Webbiquity

FEBRUARY 23, 2021

Since before John Wanamaker famously said , “I know half the money I spend on advertising is wasted, but I can never find out which half,” in the early 1900s, the difficulty was in collecting enough data to make informed decision. By 2011 at the start of the cloud era this had increased 4x to 2 ZB. ZB of data worldwide.

Enterprise Management 316

Enterprise Management Work Management Marketing Management Budget Programs 316

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

KoMarketing Associates

APRIL 2, 2012

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. minutes in November 2011 and 4.8 minutes on Google+ in January 2012, a drop from 5.1

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

Webbiquity

MARCH 12, 2012

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. How can PR pros optimize their use of social media tools?

PR 100

PR Blogger Tips Best Practices 100

Webbiquity

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Social Media 100

Social Media Tools Buzz Media 100

The Effective Marketer

MAY 18, 2011

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. You can leave a response , or trackback from your own site.

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

Biznology

AUGUST 25, 2014

Walmart also has a big social media presence. 210,000+ Twitter Followers on @Walmarthub (one of 7 Twitter handles). Here are 10 lessons on Walmart’s social media strategy for every business. LISTEN TO THE DATA: WalmartLabs uses such spikes in social network chatter to predict demand for out-of-the-ordinary products.

Social Media 80

Social Media Media Marketing & Strategy Blogger 80

Biznology

AUGUST 20, 2012

Here are 26 social media secrets Skittles knows: 1 out of every 5 minutes people spend online are spent on social networks in 2012; up from 1 out of every 20 minutes in 2007. of Internet users’ time is captured by Facebook compared to a combined 2% for all other social networking sites. in November 2011.

Social Media 80

Social Media Media Social Networks Wikipedia 80

Marketing Insider Group

AUGUST 5, 2010

Americans spend a ton of time on social networks and the growth is a bit startling. First, let’s review some of the findings from the Nielsen study released on August 2, 2010: Americans spend nearly a quarter of their time on social networks, up 43% from just last year. Social media is being hyped for good reason.

Social Media 100

Social Media Web 2.0 Burn Rate Media 100

Marketing Insider Group

OCTOBER 9, 2013

This is causing new business models to spring up, taking advantage of the more closely connected business and social networks. At the individual level, as consumers of information, products and services, we are all empowered to dramatically change the very nature of the way we interact with the brands we support. Click To Tweet.

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

MLT Creative

JANUARY 20, 2011

Just in time for 2011, here are 11 uses for Twitter for B2B marketing: Post links to your website, blog, e-newsletter or anything else digital on your Twitter account. Add a link to your company’s Twitter account to all digital communications. Participate in Twitter chats to meet new like-minded peers and prospects.

Twitter 40

Twitter Advertising Agencies Peer-to-peer Social Media 40

Webbiquity

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. Still not convinced?

Positioning 100

Positioning Business Mobile Marketing Stats 100

Buzz Marketing for Technology

OCTOBER 18, 2013

That kind of data is more apt to deliver real insights into who their audience is, what types of content and information they want, and where they are making those purchases. percent from 2012 and almost triple the amount spent in 2011. Forge meaningful social relationships. Overall, U.S.

Personalization 100

Personalization Forrester eCommerce Ideal Customer Profiles 100

Webbiquity

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Since January 2011, business pages on Facebook have been able to promote their status updates with “Sponsored Stories.”

Facebook 100

Facebook Social Networks Network Marketing Ideal Customer Profiles 100

ClearVoice

MARCH 7, 2020

It would be like word of mouth advertising, but at scale (thanks to social media). Instagram – This social networking platform is a photo- and video-sharing app that launched in 2010 and was acquired by Facebook in 2012. It’s now ranked the third largest social platform in the U.S. . billion downloads and growing.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Parse.ly

NOVEMBER 27, 2018

Relatively more digital time will be spent with social networks,” Perrin said, “and, similarly, mobile time is also growing faster than the overall rate of digital, so more digital time will be mobile.”. So, we have some pretty significant bursts of growth around 2011, 2012 when those phones started to be in more and more hands.

Emarketing 69

Emarketing Social Networks Traffic Facebook 69

Marketing Insider Group

DECEMBER 18, 2013

Content marketing is an imperative for brands who want to reach their buyers in an information-saturated world. The number of web searches on the term “Content Marketing” is up 400% since January 2011. ~ Google Trends. B2B Marketers use an average of 6 social networks. ~ CMI / MarketingProfs. Social Media Today.

Stats 100

Stats Content Marketing Content Curation 100

Valasys

OCTOBER 9, 2018

Google’s long-struggling answer to Facebook and LinkedIn’s giant social network, Google+, is set to shut down as announced on 8 th October. Google Plus, often the butt of jokes in the tech market, launched in 2011 and posed as a competitor against the rising social platforms of Facebook, Twitter and LinkedIn.

Google 40

Google API Social Networks Privacy 40

Hubspot

DECEMBER 9, 2011

With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. If you’re going to use social media for customer service, mirror your hours of operation on Twitter to the hours of operation you have for your support team.

Social Media 28

Social Media Social Marketing Tips Media 28

Tony Zambito

JULY 24, 2011

From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    The pace in 2011 has noticeably quickened.    What I do know is that the sources of information is abundant but can be overwhelming.    Social Buyer Circles. . Image via Wikipedia.

