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Thank You to Our 27 Guest Marketing and Sales Bloggers in 2011!

ViewPoint

This year, we’re honored to have published posts from twenty-seven guest marketing and sales bloggers here on ViewPoint, and I wanted to say to all of you how much I appreciate your contributions. Ann Handley , Chief Content Officer, MarketingProfs, and the co-author of Content Rules 4 Trends Shaping B2B Marketing in 2011.

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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

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4 Trends Shaping B2B Marketing in 2011

ViewPoint

Today's guest blogger, Ann Handley, is the Chief Content Officer of MarketingProfs and the co-author of the brand-new book, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Wiley, 2011). Follwer her on Twitter @marketingprofs.

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Content Rules: Insight and Originality Attracts Clients

Writing on the Web

Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Content rules!&# ~ Ann Handley and C.C. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Tweet This!

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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Blog this on Blogger. I wish I knew, but like great art, it’s hard to define. I’m reading a book by Ann Handley and C.C. your customers will come to you.

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12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? Pitching Basics – Rules of Engagement by Blogging PRWeb. Blogger Outreach Remains Crucial for PR Pros by SocialTimes. Small Business…Big Coverage! by Blogging PRWeb.

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Why Today’s SEO Experts Will Evolve or Go Extinct

Contently

At any given time, you can find some major tech journalist, thought leader, martech blogger, or digital marketing guru declaring search engine optimization dead. Contently has been behind this push for quality since opening for business in 2011. These harbingers of the digital doomsday usually aren’t being literal.

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