Anyword

MAY 16, 2022

You’ve been hard at work creating content that helps your audience solve their problems, so what’s the best way to boost your article’s performance? Your CTA acts as the main guiding light for your customers. When marketers or copywriters have unclear, weak (or even multiple) CTAs, it becomes confusing or off-putting for the audience.

Copywriting 79

Copywriting Landing Pages Urgency Marketing CTR 79

Vision6

NOVEMBER 21, 2021

SMS marketing is one of the most direct and effective ways to reach your customers. In fact, SMS marketing holds the record for an average open rate of 98%. Despite this, there are many eCommerce businesses that haven’t yet tapped into SMS marketing as part of their strategy. That’s where your SMS marketing comes in.

SMS 97

SMS Marketing Analytics Tools Marketing & Strategy Marketing Strategy 97

Marketing Insider Group

MARCH 28, 2024

If you’re a fan of marketing blogs, it’s likely that you’ve come across the term “ growth hacking ” – the idea that centering your marketing strategy around growth is the most direct route to success. By focusing on growth, the development of testing, campaigns and marketing material holds more value.

eCommerce 202

eCommerce Tactics Budget Programs Work Management 202

Marketing Insider Group

MAY 11, 2020

While companies have relied on traditional marketing strategies for decades, some are still wondering, what is content marketing really? Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. What Is Content Marketing Really? And why do I need it now?

Paid Content 159

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 159

Optinmonster

DECEMBER 14, 2023

But here’s some good news: eCommerce optimization may not be as much work as you think. That’s why we’ve put together this guide to eCommerce optimization. This article will take you step-by-step through the most important conversation rate optimization (CRO) strategies for your eCommerce store.

eCommerce 83

eCommerce Optimization Conversion Rate Urgency Marketing 83

Optinmonster

NOVEMBER 9, 2021

In this article, we’ll show you 40 exit popup hacks that will substantially grow your subscribers and revenue. Check out this article for more: How to Create Mobile Exit-Intent Popups That Convert. Looking for ways to dramatically increase conversions on your site? What Is Exit-Intent®? Do Exit Popups Work? Yes, exit popups work.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Optinmonster

APRIL 4, 2024

Are you struggling to generate leads for your eCommerce business? If you’re running an online business, eCommerce lead generation is a crucial part of creating a steady flow of revenue. However, given the growing competition in the eCommerce domain, it’s not easy to generate leads for your website. What is a Lead?

eCommerce 73

eCommerce Lead Generation Sales Qualified Leads Top of Funnel 73

Optinmonster

APRIL 9, 2020

Email marketing is a great way to share your brand’s message, connect with your customers, and turn leads into subscribers. In this article, we’ll share 27 newsletter ideas to keep subscribers engaged. Are you struggling to find newsletter ideas to keep subscribers engaged? Don’t worry though, we’re here to help. How-To Guides.

Newsletter 116

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 116

CoSchedule

SEPTEMBER 2, 2022

Many marketers focus on high-volume channels like Facebook, TikTok, and Google. This short-sighted approach neglects high-value opportunities like retention marketing. To improve the effectiveness of your marketing efforts, consider fostering customer loyalty with a renewed retention strategy. What Is Retention Marketing?

Paid Content 44

Paid Content Work Management Marketing Management Budget Programs 44

QuanticMind

NOVEMBER 13, 2018

These days “big data” isn’t just a buzzword — it’s an integral part of the sales and marketing narrative. Data is what creates context, meaning and value for PPC advertising campaigns , while enabling marketers to generate metrics that can be measured against monthly, quarterly and annual goals.

Intent Data 40

Intent Data Intent Sales Management Long Tail Marketing 40

Optinmonster

JANUARY 9, 2023

In this article, we’ll go over 17 simple ways to boost conversions on your website and throughout your sales funnel. Create Urgency. Too hard: Even the most determined customer who has the need, money, urgency, and trust needed to convert might give up if the process is too difficult! Track Website Usage.

Conversion Rate 85

Conversion Rate Conversion Marketing Websites Top of Funnel 85

Albacross

OCTOBER 16, 2018

Lead capture simply refers to the act of capturing leads. in this article, so read on to find out! For example, if you’re an eCommerce store , you might run PPC ads and direct traffic to specific product pages. This begs the question(s)…. What’s a lead capture page, and how do you use it to generate more leads? So far, so good.

