click here to read “What are Customer Engagement Platforms?” You also get surveys, API access, customer profiling, and journey tracking. It offers portals for account information, support communities, and help center resources.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Webbiquity

JULY 23, 2022

Once an SSN is stolen and falls into the wrong hands, it’s associated with fictitious information to create a fake ID. Identity fraud activities can vary widely, from creating credit profiles to human trafficking. These techniques look at publicly available data and cross-reference the information to detect suspicious profiles.

Tips 136

Tips Multi-Channel SIC Work Management 136

Engagio

OCTOBER 11, 2023

The core B2B data types include: Account Identification : Match unidentified signals to accounts and interpret patterns of engagement Company data : Pinpoint the companies that matter most with information like industry, size, location, and news. And ask questions about compliance and privacy practices, especially around contacts.

Marketing AI 77

Marketing AI Marketing Management B2B Sales Marketing Analytics Tools 77

Kevin Indig

OCTOBER 30, 2023

 Watch the percentage change in impressions, clicks, CTR, active pages, and ranking in dynamics. Reddit’s negotiations with generative AI markers come after a series of protests against a massive price hike for Reddit’s API, during which 9,000 out of 3,125,000 subreddits went dark (set to private).

Brand Identity 106

Brand Identity Branding CTR API 106

Martech

SEPTEMBER 28, 2021

Identity resolution platforms enable marketers to “close the loop” of customer marketing, analytics and compliance with a comprehensive holistic view of activity across all of an organization’s customer touchpoints and channels. APIs for third-party system integration. Proprietary identity graph. Client ownership of first-party data.

Marketing Automation Services 120

Marketing Automation Services Privacy Enterprise Management Work Management 120

DealSignal

JANUARY 28, 2024

Essentially, DealSignal arms businesses with high-quality, precise information that’s vital for effective communication and outreach. In the rapidly evolving business landscape, access to current and accurate information is crucial. SalesIntel: Provides core company information like industry, size, location, and key financials.

Enterprise Management 52

Enterprise Management Marketing Automation Services Best Practices Lead Ranking 52