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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed. LinkedIn, Twitter. It has proven to be a great way to increase efficiency and transparency. LinkedIn , Twitter. WordPress is my foundational platform for storytelling.

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The Top-10 B2B Marketing Trends for 2011

Everything Technology Marketing

It is January and time again for the obligatory 2011 predictions. Many marketing experts have strong opinions on what they think will happen in 2011. I asked you to rank the marketing areas you think will become more important in 2011. I asked you to rank the marketing areas you think will become more important in 2011.

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The Founder Interview Series #26: Orrin Broberg, Modus

Webbiquity

In 2011, their customers came to them asking for a system to deploy and manage rich media to iPads for their sales teams. Technology makes them more efficient and in some cases, more effective. You can connect with Orrin Broberg on LinkedIn and Twitter. This was the birth of Modus. I loved it! The Launch.

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Executive Insights: Imperative Marketing Analytics for the Modern Marketer

Marketing Insider Group

YoY growth in 2020 net any “churn “and 1,500+ new MarTech solutions from 2019: and from 2011-2020 a stunning CAGR of 5,233%. Connect with her on LinkedIn and follow her on Twitter. Join him online: Twitter and LinkedIn. The MarTech Landscape is still growing, despite long-standing expectations of consolidation, 13.6%

Planning 322
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What is Sales Without Social Media? w/ Mary Shea

EveryoneSocial

We’re all familiar with the former: someone connects with you on Linkedin out of the blue and then immediately pitches their product or service. However you want to call it, salespeople engaging on social media has been formally recognized as a proven strategy since at least 2011. Your buyers, your competition, your coworker’s dog.

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Gamification: How Siemens got 23,000 engineers to learn about its brand

markempa

In March of 2011, the Siemens team launched Plantville. Players are challenged to maintain operation of their plant while improving productivity, efficiency and facility health. The team launched the game on March 24, 2011. That afternoon, there was a paperless launch to the media, which leveraged Twitter, Facebook and LinkedIn.

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The Top-5 B2B Marketing Trends for 2012

Everything Technology Marketing

As every year, I asked the 25,000 marketing professionals in the B2B Technology Marketing Community on LinkedIn about their B2B marketing priorities for 2012. Social media has clearly evolved from the experimental stage to become an established marketing tactic and lead generator in 2011.