Lead Capture 63

Lead Capture Sales Qualified Leads Lead Scoring Lead Ranking 63

Unbounce

NOVEMBER 7, 2019

The best ecommerce landing pages don’t just convert better—they make you more money. Take a look at some of the best-selling examples from other marketers in the biz, and see how you can get more shoppers to click on that “Buy Now” button. Why Not Just Use Product Pages for Your Ecommerce Campaigns and Promotions?

Landing Pages 75

Landing Pages eCommerce Examples Lead Ranking 75

Albacross

OCTOBER 16, 2018

Lead capture simply refers to the act of capturing leads. in this article, so read on to find out! in this article, so read on to find out! For example, if you’re an eCommerce store , you might run PPC ads and direct traffic to specific product pages. This begs the question(s)…. What is a lead capture page?

Lead Capture 40

Lead Capture Sales Qualified Leads Lead Scoring Lead Ranking 40

Optinmonster

APRIL 5, 2023

In other words: your subject lines can make or break your email marketing campaigns. This is especially important in email marketing campaigns, where open rates often measure the campaign’s success. Next are 184 examples of the best subject lines for email marketing and the proven principles that make them work.

Open Rate 145

Open Rate Best Practices CAN-SPAM Urgency Marketing 145

Optinmonster

JANUARY 13, 2021

Adding a countdown timer creates a sense of urgency and anticipation for your products, sales, and events. In this article, we’ll show you the best countdown timer plugins you can start using right now. Like most marketing techniques, countdown timers also tap into proven psychology principles. The first factor is urgency.

Urgency Marketing 64

Urgency Marketing Best Practices Landing Pages eCommerce 64

Optinmonster

FEBRUARY 15, 2024

By including social proof in your digital marketing, you can convince more of your leads to make a purchase. That’s why all the big brands use social proof on their sites, on their social media, and in their email marketing. For marketers, that means it’s not enough to tell shoppers why you think your product is great.

Social Marketing 114

Social Marketing Examples Peer-to-peer Case Studies 114

Optinmonster

MAY 7, 2020

Or, like a lot of new marketers, are you scratching your head right now wondering, “Wait… what is a sales page?” That means any marketing and advertising budget you’re spending to promote your products will be wasted. That’s what we’re going to share in this article. Web analytics.

Top of Funnel 87

Top of Funnel Advertising Funnels Digital Marketing Funnels Funnel Advertising 87

Optinmonster

AUGUST 26, 2020

That said, not nearly enough business owners and marketers take advantage of this powerful tool. For this post, we’ll be creating our welcome messages exclusively with OptinMonster: OptinMonster is by far the best lead generating software on the market. Email marketing can be one of the best ways for you to earn more income.

Examples 117

Examples Marketing Websites Best Practices Webinar Metrics 117

Optinmonster

JANUARY 23, 2020

Getting higher conversion rates is basically the holy grail of digital marketing. In this article, we share landing page ideas that will get those conversion rates soaring. A landing page is a webpage used for a marketing campaign that is stripped down to a single, hyper-focused call to action. What Makes a Good Landing Page?

Landing Pages 93

Landing Pages Urgency Marketing Mobile Marketing Top of Funnel 93

Optinmonster

JULY 3, 2020

As you’ll see in a minute, the action you want your visitors to take can vary depending on your marketing goals. See, many marketers fall into the trap of using one kind of popup in every situation. But actually, there are tons of different types of popups you can use depending on your goal. Let’s get started. 1) Lightbox.

Marketing Websites 92

Marketing Websites Top of Funnel Trigger Marketing SMS 92

Content Marketing Institute

MAY 1, 2018

After all, that’s the point of content creation for us, the marketers. According to Practical Ecommerce, there are four types of search intent – navigational, informational, investigational, and transactional. The article reveals the kids are jumping into a swimming pool. Use keywords based on target audience’s search intent.

Top of Funnel 111

Top of Funnel Content Click Rate Intent 111

Optinmonster

OCTOBER 25, 2019

In this article, we share 25+ powerful stats for 2019, covering everything from what causes FOMO to how to drive sales with FOMO marketing. In the article, he referred to FOMO and FOBO (fear of a better option) and their role in social life at Harvard Business School. FOMO stands for fear of missing out. FOMO is a real feeling.

