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ClickPredictions: Deliver Compelling Content to Match Buyer Information Needs

Ambal's Amusings

We asked Rebel Brown "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Rebel Brown's Marketing Prediction for 2010. Vendors who deliver compelling content to match buyer information needs will be the big winners as B2B dollars begin to flow again.

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Embrace True Nurturing Programs

Ambal's Amusings

Ardath Albee, B2B Marketing Strategist at Marketing Interactions , says that engaging prospects consistently drives more viable sales opportunities. We asked Ardath Albee "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" Ardath Albee's Marketing Action for 2010.

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

7 “Rs&# for B2B Marketing Content Planning by Customer Think. How Much B2B Content is Enough? by Savvy B2B Marketing. How to Take Advantage of the New B2B Buying Behavior by Fast Company. How Tech Buyers Consume Content: New Findings from TechTarget by Savvy B2B Marketing.

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New Response Databases - Valuable Resource for B2B Marketers?

ViewPoint

Ruth is Founder of eMarketing Strategy , a consulting practice that assists companies build their customer acquisition and retention strategies. Have a look at the reports here: 2009 and 2010. Today we're honored to have guest blogger Ruth Stevens share her thoughts on database marketing.

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Content Takes Center Stage

Ambal's Amusings

Why should B2B organizations commit a growing percentage of their budget to content creation? We asked Stephanie Tilton "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010? What actions should marketers take in 2010?" Stephanie Tilton's Marketing Action for 2010.

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7 “Rs” for B2B Marketing Content Planning

Industrial Marketing Today

The instant gratification mindset of B2B content consumers means they’re demanding more content, faster. Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. See my post Rule of 5 for B2B content development.

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Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 18, 2010 3 Subscribe Need to Drive Leads? Radio was not replaced by the television.

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