Adobe Experience Cloud Blog

JANUARY 12, 2012

If you haven’t bought into the B2B marketing effectiveness of mobile, it’s time to take a second look at your lead generation strategy. Consider this statistic from a recent study by comScore : In August 2011, more than 72.2 If you haven’t integrated social media into your marketing, now’s the time.

Mobile Marketing 48

Mobile Marketing Lead Generation B2B Marketing Marketing & Strategy 48

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. 89% of B2B marketers use content marketing strategies. Social media statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Webbiquity

MAY 3, 2012

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

Positioning 100

Positioning Business Mobile Marketing Stats 100

Hubspot

JUNE 8, 2011

Today, Qualman released his newest video, "Social Media Statistics 2011." 50 percent of mobile internet traffic in the UK is Facebook. Marketing Data: 100 AWESOME Marketing Stats, Charts, & Graphs. Download this awesome marketing data today! A new member joins LinkedIn every second.

Statistics 28

Statistics Social Media Video Marketing Media 28

Hubspot

DECEMBER 14, 2012

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. Because email is alive and kicking, email marketing is still an incredibly important channel for most businesses. Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. in Q2, jumping 8.5%

Stats 28

Stats Email Marketing Clickthrough Click Rate 28

Marketing Insider Group

MAY 19, 2014

According to the source, this is due to “external stimulation” like all that content marketing we’re producing and distributing across all the social media channels. Typical mobile users check their phones more than 150 times per day ( Mary Meeker ). Social media sharing has doubled from 2011 to 2013. Content Marketing'

Social Media 100

Social Media Mobile Advertising Media Stats 100

Hubspot

JULY 31, 2013

As marketers, we''re constantly thinking about our company''s website and coming up with ways to improve it. So to give you a leg up in your web design marketing activities, we gathered some of the most recent data on web design and optimization. 17 Must-Read Stats About Website Design and Optimization.

Stats 28

Stats Design Emarketing Mobile Marketing 28

Marketing Insider Group

JUNE 5, 2012

According to a CMO Council study of more than 200 marketing executives, covered by MediaWeek , marketers are being left behind by the digital age. The report stated that 90% of companies do not have an integrated digital marketing strategy. Earlier this year I asked if there’s a leadership gap in B2B Marketing.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Planning Web 2.0 100

Rev

SEPTEMBER 2, 2019

These days, marketers dream of numbers like that: the holy-grail of a bygone era. This is when Google marketing cleaned up the mess, and launched AdWords , which offered CPC pricing and let advertisers pay to run campaigns solely on the Google network. Additionally, there are some pretty scary stats on how display ads are doing today.

Paid Content 122

Paid Content Advertisements Advertising Doubleclick 122

Hubspot

SEPTEMBER 14, 2011

Here were 6 of the most interesting facts from the report and what each means for marketers as they look ahead to Q4. Tweet This Stat! ). As a marketer, this means that any landing pages, blog posts, or ebooks you link to on Facebook or Twitter accounts should be optimized for mobile devices. Tweet This Stat! ).

Stats 28

Stats Social Media Social Marketing Media 28

Contently

JUNE 3, 2016

If you want to read the whole thing, I embedded the slideshow at the bottom of this post, but for the sake of brevity, here are the six biggest takeaways for marketers. As you can see above, the vast majority of smartphone growth in the past few years has come from the Asia-Pacific market (China, India, Korea, Japan, and so on).

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

Biznology

DECEMBER 20, 2012

People watched over 1 trillion videos in 2011 (or about 140 views for every man, woman, and child on the planet ). It should be easy to see what all these stats have in common: The web’s shift to visual content. What may surprise you even more is that the shift to mobile is accelerating this trend.

Trends 80

Trends Planning Youtube Wikipedia 80

Hubspot

JANUARY 16, 2020

They both allow users to express their creativity while embracing short mobile videos and have attracted Gen Z and millennial audiences. Snapchat, which launched in 2011 , allows users to create video-based stories about their lives and send video or image-based messages to their friends. At the moment, both apps continue to grow.