Statistics 40

Statistics Urgency Marketing Peer-to-peer User-Generated Content 40

Optinmonster

MAY 10, 2023

Struggling to drive more leads and sales with your email marketing? In this article, we’ll cover what a product recommendation email actually is and discuss the benefits of sending them. Have you ever received an email from your favorite eCommerce store showcasing products that perfectly match your taste and preferences?

Examples 72

Examples Product Cross-Selling Loyalty 72

PureB2B

OCTOBER 23, 2017

You just got them to join your email list, which can make it a whole lot easier for you to engage with and convert them into future buyers through email marketing. The simple act of browsing your site is a promising indication that sooner or later, they might become a customer. close rate compared with outbound marketing’s 1.7%.

Lead Scoring 78

Lead Scoring Lead Ranking Leads Lead 78

Convert

NOVEMBER 8, 2022

No, not as many marketers are crazy about it as they once were. But some PPC experts are still making a killing for their ecommerce businesses, DTC brands, and Shopify stores. That’s a bit of a stretch. PPC is still alive and well. With ad blockers, huge privacy shifts, tough competition, etc., Well, Maybe PPC’s a Little Crazy.

PPC 59

PPC Paid Content Lead Ranking Cost per Acquisition 59

Single Grain

APRIL 20, 2023

Inbound marketing has become an essential part of successful marketing strategies, as it provides a more customer-centric approach that resonates with today’s savvy consumers. Work With Us What Is Inbound Marketing? Learn More: What Is Inbound Marketing?

Case Study 52

Case Study Case Studies Paid Content Inbound Marketing 52

PureB2B

OCTOBER 23, 2017

You just got them to join your email list, which can make it a whole lot easier for you to engage with and convert them into future buyers through email marketing. The simple act of browsing your site is a promising indication that sooner or later, they might become a customer. close rate compared with outbound marketing’s 1.7%.

Lead Scoring 62

Lead Scoring Lead Ranking Leads Lead 62

SendinBlue

FEBRUARY 26, 2020

Then you set up a simple marketing automation workflow so the email is automatically sent to new subscribers. Sendinblue’s email marketing software has a collection of beautifully designed email templates for you to choose from. The real reason you should care about sending a welcome email. First impressions count. Sendinblue.

Examples 87

Examples Best Practices Marketing Automation Services Template 87

Optinmonster

NOVEMBER 30, 2023

Do you have an eCommerce website or a blog that isn’t getting you the expected results? Or perhaps you want your website visitors to create an account on your website or buy from your eCommerce store. Or perhaps you want your website visitors to create an account on your website or buy from your eCommerce store.

Marketing Websites 95

Marketing Websites eCommerce Trigger Marketing Click Rate 95

Unbounce

NOVEMBER 7, 2019

Effective ecommerce landing pages aren’t just about big logos and shiny product photos—they’re about giving shoppers the information, direction, and experience they need to smash that “Buy Now” button. Take a look at these hand-picked ecommerce landing page examples to make 2020 your best-selling year yet.

Landing Pages 145

Landing Pages eCommerce Examples Paid Content 145

Optinmonster

JULY 22, 2020

B2B marketing can be tough. Include countdown timers to increase urgency. As a result, many marketers think that B2B lead generation is more difficult than it’s counterpart, business-to-consumer (B2C) marketing. That makes email marketing a more affordable option for B2B lead generation than paid ads.

Lead Generation 99

Lead Generation Work Management Lead Scoring Lead Ranking 99

Optinmonster

OCTOBER 14, 2021

Conversion rates are one of the most important parts of any eCommerce business. Here’s an example of an eCommerce popup that we built in under 5 minutes: The best part is that you don’t need to have any “tech skills” to make these popups work. People respond to the timeliness of marketing campaigns.

Conversion Rate 85

Conversion Rate Conversion Click Rate Marketing Analytics Tools 85

Optinmonster

AUGUST 27, 2023

Are you using content marketing effectively to reach your customers and grow your business? Content marketing campaigns can also bring you online authority, web traffic, leads, and sales. Without the right content marketing strategy, tactics, and tools, you won’t get those benefits. What Is Content Marketing?

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Outbrain

JULY 29, 2020

But, urgency is the new currency, as we’re seeing advertising dollars start to come back quickly across verticals — though given the fluidity of these dollars and how quickly they can disappear just as quickly as they appeared, publishers are being challenged to act quicker than ever before. Just joining us now? Let’s dive in.

Optimization 26

Optimization Allocation Mobile Advertising Paid Search Agency 26