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How to Start Using Video for Business

Webbiquity

Video marketing started getting big back in 2009 and had really taken off by 2017. If you haven’t looked into video creation for your business yet, this is the right time to make video a core element in your content marketing mix. Educate Your Customers. Guest post by Roman Daneghyan. Introduce Your Brand.

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It’s time for CMOs to talk business

Martech

months — the lowest since 2009, and far below the 80-month tenure for CEOs. In my view, most CMOs don’t embrace a business mindset. They need to act as “business leaders” first and “chief marketers” second. CMOs build the business — they don’t just market it. Serve the clients, not the organization.

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Interview with Mike Allton

Onalytica B2B

Bio: Mike is an award-winning blogger, speaker, and author at The Social Media Hat , and Brand Evangelist at Agorapulse where he strengthens relationships with social media educators, influencers and agencies. I started blogging around 2009 to support a different web business and discovered that I really enjoyed writing.

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Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. He is the Founder & President of Tiecas, Inc. – Get Engineers Can Sell white paper now.

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14 Pro Tips for Running a Successful Business

Hubspot

Anyone can start a business. Running a successful business, though, is an entirely different story. For example, in the United States roughly 9% of businesses both new and old close each year. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years.

Tips 101
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Less Brand, More Identity: The Zombie Business Cure

Content Marketing Institute

How does a business cure itself of a case of the zombies? The author of the book The Zombie Business Cure: How to Refocus Your Company’s Identity for More Authentic Communication , Melissa urges businesses to concern themselves less with their brands (how they want to be seen) and more with their identities (who they are).

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The Workforce Now Spans 5 Generations — How Can You Meet Everyone’s Needs?

Salesforce Marketing Cloud

All are essential to helping businesses across the world thrive. share-price gain during the 2007-2009 downturn, while the broader stock market declined by 35%, according to an AARP study. share-price gain during the 2007-2009 downturn, while the broader stock market declined by 35%. The case for an intergenerational workforce.