Paid Content 94

Paid Content Advertising Agencies Paid Search Agency Mobile Advertising 94

Biznology

JUNE 17, 2013

By the percentages: 200% to 300% increase in click-through rate when marketers include video in an e-mail ( Forrester ). 75% of an automated email marketing providers reduced the number of subscriber opt-outs by 75% when e-mails incorporated video. 35% increase in mobile video views occurred from 2010 to 2011.

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Adobe Experience Cloud Blog

MAY 18, 2015

Author: Sesame Mish Companies are increasingly realizing the benefits of marketing automation tools. According to The SiriusDecisions B2B Marketing Automation Study, there are a whopping 11 times more B2B organizations using marketing automation than there were in 2011. (So, But, I’m here to fix that! Smart Forms.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation B2B Thought Leadership 48

Litmus

JANUARY 17, 2019

And Apple’s world-famous Siri was introduced to the world in 2011 (unless you count the original third-party app it was based on from 2010). With it is a world of punditry, criticism, and prognostications about what voice assistants mean for marketers in general and the email industry in particular. Reply to it. Archive it.

Email Marketing 80

Email Marketing Amazon Opinions Marketing & Strategy 80

Hubspot

NOVEMBER 11, 2011

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Think Insights with Google , Google's new information and resource hub for marketers, has got you covered! We've found some pretty awesome marketing stats you can use, for starters. Mobile Use.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Hubspot

FEBRUARY 2, 2012

Take a look at the S-1 for all the gory details; but we've also consolidated what we think are the most fascinating stats and data to come out of the document if you don't want to read the 150+ pages of it. As of December 2011, Facebook has 845 million monthly active users worldwide , and 483 million daily active users worldwide.

Facebook 28

Facebook Stats Mobile Advertising Hubspot 28

Hubspot

JUNE 20, 2011

Been too bogged down with your own marketing activities to learn from other practicing marketing professionals ? There's a lot you can learn from the marketers out there -- be them "experts" or just fellow marketers who are trying out new marketing trends and sharing lessons learned. Mobile Trends - June 2011.

Emarketing 28

Emarketing Stats Inbound Marketing Mobile Marketing 28

Hubspot

DECEMBER 14, 2011

Return Path released a research study about where people are reading their email (turns out some people do read them in their house) with insights that both confirm and rattle many of the trends we've been discussing in the marketing world. Cool Email Viewership Stats 1-3: Mobile Usage. respectively ( Tweet this! ).

Statistics 28

Statistics Stats Click Rate Mobile Marketing 28

Hubspot

OCTOBER 26, 2011

With the holiday season literally right around the corner, marketers must get their butts in gear quickly if they want to take advantage of holiday shoppers' buying behaviors. Are you leveraging the right channels such as social media and mobile marketing tactics to take advantage of consumers' changes in shopping patterns?

Statistics 28

Statistics Planning Stats Open Rate 28

Hubspot

JUNE 1, 2011

As marketers, we understand that social media use is growing, but by whom and how much? The 2011 Social Habit report , just released by Edison Research and Arbitron, provides a valuable dive into the demographics and usage of social media. 91 percent of social network users own mobile phone s. The internet is ubiquitous.

Social Media 28

Social Media Media Social Networks Television marketing 28

Hubspot

AUGUST 31, 2011

Many of us know that social media marketing is an important part of a solid inbound marketing strategy. However, sometimes we need some backup when speaking with others who might still be struggling to understand how social media fits into the overall marketing mix. 13 Mind-Bending Social Media Marketing Statistics.

Social Media 28

Social Media Statistics Social Marketing Media 28

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. I am going to set up PPC for three senior living communities, all. Save up to $400!