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Convince & Convert

DECEMBER 30, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. Kissing Cousins: Search and Social Media.

Google 151

Google Lead Scoring Lead Ranking PageRank 151

Optinmonster

MAY 10, 2023

According to other data , more than half of people using social networks suffer from FOMO. With more than 3 billion active social media users worldwide, according to We are Social , that’s a huge potential audience. Learn why you to create a website alert banner to keep your customers well-informed.

Examples 109

Examples Urgency Marketing Planning Trigger Marketing 109

Marketing Insider Group

OCTOBER 27, 2011

If you don’t know Kleiner Perkins, they’ve invested in some companies you may have heard of…like Facebook, Twitter, Spotify, LegalZoom and Groupon. And this will affect everything from apps to search to advertising to social networking. Audio-ization?) Authentic Identity. Summit stage, personified.

Web 2.0 100

Web 2.0 Trends Mobile Advertising Paid Search Agency 100

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential.

Google 167

Google Lead Scoring Lead Ranking PageRank 167

Hubspot

JULY 6, 2011

The following is an adapted excerpt from our new, free ebook, " How to Use Twitter for Business: An Introductory Guide " for 2011. Are you aware that many journalists, reporters, and bloggers make themselves available on Twitter? For marketers, using Twitter can be a great way to introduce yourself and your company to the media.

Twitter 28

Twitter Tips Ad Building Generation 28

Convince & Convert

JUNE 20, 2011

Assess their Twitter stream with any eye towards what kind of information they share, on both a professional and personal level. Did you make that choice to reinforce your goal to __? __ out of your employees are currently discussing (business topic) on their social networks. I watched your recent speech on on YouTube.

Thought Leadership 156

Thought Leadership Ideal Customer Profiles Youtube Work Management 156

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential.

Google 150

Google Lead Scoring Lead Ranking PageRank 150

Hubspot

SEPTEMBER 18, 2020

Social media is an extremely valuable tool for promoting your marketing content. Additionally, embedding your social profiles on your website or blog posts can help increase traffic to your social networks, and ultimately create brand consistency across platforms. Social Media Follow Buttons. Twitter Follow Button.

Social Networks 101

Social Networks Social Media Media Landing Pages 101

The Effective Marketer

JUNE 21, 2009

SEO is such a complex subject that you can barely scratch the surface in one hour so knowing where to go for more information is invaluable. Veredict: If you are new to social networks, community building, etc. New measurements: how you measure your success is now related to how your ideas are being spread (blogs, twitter, etc.)

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Biznology

MARCH 5, 2012

In a previous post, I mentioned this quote by David Allen ( Getting Things Done ) from an interview to the Harvard Business Review magazine (May 2011 issue): Peter Drucker said that the toughest job for knowledge workers is defining the work. Keep reading, and find out why. A century ago, 80% of the world made and moved things.

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

Adobe Experience Cloud Blog

JANUARY 12, 2012

Consider this statistic from a recent study by comScore : In August 2011, more than 72.2 million people accessed social networking sites or blogs on their mobile devices, an increase of 37 percent from the previous year. If you haven’t integrated social media into your marketing, now’s the time. 33% accessed coupons.

Mobile Marketing 48

Mobile Marketing Lead Generation B2B Marketing Marketing & Strategy 48

Marketing Insider Group

JULY 13, 2010

While social media is all part of a consumer revolution of peer-to-peer conversations and consumer-generated content, the Toolbox.com report states there is room for marketers to contribute since “online communities are open for participation and welcome the information and insights that their companies can add to the conversation.”

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

Hinge Marketing

OCTOBER 14, 2013

She quickly recognized Facebook’s potential, using the social network to share her stories and pick up news tips. Lori never dreamed that social media could one day be a job. I have to make websites that are completely integrated with social media and easy to use.” ” On Twitter or Facebook?

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Social Networks Work Management 48

MLT Creative

DECEMBER 23, 2011

WEEK OF DECEMBER 19-23, 2011 This week in B2B marketing we're sharing interesting blog articles about best practices, and wiser options for promotions for B2B marketers' 2012 plans. Thank you to the content contributors who keep the B2B marketing community informed with your reports, thoughts and observations. B2C Marketing Insider.

B2B Marketing 40

B2B Marketing Practices B2B Ethics 40

Adobe Experience Cloud Blog

APRIL 4, 2011

According to the “2011 Digital Marketing Outlook,” study conducted by the Society of Digital Agencies and Answerlab : 95% of survey respondents say they’ll be using social media this year—specifically their corporate web sites, Facebook, and Twitter. Include Q & A features within social media streams.

Marketing Prospects 48

Marketing Prospects Lead Ranking Planning Leads 48

Hubspot

FEBRUARY 25, 2016

Perhaps that’s why brands are agog over social commerce. For those unaware, it is the concept of utilizing social networks to increase sales transactions. Actionable marketing expert Heidi Cohen defines it as the maturation and evolution of social media meets shopping. 2) Twitter. 2) Twitter.

Advertisements 28

Advertisements Advertising Merchandising Contingency Planning 28