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Hubspot

JUNE 14, 2012

Trouble is, the debate is usually framed around various studies that report on Twitter usage, citing increases in things like number of users, tweets, and mobile usage. Well we think it's time to look into the question further; it's time to host an official marketing debate about whether Twitter is a dying social network.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28

Optinmonster

JANUARY 15, 2020

That’s the day Apple’s first smartphone hit the market. And in just over a decade, mobile devices have become more efficient, more intuitive, and more common than anyone could have predicted. As smartphone use has risen, marketers have had to adapt their strategy to keep up. Mobile marketing statistics you need to know.

Mobile Marketing 66

Mobile Marketing Planning Tips Paid Search Agency 66

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 4 Content Strategies for B2B Corporate Blogging Derek Edmond | Apr 1, 2011 | 0 Comments No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. I am going to set up PPC for three senior living communities, all.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Social Media Stats and Demographics. Marketing Pilgrim ). 90% of companies with 100 or more employees use social media in their marketing mix.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Online Marketing Institute

JANUARY 4, 2011

Mark joined the interactive marketing fray in early 2000 in business development with Lycos/Wired Digital and then AOL Time Warner. › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? a leading SEO company headquartered in Dallas, TX, with offices in Overland Park, KS and Clearwater Beach, FL.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Webbiquity

FEBRUARY 2, 2011

That’s the case because, in an increasingly competitive and noisy market, buyers care not so much about what you sell as about what you know , and what you are passionate about. Get the answers to these questions and more here in some of the best guides to content marketing of the past year.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Online Marketing Institute

AUGUST 14, 2011

This entry was posted on Friday, August 12th, 2011 at 5:08 am and is filed under Altimeter , Social Media Measurement. The more you share it, the easier it is for us to produce more. Read Susan’s post announcing this report. I’ll link to posts that add to the discussion below. Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Convince & Convert

AUGUST 25, 2011

It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. A note on that: I do not speak at events (even for money) that I don’t believe in , as I do not lend my name to help profiteers sling social media and content marketing hokum.

Social Media 127

Social Media Media Blogger Co-Registration 127

Hubspot

APRIL 5, 2011

This blog post is one of several Marketing Transformation Success Stories we'll be featuring in celebration of Marketing Transformation Week , April 4-8, 2011. Free Template: Convince Your Boss to Transform Your Marketing. Use this customizable PowerPoint with stats, terms and ideas of how to pitch inbound marketing.

Budget Programs 28

Budget Programs Planning Stats Paid Search Agency 28

Adobe Experience Cloud Blog

AUGUST 5, 2011

by Jon Miller Today I’m pleased to welcome Gary Katz, founder and chairman of marketing operations consultancy firm Marketing Operations Partners , as a guest blogger. Read on to see what Gary has to say about the virtues of what he has dubbed Marketing Operations 2.0. Marketing Operations drives this effort.

Enterprise Management 48

Enterprise Management Planning Contingency Planning Advertising Agencies 48

Hubspot

APRIL 5, 2011

Marketing Evolution. We can largely thank the Internet for this, and the constant emergence of new marketing communications channels such as social networking and mobile. We can largely thank the Internet for this, and the constant emergence of new marketing communications channels such as social networking and mobile.

Allocation 28

Allocation Inbound Marketing Paid Search Agency Telemarketing 28

Hubspot

OCTOBER 16, 2013

These companies just made some smart marketing decisions that led to some serious growth spurts along the way. Uber, a mobile app that connects riders to taxis and car services, took this event as an opportunity to help. In 2011, the social medium''s traffic grew 40x in six months. 3) Pinterest. 5) ROGETECH. 6) The Rodon Group.

Brand Identity 28

Brand Identity Branding Top of Funnel Practices 28

Marketing Insider Group

OCTOBER 12, 2010

Related Posts: 7 Tips For Successful Lead Follow-up 11 Reasons Why Outbound Telemarketing Programs Fail 5 Sales Closing Techniques What Is Marketing Acceleration? Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

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Sales Management Telemarketing Work Management Campaigns 100